Making the Media
Hosted by Craig Wilson · Avid Technology
4.8from 4 ratings
- 93
- Episodes
- 15
- Transcribed
- 4
- Ratings
- Daily
- Cadence
- 2020
- First episode
- 35M
- YouTube views
About Making the Media
A podcast and vodcast exploring the forces that shape the media, news, and entertainment business. Tune in for interviews on trends, talent, and tech. By industry leaders, for industry leaders. New episodes every month. Send us your questions and comments: makingthemedia@avid.com or @craigaw1969.
- Publisher
- Avid Technology
- Category
- tv & film
- Language
- en
- Explicit
- No
- First episode
- 14 Dec 2020
- Latest episode
- 11 Sept 2026
Latest episodes
15 of 93 episodes have a transcript.
11 Sept 2026TRANSCRIPT
S6E14 - Avid at IBC 2026
10 Jul 2026TRANSCRIPT
S6E13 - Cybersecurity Secrets
19 Jun 2026TRANSCRIPT
S6E12 - The Agentic AI Pioneers
Inside a recent episode
S6E14 - Avid at IBC 2026
Published 11 Sept 2026 · Transcript excerpt
[…] From your perspective, what do you think it kind of differentiates it from a traditional MAM, if you like? Yeah, one of the value propositions that we're really leaning into with Content Core is allowing the media to stay where it currently lives and bringing the technology, bringing the software to the media. So not having to do kind of a whole rip and replace migration into a single system to be able to then leverage, you know, the native asset management capabilities within Content Core, but bringing those asset management capabilities to the media that sits in, you know, what we're calling right now like an execution cluster. that brings all of the avid media services, kind of the core IP, the ability to kind of generate proxy, render, mix down, encode, conform, all of that to the media itself and then be able to work with it and produce that content, you know, whether for, you know, global distribution and when workforces are kind of distributed at scale. […]
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See plansWho has been a guest on Making the Media
Names identified in recent episode analyses. Showing up to five guests.
- Kenna Hilburn
- Guillaume Aubuchon
- Ilia Murjev
- Anshul Kapoor
- Anna Buzzard
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
- YouTube views
- 34,647,814
- Score snapshot 15 Sept 2025
- Apple Podcasts (US)
- 5.0 / 5
- 1 ratings
- Spotify
- 4.7 / 5
- 3 ratings
Podcast Authority Score: 71 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 75
- Social presence
- 0
- YouTube
- 93
- Engagement
- 76
Contact Making the Media
- Guest appearances
- Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
Questions about Making the Media
Who hosts Making the Media?
Craig Wilson host the show. Published by Avid Technology.
How often do new episodes come out?
The show publishes daily, based on its RSS feed.
Does Making the Media take guests?
Yes. Guests have been identified in episode analyses.
Where can I read transcripts?
15 of 93 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
Host of Making the Media?
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