

Make Your Friends Rich
Meg Everett and Lance Pinn
4.7from 14 ratings
- 15
- Episodes
- 14
- Ratings
- 2021
- First episode
About Make Your Friends Rich
Hey Friends! Meg Everett & Lance Pinn here, welcome to the beta/MVP release of our new podcast, Make Your Friends Rich: Dedicated to founders and their friends enriching each other and how that lovefest can manifest into beautiful things. “It’s not about what you know, but who you know.” So come get to know some remarkable entrepreneurs with us as we learn from their lessons in scaling success. Also, please share any feedback or expertise you’d like to avail us of once you’ve checked out one of the first 7 episodes. Thanks again friends! ps We think all podcasts are better at 1.5X spe
- Publisher
- Meg Everett and Lance Pinn
- Category
- business
- Language
- en
- Explicit
- Yes
- First episode
- 29 Dec 2021
- Latest episode
- 14 May 2022
Latest episodes
15 episodes in the feed.

14 May 2022
How to Make Friends & Build with Them: Start by Sharing Your Dreams with Megan & Lance
On today’s episode we are throwing you a curveball…surprise, we’re the guests and the interviewer is our previous guest Farhana Cannon. When we invited Farhana to our show, she immediately hit us with a “pod swap” request, where the tables were turned and we were in the hot seats. This couldn’t have come at us at a more perfect time as we’ve been long overdue for a proper introduction on our own pod, so long overdue that we’ve already recorded 15 episodes. Special thanks to all you listeners, we hope the stories you hear from our accomplished guests continue to provide nuggets of value to your own pursuits! And on that note, if you want to learn a little bit more about your hosts and why we care so much about spreading the entrepreneurial spirit, please stick around for this rebroadcast of Farhanna Cannon drawing the story out of us :)

4 Apr 2022
Creating a Kickass Company from a Kickstarter Campaign with Brandon Gonsalves
Connect with Brandon: brandon@commonthread.design commonthread.design (//commonthread.design) On this week’s episode, we caught up with serial entrepreneur and product innovator, Brandon Gonsalves. Having just sailed around the world with his business partner to celebrate the sale of their most recent apparel brand, you can hear in Brandon’s voice the pent-up desire to get back into the game and tackle some of the projects he’s been thinking deeply about during his travels. Given his broad skill set and resume; as the founder of several successful companies across the outdoor recreation, eco-friendly fabric, apparel, luggage, and hardgoods industries nexus, before mastering direct to consumer e-commerce; Brandon’s got a lot of options on where to most productively devote his energy. The good news for our listeners is, that he still hasn’t quite made up his mind. So if you’ve got a world-changing product that you’re considering Kickstarting and want to learn what goes into creating back-to-back-to-back successful funding campaigns from someone who’s done it… please join us as we make friends with Brandon Gonsalves (and who knows, maybe you’ve got something he might be a good friend to have a hand in :) Bio: Brandon Gonsalves is a serial entrepreneur that has founded and scaled several companies in the outdoor space over the past 15 years. After growing up in New England, he relocated to Utah to set the foundation for what would become his first entrance into the business world. Since that time he has gone on to be a part of several award-winning projects. He continues to bring a unique skill set to everything that he works on and is focused on achieving high levels of design and brand cohesiveness while being conscious of overall business success. His latest venture, Common Thread is a multi-disciplinary design studio focusing on product design, marketing, brand identity, manufacturing, packaging, graphics, strategy, and more. When he is not in the studio you can find him climbing or paragliding in the local mountains he now calls home.

12 Mar 2022
Building an Affiliate Marketing Program with Invested Partners with the Founders of Rexxy Co.
Connect with Rexxy Co: Rexxy.co (//rexxy.co) Use Code MYFR100off for $100 off your first service with Rexxy! https://www.instagram.com/rexxyco/ (https://www.instagram.com/rexxyco/) On today’s episode we chat with all three founders of Rexxy, a one-stop shop for e-commerce brands that want to get their products and services recommended by their existing fanbase to their future super fans. In our conversation we dig into the origin story of how Lori Lefcourt and Kelsey Eyers made the move from promoting Kelsey’s CBD products to taking the framework they developed and deciding to share their killer process with operators looking for the same kind of success Kelsey had leveraging affiliate marketing strategies to grow and sell her business. That’s when they realized they needed help and turned to their mutual best friend Meredith Reed, an operations guru, to systematize their program so that they can scale. Now they’re cooking with gas and having a blast helping all sorts of clients level up their referral game. So, if you’ve ever wondered what the difference is between influencer marketing and affiliate marketing (sustainability), and want to know how to grow sales through influencers without having to bet ahead of time that they’ll deliver… please join us as we make friends with Rexxy.co founders Kelsey, Meredith and Lori.

5 Mar 2022
Manifesting the Reception You Want from Your Audience (Before You Say a Word) with Farhana Cannon
Connect with Farhana: www.imediaexposure.com (//www.imediaexposure.com) instagram.com/farhanacannon (//instagram.com/farhanacannon) About this episode: In this episode we speak with Farhanna Cannon, founder of iMedia Exposure, a strategic creative digital marketing agency that helps brands tell their story, share their purpose, generate leads, increase sales, create brand awareness, build expert credibility, and find their creative spirit. While offering a suite of coaching services that is robust is quite impressive, what may be even more notable about Farhanna is that since creating her firm, she has been invited to speak publicly and teach internationally at over 100 conferences. Incredible… so if you’re interested in learning the formula for how to kill it on stage as a keynote speaker, or looking for insight on the broad spectrum of branding and marketing expertise that you could be leveraging, please join us as we take copious notes from our conversation, and make friends with Farhanna Cannon. About Farhana: Farhana Cannon, founder of iMedia Exposure supports brands in attracting and converting their perfect client online. She has 18 years of in-depth marketing experience working with numerous speakers, coaches, lifestyle, and luxury brands. She brings a unique and profitable outcome to all of her campaigns. She specializes in creating innovative marketing strategies, plans, and curated brand content. She loves working and partnering with people + brands that are passionate about what they do. Some of the brands, she worked with include the Board of Tourism of Barbados, National Petroleum, KIND Healthy Snacks, Venn Negotiation, as well as many other startups and established brands. She has been speaking on stages and training entrepreneurs on how to effectively utilize digital marketing as a sales and marketing tool, since 2012. She has spoken in over 100 events in 6 countries— and counting.

25 Feb 2022
For the Love of the Game: Harnessing the Passion You Have for Sport to Build the Future for its Community with Horace Wormely
Connect with Horace and The DSTRKT: https://www.instagram.com/pointguardien/ (https://www.instagram.com/pointguardien/) https://www.instagram.com/dstrktfieldhouse/ (https://www.instagram.com/dstrktfieldhouse/) https://www.instagram.com/the.dstrkt/ (https://www.instagram.com/the.dstrkt/) On today’s episode, we chat with an Entrepreneur firmly into the second act of an already amazing career as an international professional basketball player, Horace Wormely. Having grown up in the center of the basketball universe, Los Angeles, and playing at the professional level for 12 years, Horace has spent his time since retirement developing the most popular basketball community center in the San Fernando Valley, The DSTRKT a state-of-the-art sports complex focused on the development, empowerment, and deployment of health-conscious people of all ages and experience levels. In speaking with Horace, you can tell he is just hitting his stride, with opportunities for expansion and growth surrounding him from all sides… and he goes so far as to tell us that the success he’s enjoyed within the sport he loves is within the reach of every participant his organizations interact with. There are many routes to following your passion into a rewarding career where you get to make an impact, and Horace’s life story is no exception. So, if you want to learn what it’s like to take an idea from seed to success within your favorite pastime, please join us as we make friends with the DISTRKT Founder, Horace Wormely.

17 Feb 2022
Picking Up Good Vibrations (and Shielding Yourself from BS) with Joanna Vargas
Connect with Joanna: www.thegetupgirl.co www.instagram.com/joannavargasofficial (//www.instagram.com/joannavargasofficial) www.facebook.com/joannavargasofficial (//www.facebook.com/joannavargasofficial) www.tiktok.com/joannavargasofficial (//www.tiktok.com/joannavargasofficial) This episode features entrepreneur empowerment specialist and mindset coach, Joanna Vargas. In our conversation, we cover her experience creating and marketing various IRL events, and the importance of perceiving and presenting appropriate personal energy in the pursuit of audience engagement. Energy is key, but applying a few of Joanna’s techniques in recognizing and channeling that energy to make a successful outcome more predictable. So, whether you’re an empath or introvert or complete salesman, and you want to learn how to pick up the right vibes to take your programming or even your bonding skills to the next level, please stick around and join us as we make friends with Joanna Vargas About Joanna: Joanna Vargas creates her life. A powerhouse entrepreneur right out of high school, Joanna never worked corporate and chose the path less traveled. At 20 years old she formed her corporation, took all of her savings and produced a dance showcase in Hollywood called The King of Pop. With Joanna’s quick (some might say crazy) work ideas, this venture quickly turned into a dance competition called Maxt Out now going on its 20th year. Using keen street smarts and with no professional business training, she created Jayvee Dance studio by the time she was 24 and built that business to 700 students. A true serial entrepreneur, Joanna sold that dance studio and prepared to design her next download (from The Universe). Joanna recognized a gap in conversations about mindset and physical form when it came to fitness and responded with the solution, The Fit Factor Studio; a wildly successful brick and mortar fitness studio catering to women, their mindset and living fully. In the process, Joanna’s own work-life philosophy, built on the principles of asking better questions and getting really curious about life, inspired her to make the choice to close the physical doors and go completely virtual with The Live Fully Academy. Now serving women all over the world with her three F’s; Form, Fundamentals and Fun, a new thought leader for Gen X and Millennial women. Known for her open book candor and positive vibe, Joanna proposed to her city that she start a 5K run, it was then the Pumpkin Run 1K/5K/10K Halloween event was born. Her superpower is getting butts in seats, and this run brings 1,500 runners every year with no paid advertisements (a little fun fact for our fellow entrepreneurs). By the time she was 32 she was running four businesses and choosing for her. With learning how to choose herself, she now facilitates other female business owners to do the same. This summer Joanna launched two new podcasts - The Get Up Girl and Dance Your Life. The Get Up Girl is a rally cry for all the women who are different and were taught to choose for others, who are now ready to Get Up and choose for themselves. Dance Your Life is a podcast of dance conversations, for dancers, by dancers and developed to educate dancers all over the world with stories and wisdom. Awarded Woman of the Year Congressional Honor by Congressman Adam Schiff and Woman of the Year Congressional Honor by Judy Chu, Joanna is a well-respected female business owner and creator. Named Business of the Year by her city along with many other business awards, Joanna has earned her way to the frontlines of business during times when choosing yourself and the roads less traveled were not celebrated.

10 Feb 2022
Designing the Risk Out of Project Management, from Idea to Open with Architect; Chris Ryan
Connect with Chris: https://www.linkedin.com/in/chrisjamesryan (https://www.linkedin.com/in/chrisjamesryan ) https://www.ryanstudio.us (https://www.ryanstudio.us) In this conversation, we get to see what the world of brick and mortar location development looks like from the perspective of one of the most accomplished experts in his niche, Architect and Professor Chris Ryan. Having entered the design field after competing and placing at Nationals in his sport of choice, rock climbing, Chris parlayed his appreciation for the apparatus that brought him to the highest level of physical performance into an epic career designing and developing the modern world-class standard of indoor rock climbing gyms. While he is still actively designing next-generation climbing facilities worldwide, Chris has branched out over the last 5 years into various other development projects under his own firm RyanStudio.us, and on this episode, he touches on many of the lessons he has been able to share from his experience working with dozens of different types of physical retail operators as they seek timely solutions to building the first manifestations of their dreams. So, if you want to learn how to set up your project the right way so that it executes on time and at budget, or at least get an idea for what you might not know unless you’ve been executing consistently for 20 years, please join us as we learn from a master at his work, our friend Chris Ryan. About Chris: Chris Ryan is a licensed Architect, a registered contractor, and a former V.P. of Development for a national business. Chris specializes in helping owners take their ideas from their earliest stages to an open facility. After growing up on the east coast, Chris moved to Colorado to pursue climbing, skiing, and his undergraduate degree at the University of Colorado. After designing climbing walls for 3 years, he moved to Boston, where he got his Master of Architecture at Harvard’s Graduate School of Design. During his 12 years in Boston, he worked on a variety of projects, from prefab housing to high-end boutique projects and climbing gyms. Chris runs his own studio, and when he’s not working on making buildings, you can find him enjoying the beaches with his family, or surfing, climbing, and playing golf in Newport, RI.

3 Feb 2022
How to Connect with the Right People through Social Media to Get into Media with Des Dickerson
Connect with Des: https://www.instagram.com/itsurdestinee/ des@uncommoncollective.co In this episode: In this conversation with recent recipient of Forbes “30 under 30” recognition for her expertise in marketing and advertising, we have expert publicist Des Dickerson explain her refreshing approach to taking on clients: niching down so that she can focus only on those that share her values and that she believes she can serve well. In that spirit, Des opens her playbook up to us and shares the exact strategy she followed to get the Forbes honor, as well as her producership at the Dr. Phil Show, and perhaps most informative of all, she lets us in on THE most organized approach to mining Instagram that we’ve ever heard. So, if you’re interested in learning how to master the newest communications platforms or are curious to learn what gets the entrepreneurial fire going for a rockstar that could have easily pursued a fantastic career pathway that she carved for herself, please join us as we take notes from our new friend, Des Dickerson.About Des: With a passion for production and elevating brands, Des Dickerson is the founder of Uncommon Collective, a digital consulting agency. Des studied journalism and mass communication at Arizona State University, and she began her career in TV production, working in casting and producing roles for the “Dr. Phil” show, HGTV, Lifetime and YouTube TV. Des transitioned her production skills into the digital space in 2016, where she now specializes in digital audience acquisition, including social media strategy, influencer marketing, and public relations. Des helps the agency’s clients maximize their viewership and increase their brand credibility through strategic storytelling and strategic partnerships that achieve results. Notably, Des has fostered key collaborations with Essence, Forbes, PopSugar and Refinery29, among others, providing her clients the opportunity to expand their reach and generate revenue. Des’ expertise has led her to educate and inspire other entrepreneurs and businesses about digital trends and branding best practices. This year, Des was selected for the Forbes 30 under 30 list in the marketing and advertising category.

26 Jan 2022
How to Find Who You Play Best With In Business with Tree Runner; Gaal Karp and Jeremy Fishman
This episode features two entrepreneurs that are working together to take an experiential outdoor sports/ health & wellness business nationwide. Gaal Karp and Jeremy Fishman take us down their path from playing basketball together at the local community center for years to one day realizing that they had exactly what each other needed to create an amazing team. So if you’re looking for help identifying a partner for your next venture, please listen with us as we make friends with two guys who have done exactly that. For more on Jeremy and Gaal, check out their operation at TreeRunnerParks.com Follow Tree Runner on Instagram: https://www.instagram.com/treerunnerwestbloomfield/ and https://www.instagram.com/treerunnerraleigh/

19 Jan 2022
Building a Network of Friends, in Business with Carolyn Kim Meenan
This episode features an entrepreneur that’s built her career around building relationships, known for founding Boston’s premiere experiential networking company and advising various high profile brands throughout her career, Carolyn Kim Meenan. In our discussion, Carolyn shares how she developed the perfect formula for creating events that offer “clean” relationship-building opportunities. Then she teaches the philosophy that’s guided her to amassing the deep personal network she has today, and what we can all do to exhibit our own “depth of purpose” in every connection. So, if you’re looking to redefine your approach to making a diverse set of friends, and what it takes to anticipate and reciprocate quality engagement, please listen with us as we make friends with one of the Good Ones, Carolyn Kim Meenan! Connect with Carolyn on linkedin https://www.linkedin.com/in/carolynmeenan/ Follow Motto on instagram: https://www.instagram.com/drinkmotto/

13 Jan 2022
Balancing All Your Passions with Alex Morehouse Herman
In this conversation with up and coming “multi-hyphenated creative” social media design mogul Alex Morehouse Herman give us an in-depth look at her strategy for building multiple successful business streams on line and IRL. She also dives deep into her covid pivot, how she found a very good footing in starting a new business within a strong and supportive network and how she’s noticing the cross-pollination between her brands blossoming as a result. So, if you’re an artist online and you’re looking to branch your personal brand out where the design opportunity feels right, please enjoy Alex’s story of finding mentorship in a growing product company that aligns with her values, and help us make friends with her, ‘cause she’s on her way! Alexmorehouse.com Connect with Alex and her companies on Instagram: https://www.instagram.com/thealexmorehouse/ https://www.instagram.com/tgscollective/ https://www.instagram.com/archivethemag/ About Alex: CEO of TGS Collective + Archive the Magazine, partner in “The Herman’s Create” creative duo, freelance photographer, videographer, stylist, interior designer, Arbonne consultant, small business + media marketing consultant, new management for Long Barn Lodge; a historical resort and ice rink in California's Sierra Nevadas.

6 Jan 2022
Following Your Zone of Genius to Build the Company You Love
Mention the show when you book with Elissa for a special discount! Check out her services: www.styledbye.com (http://www.styledbye.com/) www.yourvirtualclosetconcierge.com (http://www.yourvirtualclosetconcierge.com/) Follow Elissa on Instagram: https://www.instagram.com/elissamwilliams/ (https://www.instagram.com/elissamwilliams/) Follow Your Virtual Closet Concierge: https://www.instagram.com/yourvirtualclosetconcierge/ (https://www.instagram.com/yourvirtualclosetconcierge/) If you are an operations and systems genius with a passion for fashion contact Elissa for her Operations and Systems position: elissa@styledbye.com (mailto:elissa@styledbye.com) In this conversation with pioneer of virtual remote styling services and Founder of the Embodied Style Method™, Elissa Williams gives us open-book access to her triumphant entrepreneurial parlay from a very challenging set of circumstances just three years ago. Meg and Elissa found each other through a peer mastermind during mutually challenging times and have built a bond that enables us to dig deep into the details of what it took for Elissa to discover her true "framework of personal values'' and how that decision lead the way to building a business that's exceeded expectations while getting to do what she loves the most. So if you're in the hunt for a how-to-guide on following your zone of genius into a fulfilling lifestyle entrepreneur role, tap in with us as we make friends with Elissa Williams.

29 Dec 2021
Identifying the Right People to Scale and Fund from Day One with John Goscha
Take control of your voice data with Native Voice download their iOS app https://www.nativevoice.ai/ Connect with John: https://www.linkedin.com/in/john-goscha-548000b/ Follow Native Voice: https://www.linkedin.com/company/nativevoice/ What we talked about: On today’s episode we have three-time successful startup entrepreneur John Goscha, founder of idea paint, the world’s first whiteboard paint, Ludicity Lights company, and his newest venture, NATIVE VOICE, that is making it possible for you to interact with all of your favorite brand voice services without switching platforms. In our conversation, John walks us through some of his experiences creating products the world has never seen before WITHOUT the technical know-how to produce them himself. So, we get into learning what the process was like for John courting arrays of industry experts to help him bring his visions to life. Spoiler alert, Jon is a master of persistent and passionate persuasion, so that’s how he gets the job done, but how he gained that level of confidence might surprise you and we’ll be getting into that. So without further ado, please enjoy listening along with us as we make friends with John Goscha…

29 Dec 2021
Choosing Alignment and Building a Luxury Loungewear Company using TikTok with Jen DeAngelis
Get 10% off your order at https://shop1987.com with code: makeyourfriendsrich Follow Jen: https://www.instagram.com/jendeangelis/ https://www.tiktok.com/@jenndeangelis? Follow 1987: https://www.instagram.com/1987active/ https://www.tiktok.com/@1987active? About Jen: Jen DeAngelis is a 2x CEO, HBO Max cast member of “12 Dates of Christmas” and founder of @1987active — limited edition loungewear for trendsetters. Jen launched her first company out of UC Berkeley during her time as an MBA candidate through winning the UC LAUNCH Demo Day, the UC Berkeley Entrepreneurship grant, and acceptance into the TechStars/Blackstone program. Prior to becoming an entrepreneur, Jen led the digital strategy for Fortune 500 companies and Instagram coverage for red carpet events such as the Golden Globes. Jen is a UCLA alumna and has dedicated time to philanthropic pursuits such as her time as a Haas Beyond Yourself Fellow and Peace Corps Volunteer. What we talked about: In this discussion with Fashion Entrepreneur and Social Media influencer Jen DeAngelis, we learn what it takes to cultivate a personal brand, create a product brand from scratch, and how to spark joy within your audience on a regular basis. Jen also takes us through her deep experience in digital production, from content creation in the early years of Youtube to her dominant position on TikTok and Instagram today (and Jen shares a ton of actionable info that you can immediately apply to your platform-building efforts). We also dive into some very relatable hurdles Jen had to overcome in her career, both external and internal, that enabled her to conquer imposter syndrome by creating an alignment focused, mission based lifestyle. So, if you’re curious about what it takes to build a clothing brand from scratch, solve for the entire supply chain and still have the wherewithal to dominate TIk Tok and TV. .. Please listen in with us as we learn from someone who’s really doing it, right now… without further ado, let’s make friends with Jennifer DeAngelis.

29 Dec 2021
Supply Chain Intimacy, The Ohm Store and Partnering with Family to build a Top Selling Store on Amazon with Nikki Mocerino
Shop at theohmstore.co use code MakeFriends for 15% off your entire purchase. Follow Nikki on https://www.instagram.com/nikkimocerino/ Follow The Ohm Store https://www.instagram.com/theohmstore/ About Nikki: Nikki is the co-founder of The Ohm Store, a brand committed to supporting people's spiritual development and well being - by sharing mindfulness tools from around the world. Her experience began with a 10 year career in technology. She worked with some of the world's largest brands to develop emerging technology strategies, mobile apps and smart devices. Over the course of her career, Nikki became interested in the art of building high performing teams. She has studied concepts of negotiation, emotional intelligence, human productivity and psychology and the secrets beneath world-class company cultures. Drawing on this background, she shifted from client consulting to in house operations for a technology startup-working to stand up an international delivery office in Buenos Aires and later stepping into a Chief of Staff role. Drawing from knowledge and experience, she launched a career coaching program inside of the company and drove results for individuals and teams, including coaching the Director of Employee Experience. Nikki now brings her emotional intelligence and business experience to the online space where she is working to create a business model that operates at the intersection of impact, service and profitability-proving that successful businesses can be doing good in the world, growing with integrity and creating impact every step of the way. We talked about: In this conversation with Founder and CEO of the Ohm Store, Nikki Mocerino takes us through her journey from successfully launching a SAAS company abroad to starting a new product market and becoming the top performing Amazon store for her niche. So if you've ever wanted to learn what it takes to identify marketplace opportunities to arbitrage across platforms like ALi Baba and Amazon and leverage that success into an even better performing product and brand website, listen as Nikki breaks down her process and teaches us how to get intimate with customer communication and international supply chain mastery. And believe it or not, it's a really fun conversation, so let's get to it and make friends with Nikki Mocerino!
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- Apple Podcasts (US)
- 4.6 / 5
- 9 ratings
- Spotify
- 5.0 / 5
- 5 ratings
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