Link Live is a weekly podcast featuring raw, in-depth conversations with entrepreneurs, founders, creators, and connectors across industries and generations. Each episode explores real journeys — the challenges, breakthroughs, failures, and life lessons behind building something from nothing.
Hosted by Lorenzo Costa, Founder & CEO of Chicago-based marketing agency Link Creative and production studio Link Label Studios, the show goes beyond surface-level success stories. Conversations are honest, unfiltered, and grounded in real experience.
Every episode builds toward a deeper discussion on how social media, digital presence, and today’s constantly evolving culture have influenced each guest’s path and accelerated their growth.
New episodes drop weekly, featuring special guests from all backgrounds, stages, and walks of life.
Building LiQure: From Startup Idea to 250+ Retail Stores | LINK LIVE EP. 23
This week on Link Live Episode 23, host Lorenzo Costa, CEO of Link Creative, sits down with Daniel, Co-Founder of LiQure, one of the fastest-growing alcohol recovery brands in the country. Born and raised in Wisconsin, Daniel turned a personal frustration with post-drinking recovery into a rapidly scaling consumer product company. Alongside his co-founder Logan, he spent years researching, formulating, and refining LiQure's alcohol recovery gummies before bringing them to market. After overc...
13 May 2026
Portfolio + Network: The Blueprint for High-Level Filmmaking with Benjamin Gugick | LINK LIVE EP. 22
Welcome back to the Link Live Podcast, presented by Link Creative. For Episode 22, host Lorenzo, CEO of Link Creative, is joined by filmmaker, producer, and artist Benjamin Gugick. Ben’s trajectory is defined by a "do more with less" mentality, moving from a high school media class in Cleveland to becoming a core team member at Kursza, one of the industry's most respected production collectives. Eschewing the traditional "Hollywood" path, Ben leveraged an unpaid internship in Ireland and a p...
6 May 2026
New Money, Big Volume: The Journey to 40+ Flips a Year with Aram Ghazaryan | LINK LIVE EP. 21
Welcome back to the Link Live Podcast, presented by Link Creative. For Episode 21, host Lorenzo Costa, CEO of Link Creative, is joined by real estate entrepreneur and investor Aram Ghazaryan, founder of Aram G Realty. Aram’s story is defined by the "immigrant mentality" and a total refusal to settle for a traditional corporate path. After moving from Armenia to the U.S. at age nine, Aram navigated a string of career pivots, from criminal justice to mechanical engineering, before realizing th...
23 Apr 2026
The Hospitality Broker: Allan Perales on the Art of the Restaurant Deal | LINK LIVE EP. 20
This week, we are back in the studio for Episode 20. Host Lorenzo, CEO of Link Creative, is joined by Allan Perales, the Founder and CEO of Kain Real Estate. Allan is a veteran of the hospitality and real estate landscape who has spent over two decades bridging the gap between service and sales. From his early career at Kimpton Hotels & Restaurants to his eight-year tenure as Director of Leasing at McCaffery Inc., Allan has built a reputation as a "hospitality-first" broker. After helpin...
15 Apr 2026
How to Scale to 100+ Units in Chicago: Airbnb Arbitrage vs. Traditional Real Estate with Sebastian
Welcome back to the Link Live Podcast, presented by Link Creative. For Episode 19, host Lorenzo Costa, CEO of Link Creative, is joined by a powerhouse in the Chicago hospitality and real estate scene: Sebastian, the Founder and CEO of The Dream Rental Chicago and the operator of the Plymouth Hotel Chicago. Sebastian is a master of the "Hospitality Pivot," transitioning from a career selling and managing at Cutco into building a massive short-term rental empire. From a "trial by fire" start ri...
12 Mar 2026
From the Chicago Bulls to Building Legacy Wealth with Chris Gandy | LINK LIVE EP. 18
Welcome back to the Link Live Podcast, presented by Link Creative. For Episode 18, host Lorenzo Costa, CEO of Link Creative, is joined by entrepreneur, former professional basketball player, and financial industry leader Chris Gandy, Founder and CEO of Legacy Wealth Group and President of NAIFA (National Association of Insurance and Financial Advisors). Chris’s journey is one of transformation, discipline, and long-term vision. From growing up in Starkville, Mississippi and later Kankakee, I...
4 Mar 2026
Reinventing Chicago’s Event Scene: The Reality of Modern Hospitality | LINK LIVE EP. 17
Welcome back to the Link Live Podcast, presented by Link Creative. For Episode 17, host Lorenzo Costa, CEO of Link Creative, is joined by one of the most innovative entrepreneurs in the city: Kyle Casaccio, the CEO and Founder of Sunday Morning Club, Thank You for Dancing, and Old Pro Agency. Kyle is a master of the "Identity Shift," having transitioned from a high-energy hospitality career into building a multi-layered business empire. After years of navigating the nightlife scene, Kyle took...
18 Feb 2026
From “Unemployable” to 8+ Figures: The Pain Tolerance Blueprint | LINK LIVE EP. 16
This week, we continue our Miami Series with Episode 16, broadcasting live as we dive into the world of high-ticket digital advertising. Host Lorenzo, CEO of Link Creative, is joined by Stevie Johnston, the Founder and CEO of Digital Ox. Stevie is a powerhouse in the agency space, having built an eight-figure marketing empire from the ground up. From a 2.0 GPA student in San Diego who called himself “unemployable” to a dominant force in dental and medical marketing, Stevie built his success o...
11 Feb 2026
The Mindset of Long-Term Wealth Creation with Diego Curbelo | LINK LIVE EP. 15
This week, we continue our Miami Series with Episode 15, broadcasting from an offsite studio in the heart of Florida’s financial hub. Host Lorenzo, CEO of Link Creative, is joined by Diego Curbelo, the Founder and CEO of Blue Summit Capital. Diego is a rising force in the commercial real estate and asset management sector. Born in Venezuela and raised in Miami, Diego bypassed the traditional "nine-to-five" corporate ladder to build a firm focused on high-stakes acquisitions and property manag...
4 Feb 2026
Building a Mobile Concierge Chiropractic Business: The Mindset of Modern Wellness with Dr. Sterling | LINK LIVE EP. 14
Welcome back to the Link Live Podcast, presented by Link Creative. This week, we are broadcasting from Miami for Episode 14, officially kicking off our Miami Series. Host Lorenzo, CEO of Link Creative, is joined by Dr. Sterling, Miami’s number one concierge chiropractor and a leading voice in the modern health and wellness space. Dr. Sterling is a powerhouse in the performance healthcare industry, having transitioned from his family’s multi-generational practice in California to founding an ...
28 Jan 2026
From Law Clerk to Firm Owner: The Blueprint for Young Entrepreneurs with Sharif Maadi | LINK LIVE EP. 13
Welcome back to the Link Live Podcast, presented by Link Creative. This week, we are broadcasting from our headquarters at Link Label Studios for Episode 13. Host Lorenzo Costa, CEO of Link Creative, is joined by Sharif Maadi, better known as “Chicago’s Lawyer,” and the President/CEO of Maadi Law. Sharif is a powerhouse in the personal injury space, having transitioned from a dedicated law clerk to the founder of a seven-figure firm in just under two years. Fresh off a massive 2025 - where he...
21 Jan 2026
Mastering the Investor Model: Scaling a Luxury Brand Without Your Own Capital with Kyle Barrera | LINK LIVE EP. 12
Welcome back to the Link Live Podcast, presented by Link Creative. This week, we are back with another installment from our brand-new headquarters at Link Label Studios. For Episode 12, host Lorenzo Costa, CEO of Link Creative, is joined by Kyle Barrera, Founder and CEO of Axel Luxury. Kyle spent nearly a decade navigating the corporate tech sales landscape before making the ultimate "entrepreneurial jump," famously wiping out his 401k to acquire his first Lamborghini Urus and launch Chicago’...
14 Jan 2026
From Wiping Cases to Seven Figures: The Entrepreneurial Jump with Ren Thompson | LINK LIVE EP. 11
Welcome back to the Link Live Podcast, presented by Link Creative. After a short hiatus, we are officially back and broadcasting from our brand-new headquarters at Link Label Studios. To kick off this new season, host Lorenzo Costa, CEO of Link Creative, sits down with Ren Thompson, Founder of Ren Private Jewelers. Ren has spent a decade navigating the jewelry industry, moving from the floor of big-box retailers to building a thriving, seven-figure private jewelry business in the heart of dow...
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