"Live with Sondra" is hosted by Sondra Shannon, the CEO of Gatemaster Technology. In this engaging series, Sondra explores the latest attractions and amusement park trends, offering invaluable insights to owners and operators. Each episode features discussions with industry experts, focusing on enhancing guest satisfaction through innovative technology and legendary service. The show aims to provide practical solutions and creative ideas to improve the overall guest experience and operational efficiency in amusement parks and attractions.
Park Gamification: Immersive FEC Missions for Guest Engagement ft. Ben Griffith
🎙️ Join us for “Live with Sondra” with Ben Griffith, CEO of PlayMAXX. We’re diving into how attraction gamification and RFID technology transform on-premise guest experiences and boost engagement.
He'll cover:
▶ Integrating RFID trigger points into new and existing attractions.
▶ Bridging physical park visits with cloud-based guest profiles.
▶ Leveraging pre- and post-park targeted vouchers for higher retention.
▶ Overcoming capex hurdles with smart industry financing solutions.
Chapters:
0:03 Introduction to Modern Guest Engagement
3:03 Meet Ben Griffith and PlayMAXX
7:13 Defining Gamification in Attractions
13:28 Bridging Physical and Digital Experiences
15:20 Content Refreshes and Scalability
17:17 Operational Roadblocks and Infrastructure
21:47 Personalization and Data Analytics
24:50 Business Case and Financing
27:10 Marketing and Pre/Post-Visit Engagement
35:46 The Future of Immersive Technology
📅 Save your spot to learn how to turn interactive play into high-margin guest loyalty! Want to catch up on past shows, connect with us or be a guest? Visit: https://lnkd.in/eW548Mjv (https://lnkd.in/eW548Mjv) #LivewithSondra #Attractions #GuestExperience
8 Oct 2026
Laser Tag: Winning the Membership Game ft. Mitchell Robertson
🎙️ Join us for “Live with Sondra” with Mitchell Robertson, Global Business Development Manager at Delta Strike International Ltd.
We’re diving into how to move beyond the "one-time activity" trap and turn laser tag into a revenue-generating powerhouse.
He'll cover:
▶ Strategies for converting one-time players into loyal members.
▶ Boosting revenue per square foot while maintaining lean staffing.
▶ The evolution of laser tag as part of a larger entertainment ecosystem.
📅 Save your spot to learn how to future-proof your attraction! Want to catch up on past shows, connect with us or be a guest? Visit: https://lnkd.in/eW548Mjv (https://lnkd.in/eW548Mjv) #LivewithSondra #LaserTag #GuestExperience
7 Oct 2026
BD vs. Sales: Why Mixing Them Kills Your Revenue Growth ft. Molly Piveral
🎙️ Join us for “Live with Sondra” with Molly Piveral, Chief Connector at Simply Molly. We’re diving into why treating Business Development and Sales as the same thing is costing you long-term sustainability.
She'll cover:
▶ Why BD is the long game and Sales is a transaction.
▶ How to break the "next gig" cycle to build lasting revenue.
▶ The hidden revenue leaks caused by merging your sales and BD teams.
▶ Solving operational problems through intentional, human-centric connections.
Chapters:
0:00 – Smarter, Not Faster: Setting Up the Conversation
1:30 – What Business Development Really Is (vs. Sales)
4:30 – Chief Connector: Why Relationships Trump Transactions
8:00 – Sales = Closing; BD = Creating Opportunities 12:00 – Long Game Story: An 8-Year Relationship, One Pandemic Deal
16:00 – Trust Through Consistency: How BD Prevents Revenue Leakage
22:00 – Every Employee as Business Development (House of Bricks Analogy)
28:00 – “Talks Too Much” Kids and Natural BD Talent
34:00 – Balancing Quotas with Long-Term Pipelines and Capacity
42:00 – Sacred Dinners, Small Gestures, and Compounding Industry Trust
📅 Save your spot to learn how to move beyond transactional sales! Want to catch up on past shows, connect with us or be a guest? Visit: https://lnkd.in/eW548Mjv (https://lnkd.in/eW548Mjv) #LivewithSondra #BusinessDevelopment #RevenueStrategy
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Spotify
5.0 / 5
2 ratings
Podcast Authority Score: 43 / 100
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Quality
85
Social presence
0
YouTube
0
Engagement
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