Join us on the Maker2Market podcast to learn what it takes to bring your product to market. Hear insights from industry experts and successful entrepreneurs who have gone through the process themselves. Our podcast provides practical tips and explores the latest trends and strategies in product development, marketing, and sales. Whether you're a seasoned entrepreneur or a first-time maker, tune in for inspiration and guidance to turn your passion project into a profitable business. Subscribe now for a behind-the-scenes look at the exciting world of product development.
Navigating the Complexities of Data, AI, and Productivity in the Modern Workplace
On this episode of Maker To Market, Amanda George and Chris Wynder dive into the world of technology and its impact on business. They discuss the importance of ethics and risk management in product launches, as well as the need for governance and regulation in the tech industry. The conversation also explores the challenges and misconceptions surrounding data, APIs, and AI in businesses, emphasizing the value of data and the need for a clear strategy. Tune in to gain insights into the complexities of leveraging data and AI in business operations and the evolving nature of work in the modern world.
5 Jan 2024
Unlocking the Secrets of Ethical Technology
In this episode of Maker To Market, Amanda George interviews Dale Calder, CEO and co-founder of InSkill. They discuss the ethical implications of technology, the difficulty of quantifying mental health disorders in employees, and the impact of technology on our lives. Dale emphasizes that technology is here to aid us, not replace us, and encourages developers to use empathy to understand the needs of the user and to build better software.
18 Dec 2023
The Human Element of Product Development with Matt McCoy
On this episode of Maker To Market, Amanda George interviews Matt McCoy, cofounder of Jobby and founder of two other startups. Matt shares his experience with product development and the trends he has noticed in the market. He explains that technology has made it easier to avoid mistakes, but that building a startup is still an experiment and requires a lot of iteration. He also talks about his experience with an offshore team and the importance of being specific and realistic about the ask.
9 Nov 2023
The Intersection of AI and APIs
On this episode of Maker To Market, Amanda George and Jamie Lee Beckland explore the concept of APIs and the strategies businesses should consider when implementing AI technology. They also discuss the challenges of leveraging AI and APIs to manage data lakes, the implications of connected cars and the introduction of AI into customer service, and the cultural context and security implications of connected lock systems. Lastly, they cover the importance of API management and the strategies needed to build a successful API.
12 Oct 2023
Brewing Up a Win: Racing and Beer, A Winning Combination
On this episode of Maker to Mark, Amanda George interviews Bryan Sperber, President and CEO of Michael Waltrip Brewing Company. Bryan explains how his background in NASCAR racing led him to create the beer company and how operations, business to consumer, and business to business strategies are similar in both racing and beer making. He also talks about the different types of beer containers, technology, and how they have been able to leverage their platform to raise growth capital. Finally, Bryan reflects on the journey of building the company and the satisfaction of seeing people enjoy the beer they have created.
21 Sept 2023
From College Dropout to Whiteboard Geeks: Lance Johnson's Journey in Marketing
On this episode of Maker To Market, Amanda George interviews Lance Johnson from Whiteboard Geeks. Lance discusses the shift to social media and the emergence of new age marketing, as well as the challenges of staying relevant in the B2B marketing space. He also talks about the criteria for investing in businesses and how technology can help to improve the manufacturing industry.
17 Aug 2023
Technology, Social Media and Humanity with Jorge Soto
On this episode of the podcast, Amanda George interviews Jorge Soto, the co-founder of asset mule.ai, about his experience in product development. They discuss the importance of listening to user feedback, the challenges of getting people to adopt a product, and the implications of Artificial Intelligence (AI) on our lives. Soto emphasizes the need to read between the lines when interpreting user feedback and encourages people to be mindful of their mental health.
3 Aug 2023
The Future of Healthcare: Beyond Technology with Evan Pankey
On this episode of Maker to Market, host Amanda George interviews Evan Pankey, Vice President of Product for Hospital at Home. They discuss the need to quickly pivot and integrate their platform into existing health systems during the pandemic, as well as the potential of artificial intelligence and machine learning. They also emphasize the importance of prevention and enabling technology to help people live their lives to the fullest.
27 Jul 2023
Unlocking the Secrets of Transferable Skills: Revolutionizing Product Development and Marketing with AI
An amazing podcast episode with Amanda George and Chris Wynder discussing the impact of AI on local businesses, the challenges of governing the Internet, and how it can help us be better humans. They also discussed the importance of digital transformation, design justice, search engine optimization, and more. Don't miss out on this thought-provoking conversation about the future of the Internet and technology!
20 Jul 2023
Digital Transformation: Navigating the Next Industrial Revolution of AI
On this episode of Maker2Market Amanda George discusses the intersection of technology and marketing, and how AI can be used to improve the process. She also talks about the implications of AI on consumer life, and how it can be used to detect tone and emotions. Finally, she touches on the importance of having a strategy when using AI, and the potential unintended consequences of using it.
15 Jun 2023
Lessons Learned from Hollywood: AI, Ethics, and Creativity in Production
On this episode of the podcast, Amanda George interviews Jonathan Paine, an artist with a diverse background in puppeteering, illustration, animation, and toy sculpting. Payne shares his journey from childhood surrounded by art to working for Disney and Pixar, and eventually starting his own business producing vinyl monster bath toys. He discusses the challenges he faced and how he overcame them, including using a 3D printer to create prototypes and seeking guidance from industry contacts.
18 May 2023
How Technology is Changing the Toy Industry
On this episode of Maker To Market, Zoran Kovacevic, founder and CEO of Toymint, talks about NFT toys and the Metaverse. Discover how NFTs are revolutionizing the digital art space and their potential use cases in gaming and commerce. Learn about Zoran's journey from working casinos on a cruise ship to creating NFT toys that teach children responsibility and craftsmanship.
4 May 2023
Pitfalls of Voodoo Doll System Development
On this episode of Maker 2 Market, Amanda George interviews George Goodall about the challenges of producing innovative services and products for clients in the IT industry. They discuss the transition to hybrid work and the importance of social engagement in a remote work environment. They also touch on the challenges of digitizing the onboarding process and the need for HR to work with other departments to ensure new hires are onboarded accordingly.
20 Apr 2023
AI and the Future of Search Engines
It’s a lot of work keeping up with advances in technology, and the rate of advancements seems to be speeding up. The latest hot topic is the use of Artificial Intelligence. How will that affect marketing in the future? And are we doing enough to educate the rising generation about search engines? Host Amanda George discusses these topics (and more!) with Scott Maloley, President and Founder of Digital Clicks Marketing. Scott also gives us a behind-the-scenes look at his new startup company.
5 Apr 2023
Evolution of Change
Digital marketing is an investment. You’re spending money to make more money. But there are so many agencies out there, all essentially using the same tools, and the quotes can vary significantly. How can you make sure the agency you hire is going to get you that ROI? In this Episode, host Amanda George sits down with Scott Maloley, President and Founder of Digital Clicks Marketing, to discuss how digital marketing has changed in recent years, how it may change in the future, and how to find an agency that’s right for your company.
29 Mar 2023
The 3’s of product planning
There’s never enough time or money to do everything we want, which means we all have to learn to prioritize—all the time. Host Amanda George chats with Shane Harris, Senior Director of Product Management at Egnyte, to discuss how to differentiate product strategy by customer needs. Shane shares his approach to balancing important priorities, communicating, and getting complete teams involved.
22 Mar 2023
Forgotten Product Development Lessons
Amid the sea of data we swim in, we often overlook the time-tested navigation wisdom of ancient mariners. Our guest in this episode is not at all ancient, and he may or may not be a Mariners fan, but he definitely has some lessons from the past that will shed new light on important topics. Host Amanda George sits down with Shane Harris, Senior Director of Product Management at Egnyte, to discuss the processes and tools he has used to guide his efforts and move forward with building them.
15 Mar 2023
Product launches, what’s changed?
Change. We might fear it or crave it—maybe both simultaneously. In the field of Information Management, you’d better make friends with it. In this premiere episode, host Amanda George chats with guest Chris Wynder, Director of Marketing for OpenText. They discuss past, present, and future changes in technology, frameworks, people they work with, and teams they work with. For example, pressure used to come from the top downward, but now that the mindset is much more customer centric, users tell the organization what makes sense and what products are best. That shifts the dynamics a lot!
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
Apple Podcasts (US)
5.0 / 5
1 ratings
Spotify
5.0 / 5
2 ratings
Contact Maker 2 Market
Guest appearances
Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
Host of Maker 2 Market?
Claim your podcast to manage its listing and keep your show details accurate.
Pod Engine is an independent podcast discovery and analytics service and is not affiliated with or endorsed by this podcast. Artwork and show content belong to their owners. Full legal notice.
Explore this show Podcast research with Pod Engine
