Managing innovation - creating value from ideas

About Managing innovation - creating value from ideas

Innovation doesn't just happen. It's not like the cartoons - a lightbulb flashes on above someone's head and that's it. No - it's a journey and we need to understand how best to prepare for that journey, whatever kind of value we are trying to create. This podcast is about some useful lessons we might take on board to help develop our capabilities.For more, see my website:https://johnbessant.org johnbessant.substack.com (https://johnbessant.substack.com?utm_medium=podcast)

Publisher

john bessant

Category

business · business

Language

en

Explicit

No

First episode

16 Nov 2019

Latest episode

5 Oct 2026

Latest episodes

146 episodes in the feed.

1. 

   5 Oct 2026

   Illuminating innovation - Beyond the light-bulb moment

   My dad spent his life in lights. His name wasn’t in them, but he spent his career working with them. A lighting engineer, he knew all about illumination – and he was pretty good at using light to do more than just show you the way around a dark room. He was one of the early pioneers of son et lumière, using sound and light to retell stories, and he worked across theatre lighting’s great transition, from an analogue tradition with its roots in the old limelight to the digital technology behind today’s programmable extravaganzas. But my brother and I share a simpler memory – him telling us, as wide-eyed kids, about his exploits on Lowestoft pier and sea front, setting up the summertime illuminations. Warning: don’t try this at home! His job, as a 14-year-old apprentice, was to test whether the light sockets were live. By licking his fingers – and sticking them in! Obviously a formative experience, since I’ve also spent my life in illumination – only my interest is in the ideas which light up the world. Innovation. And you don’t have to look far to see its symbol. It’s everywhere, still, in our language – the lightbulb moment, the flash of inspiration. The bulb has become the universal shorthand for a bright idea, one which persists even though the incandescent bulb itself has been consigned to history, replaced by the ubiquitous LED. And who gave us that lightbulb, as a practical device as well as a wonderful metaphor? His god-fatherly face beams out at us from thousands of photos. If we want to get really authentic we can watch him in early film clips or hear him in scratchy early recordings – all made possible by his seemingly unending stream of inventive ideas. Thomas Alva Edison. ‘The Wizard of Menlo Park’, holder of 1,093 US patents, whose electric companies were the foundation for General Electric, and midwife to so much of the technology of power, sound and light which we take for granted today. Born to the breed? He was born in 1847 in Milan, Ohio, and his formal schooling lasted barely a few months. The story goes that a teacher called him ‘addled’; his furious mother took him out and taught him at home. He read voraciously but was also an active experimenter, building a small telegraph line with a neighbour’s boy and turning the family cellar into a chemistry lab. At 12 he started work on the Grand Trunk Railway between Port Huron and Detroit as a ‘news butcher’, selling newspapers and snacks to passengers. Not content with the main job, he set up some side hustles, employing other boys to run stands in Port Huron selling vegetables and candy. At his peak he claimed profits of around $50 a week (close to $2,000 today), most of which went on equipment for electrical and chemical experiments. By 15 he was publishing his own newspaper, the Grand Trunk Herald, printed in the baggage car – which also housed his travelling laboratory, until a stick of phosphorus set the car alight and an angry conductor threw him, and his chemicals, off the train. His way into telegraphy came through an act of courage. In 1862 he snatched three-year-old Jimmie MacKenzie from the path of a runaway freight car at Mount Clemens station. The boy’s grateful father, the station agent, repaid him by teaching him telegraphy. Edison became an itinerant operator, drifting from town to town – and already inventing. Working nights at Stratford Junction in Ontario, he had to signal every hour to prove he was awake, so he rigged a clockwork device to send the signal automatically while he dozed. It worked perfectly – until a puzzled dispatcher tried to reply. His first patent, in 1869, was for an electric vote recorder for legislatures. It worked beautifully; unfortunately nobody wanted it. Politicians liked the slow roll call, which gave them time to horse-trade. It was a lesson he never forgot, and we’ll come back to it. That same year he arrived in New York almost penniless and talked his way into sleeping at the Laws Gold Indicator Company. When the system relaying gold prices to brokers broke down amid chaos on the trading floor, Edison was the one who fixed it – and was hired on the spot. Within months he had set up as an electrical engineer with a fellow telegrapher, Franklin Pope, who let Edison live in his New Jersey home. Right field, right time: growing interest in the practical applications of electricity meant investors were keen. His big break came in 1870, when the Gold and Stock Telegraph Company wanted to buy his improved stock ticker. He’d hoped for $5,000 but didn’t dare name a price. When they offered $40,000 – around a million dollars today – he later admitted he nearly fainted. With the money he opened workshops in Newark, where he was joined by Charles Batchelor, an English machinist who would become his right-hand man for decades. Together they perfected the quadruplex telegraph in 1874, sending four messages at once over a single wire – a huge saving for the telegraph companies and a handsome payday for Edison. That enabled the next step: the ‘invention factory’. The invention factory The name says it all – it was his attempt to industrialise innovation, making it something repeatable and manageable. With Batchelor he drew up a list of target inventions ranging far beyond telegraphy, and in 1876 they moved to a greenfield (literally) site at Menlo Park, New Jersey. The two-storey laboratory had heavy machinery downstairs and, upstairs, what Edison called ‘every kind of apparatus for scientific research’. From this base came a steady stream of inventions, largely delivering on his famous promise of ‘a minor invention every ten days and a big thing every six months or so’. It began small – Edison, Batchelor, the Swiss clockmaker John Kruesi, James Adams and a handful of machinists – funded largely by Western Union in return for early access to anything relevant to its business. That deal paid off handsomely. Edison’s carbon-button transmitter made Bell’s new telephone clear enough to be practical. Then, in 1877, came the phonograph. Edison sketched it, Kruesi built it for $18, and a sceptical colleague bet a box of cigars it wouldn’t work. Edison bellowed ‘Mary had a little lamb’ into the mouthpiece, turned the handle – and the machine spoke back. ‘I was never so taken aback in my life,’ he said. Within months the press had crowned him the Wizard of Menlo Park. Just as in Silicon Valley today, adventurous investors piled in; J.P. Morgan and the Vanderbilts backed the Edison Electric Light Company in 1878. That fuel let Menlo Park grow to around 60 staff exploring the wider problems of scaling his technologies. He didn’t invent the lightbulb – people had been working on it for decades – but he brought his R&D resources to bear on creating an entire system to deliver electric light reliably and at scale. In the process he changed how we think about innovation systems. His early career was hands-on, inventions sparked from insight, energy and the ability to work with others. But as things grew he had to find a way of replicating that. Increasingly he took a leadership role – setting direction, sharing a vision and creating an enabling environment. One which recognised and rewarded people, gave them considerable autonomy and fostered a creative climate that was playful and fun, while drawing long days and late nights of effort from his teams. Work often ran through the night, broken by a midnight ‘lunch’ of pie and coffee, with someone playing the pipe organ that stood at the end of the lab and the team singing along. So a genius – yes. But his lessons have less to do with particular intellectual or technical skills and a whole lot more to do with how innovation happens. He understood it, lived it – and left us a legacy for how we organise and manage the process so that we can repeat the trick. As we mark the 95th anniversary of his death on 18 October 1931, it’s worth reminding ourselves of some key lessons that are just as relevant today. 1. Innovation is not about the lone genius One reason we have so many images of Edison is that he was savvy about PR – never shy in front of the cameras, always ready for a photo opportunity. Those early years selling snacks on the train taught him that things don’t sell themselves! But while the images tell a story of the solo genius, Edison knew the reality was different. For him innovation was always a multi-player game, depending on collaboration, cross-fertilisation of ideas and complementary skills. He surrounded himself with people who could add to what he brought to the party, building networks which drew together the key elements he needed to create value – ideas and skills, money and influence. An innovation ecosystem, long before we coined the phrase. 2. Innovation is NOT a lightbulb moment Despite the myths, he understood better than anyone that innovation is not a sudden epiphany, a blinding flash. It’s a journey, long, slow and uncomfortable, through the land of uncertainty. It needs organising into a process. The invention factory wasn’t a fashion statement – it was a model for systematising what he’d learned about how innovation happens. His ‘minor invention every ten days’ promise wasn’t empty hype; he’d worked out how to deliver on it. Not by magic but by managing innovation – and he made that the DNA of his operation, ‘the way we do things round here’. 3. Innovation thrives on diversity When he’d made enough money to set up his invention factory, Edison assembled a team known as the ‘muckers’ to make the magic happen. This wasn’t just ‘many hands make light work’ – it was many minds. They were a motley crew, deliberately chosen for their differences. Machinists and mathematicians, glassblowers and gunsmiths, chemists and clockmakers. An English machinist (Batchelor), a Swiss clockmaker (Kruesi), a German glassblower (Ludwig Boehm) and a Princeton-trained mathematician who had studied under Helmholtz in Berlin (Francis Upton). He understood that complex problems need multiple perspectives, and created an environment where diverse people could solve problems none of them could tackle alone. For example, when the team were struggling to seal vacuum bulbs, it wasn’t an electrical engineer who solved the problem, it was Boehm, using traditional European glassblowing techniques. When they needed to calculate filament resistance, Upton applied mathematical physics to empirical trial-and-error tests. Diversity not as a vague philosophical principle, but because it made practical sense for innovation. 4. Perseverance Edison is almost as famous for his quotable sayings as his inventions – not least on the value of failure as an experimental resource. People often quote him as saying, ‘I have not failed. I’ve just found ten thousand ways that won’t work.’ That may be apocryphal, but there’s more than a grain of truth behind it. His associate Walter Mallory recalled finding Edison surrounded by hundreds of test cells for a new storage battery, after more than nine thousand experiments without success. Mallory sympathised: wasn’t it a shame to have worked so hard with no results? ‘Edison turned on me like a flash, and with a smile replied: “Results! Why, man, I have gotten a lot of results! I know several thousand things that won’t work.”’ The classic case is the lightbulb filament. Others had been working on electric light for decades, among them Joseph Swan in England and Henry Woodward and Matthew Evans in Canada (Edison bought their patent). The challenge was finding a material that would glow at incandescence and last. Edison publicly promised a solution within weeks; it took his team over a year and thousands of experiments, testing everything from platinum and cork to cardboard and, legend has it, hairs from a colleague’s beard. In October 1879 a carbonised cotton thread glowed for over 13 hours. A year later carbonised bamboo lasted more than 1,200 hours – after Edison had sent men as far as Japan to hunt for the best variety. Perseverance stayed with him to the end. In December 1914 fire swept through his West Orange factories. Edison, then 67, told his son to fetch his mother and her friends because ‘they’ll never see a fire like this again’. The next morning he announced that he’d start all over again. 5. The power of the prototype Edison believed in thinking with your hands; the policy at Menlo Park was to get from concept to tangible prototype as fast as possible. Rather than spending months debating theoretical feasibility on paper, his shop was designed to turn an idea into a testable model within hours or days, dramatically speeding up the feedback loop. He liked to tell a story about Upton, the mathematician. Asked to work out the volume of a pear-shaped glass bulb, Upton spent an hour on elaborate calculations. Edison simply filled the bulb with water and poured it into a measuring glass. Anticipating the ‘minimum viable product’ and the core of the lean start-up approach by a hundred years! 6. Creativity loves constraints Contrary to the belief that creativity requires absolute freedom, Edison used constraints to drive focus. He often committed to public launch dates or commercial targets before the technology was solved, forcing his team to work within tight boundaries. His lighting system had to beat gas on price. Upton’s calculations showed that the copper needed to carry large currents would make the system ruinously expensive. So the constraint became the design brief: a high-resistance filament, running on low current through thin wires. That’s why the search for the filament was so hard – and why solving it mattered so much. 7. Cross-pollinate and recombine Edison was a master of taking a mechanism, principle or material from one domain and applying it to an unrelated problem. For example, his work on telegraphy led him to try and record indentations on paper tape so they could be replayed automatically. At the same time he was working on telephone transmitters (acoustic diaphragms that vibrated with the human voice). He realized that if a vibrating diaphragm could move a needle, it could indent paper or foil—and playing that indent back through a diaphragm would recreate sound. By bringing telegraphic paper-recording concepts into the acoustics of telephony, he invented sound recording. He patented his phonograph in 1877. The phonograph, in turn, inspired his move into motion pictures; in 1888 he described his aim as creating an instrument that would ‘do for the Eye what the phonograph does for the Ear’. 8. Invention is not enough Remember that vote recorder? Edison learned the hard way that clever isn’t enough. His rule became: ‘Anything that won’t sell, I don’t want to invent. Its sale is proof of utility, and utility is success.’ Innovation wasn’t complete when a device worked in the lab – it was complete when it scaled to serve a practical human need. This wasn’t just marketing, though he’d shown talent in that direction since his newspaper-selling days. It was what we’d now call systems thinking, seeing how the whole could be greater than the sum of the parts. The lightbulb was only one part of the story; the genius lay in building the entire system of generation and distribution needed to switch those lights on. So he didn’t stop at the glass globe. He designed dynamos, wiring, meters, switches, fuses and distribution networks. On 4 September 1882 his Pearl Street station in lower Manhattan began supplying power to 85 customers and around 400 lamps – among them the offices of his backer, J.P. Morgan. 9. The power of the pivot Edison didn’t cling to a plan when the market or technology shifted. He spent years and a fortune developing magnetic ore-separation technology, until rich iron deposits in Minnesota made his process commercially unviable almost overnight. Rather than absorbing a total loss, he repurposed his crushing machinery, materials handling systems and kilns to make cement – the Edison Portland Cement Company later supplied concrete for the original Yankee Stadium. His reported verdict on the ore venture: ‘It’s all gone, but we had a hell of a good time spending it.’ 10. Remember Knowledge management, organisational memory. Edison treated documentation as an asset. He and his team filled around 3,500 notebooks with meticulously detailed records of every hypothesis, failed attempt, chemical formula and sketch. Knowledge wasn’t lost when people left, mistakes weren’t repeated, and old ideas could be revisited when new technologies made them viable. One odd result from the lightbulb work shows why it matters. The team noticed that the inside of the bulbs gradually blackened with a sooty deposit, and that current seemed to flow through the vacuum from the hot filament. Edison had no use for it, but recorded and patented it anyway: ‘the Edison effect’. Twenty years later John Ambrose Fleming, who had worked as a consultant to Edison’s London company and studied the effect himself, used it to create the thermionic valve for detecting radio waves – laying the foundations of modern electronics. Lights out There are plenty more lessons from a lifetime of innovation. He wasn’t perfect – irascible, impatient, and sometimes stubborn to a fault. He fought a bitter and ultimately losing ‘war of the currents’ against alternating current, the very system that would power the world. Nikola Tesla, who worked for him briefly, left feeling cheated. But here was someone who understood how to create value from ideas, and do it consistently for over fifty years. One of his sayings sums it up: genius is 1% inspiration and 99% perspiration. Innovation isn’t a snappy one-liner from an inspiring conference or a soundbite from an interview. It’s the systematic application of principles until they become routines, embedded in ‘the way we do things round here’. The lightbulb may have gone the way of the gas lamp – but Edison’s way of lighting up ideas still has a lot to offer. My dad spent his life in lights. His name wasn’t in them, but he spent his career working with them. A lighting engineer, he knew all about illumination – and he was pretty good at using light to do more than just show you the way around a dark room. He was one of the early pioneers of son et lumière, using sound and light to retell stories, and he worked across theatre lighting’s great transition, from an analogue tradition with its roots in the old limelight to the digital technology behind today’s programmable extravaganzas. But my brother and I share a simpler memory – him telling us, as wide-eyed kids, about his exploits on Lowestoft pier and sea front, setting up the summertime illuminations. Warning: don’t try this at home! His job, as a 14-year-old apprentice, was to test whether the light sockets were live. By licking his fingers – and sticking them in! Obviously a formative experience, since I’ve also spent my life in illumination – only my interest is in the ideas which light up the world. Innovation. And you don’t have to look far to see its symbol. It’s everywhere, still, in our language – the lightbulb moment, the flash of inspiration. The bulb has become the universal shorthand for a bright idea, one which persists even though the incandescent bulb itself has been consigned to history, replaced by the ubiquitous LED. And who gave us that lightbulb, as a practical device as well as a wonderful metaphor? His god-fatherly face beams out at us from thousands of photos. If we want to get really authentic we can watch him in early film clips or hear him in scratchy early recordings – all made possible by his seemingly unending stream of inventive ideas. Thomas Alva Edison. ‘The Wizard of Menlo Park’, holder of 1,093 US patents, whose electric companies were the foundation for General Electric, and midwife to so much of the technology of power, sound and light which we take for granted today. Born to the breed? He was born in 1847 in Milan, Ohio, and his formal schooling lasted barely a few months. The story goes that a teacher called him ‘addled’; his furious mother took him out and taught him at home. He read voraciously but was also an active experimenter, building a small telegraph line with a neighbour’s boy and turning the family cellar into a chemistry lab. At 12 he started work on the Grand Trunk Railway between Port Huron and Detroit as a ‘news butcher’, selling newspapers and snacks to passengers. Not content with the main job, he set up some side hustles, employing other boys to run stands in Port Huron selling vegetables and candy. At his peak he claimed profits of around $50 a week (close to $2,000 today), most of which went on equipment for electrical and chemical experiments. By 15 he was publishing his own newspaper, the Grand Trunk Herald, printed in the baggage car – which also housed his travelling laboratory, until a stick of phosphorus set the car alight and an angry conductor threw him, and his chemicals, off the train. His way into telegraphy came through an act of courage. In 1862 he snatched three-year-old Jimmie MacKenzie from the path of a runaway freight car at Mount Clemens station. The boy’s grateful father, the station agent, repaid him by teaching him telegraphy. Edison became an itinerant operator, drifting from town to town – and already inventing. Working nights at Stratford Junction in Ontario, he had to signal every hour to prove he was awake, so he rigged a clockwork device to send the signal automatically while he dozed. It worked perfectly – until a puzzled dispatcher tried to reply. His first patent, in 1869, was for an electric vote recorder for legislatures. It worked beautifully; unfortunately nobody wanted it. Politicians liked the slow roll call, which gave them time to horse-trade. It was a lesson he never forgot, and we’ll come back to it. That same year he arrived in New York almost penniless and talked his way into sleeping at the Laws Gold Indicator Company. When the system relaying gold prices to brokers broke down amid chaos on the trading floor, Edison was the one who fixed it – and was hired on the spot. Within months he had set up as an electrical engineer with a fellow telegrapher, Franklin Pope, who let Edison live in his New Jersey home. Right field, right time: growing interest in the practical applications of electricity meant investors were keen. His big break came in 1870, when the Gold and Stock Telegraph Company wanted to buy his improved stock ticker. He’d hoped for $5,000 but didn’t dare name a price. When they offered $40,000 – around a million dollars today – he later admitted he nearly fainted. With the money he opened workshops in Newark, where he was joined by Charles Batchelor, an English machinist who would become his right-hand man for decades. Together they perfected the quadruplex telegraph in 1874, sending four messages at once over a single wire – a huge saving for the telegraph companies and a handsome payday for Edison. That enabled the next step: the ‘invention factory’. The invention factory The name says it all – it was his attempt to industrialise innovation, making it something repeatable and manageable. With Batchelor he drew up a list of target inventions ranging far beyond telegraphy, and in 1876 they moved to a greenfield (literally) site at Menlo Park, New Jersey. The two-storey laboratory had heavy machinery downstairs and, upstairs, what Edison called ‘every kind of apparatus for scientific research’. From this base came a steady stream of inventions, largely delivering on his famous promise of ‘a minor invention every ten days and a big thing every six months or so’. It began small – Edison, Batchelor, the Swiss clockmaker John Kruesi, James Adams and a handful of machinists – funded largely by Western Union in return for early access to anything relevant to its business. That deal paid off handsomely. Edison’s carbon-button transmitter made Bell’s new telephone clear enough to be practical. Then, in 1877, came the phonograph. Edison sketched it, Kruesi built it for $18, and a sceptical colleague bet a box of cigars it wouldn’t work. Edison bellowed ‘Mary had a little lamb’ into the mouthpiece, turned the handle – and the machine spoke back. ‘I was never so taken aback in my life,’ he said. Within months the press had crowned him the Wizard of Menlo Park. Just as in Silicon Valley today, adventurous investors piled in; J.P. Morgan and the Vanderbilts backed the Edison Electric Light Company in 1878. That fuel let Menlo Park grow to around 60 staff exploring the wider problems of scaling his technologies. He didn’t invent the lightbulb – people had been working on it for decades – but he brought his R&D resources to bear on creating an entire system to deliver electric light reliably and at scale. In the process he changed how we think about innovation systems. His early career was hands-on, inventions sparked from insight, energy and the ability to work with others. But as things grew he had to find a way of replicating that. Increasingly he took a leadership role – setting direction, sharing a vision and creating an enabling environment. One which recognised and rewarded people, gave them considerable autonomy and fostered a creative climate that was playful and fun, while drawing long days and late nights of effort from his teams. Work often ran through the night, broken by a midnight ‘lunch’ of pie and coffee, with someone playing the pipe organ that stood at the end of the lab and the team singing along. So a genius – yes. But his lessons have less to do with particular intellectual or technical skills and a whole lot more to do with how innovation happens. He understood it, lived it – and left us a legacy for how we organise and manage the process so that we can repeat the trick. As we mark the 95th anniversary of his death on 18 October 1931, it’s worth reminding ourselves of some key lessons that are just as relevant today. 1. Innovation is not about the lone genius One reason we have so many images of Edison is that he was savvy about PR – never shy in front of the cameras, always ready for a photo opportunity. Those early years selling snacks on the train taught him that things don’t sell themselves! But while the images tell a story of the solo genius, Edison knew the reality was different. For him innovation was always a multi-player game, depending on collaboration, cross-fertilisation of ideas and complementary skills. He surrounded himself with people who could add to what he brought to the party, building networks which drew together the key elements he needed to create value – ideas and skills, money and influence. An innovation ecosystem, long before we coined the phrase. 2. Innovation is NOT a lightbulb moment Despite the myths, he understood better than anyone that innovation is not a sudden epiphany, a blinding flash. It’s a journey, long, slow and uncomfortable, through the land of uncertainty. It needs organising into a process. The invention factory wasn’t a fashion statement – it was a model for systematising what he’d learned about how innovation happens. His ‘minor invention every ten days’ promise wasn’t empty hype; he’d worked out how to deliver on it. Not by magic but by managing innovation – and he made that the DNA of his operation, ‘the way we do things round here’. 3. Innovation thrives on diversity When he’d made enough money to set up his invention factory, Edison assembled a team known as the ‘muckers’ to make the magic happen. This wasn’t just ‘many hands make light work’ – it was many minds. They were a motley crew, deliberately chosen for their differences. Machinists and mathematicians, glassblowers and gunsmiths, chemists and clockmakers. An English machinist (Batchelor), a Swiss clockmaker (Kruesi), a German glassblower (Ludwig Boehm) and a Princeton-trained mathematician who had studied under Helmholtz in Berlin (Francis Upton). He understood that complex problems need multiple perspectives, and created an environment where diverse people could solve problems none of them could tackle alone. For example, when the team were struggling to seal vacuum bulbs, it wasn’t an electrical engineer who solved the problem, it was Boehm, using traditional European glassblowing techniques. When they needed to calculate filament resistance, Upton applied mathematical physics to empirical trial-and-error tests. Diversity not as a vague philosophical principle, but because it made practical sense for innovation. 4. Perseverance Edison is almost as famous for his quotable sayings as his inventions – not least on the value of failure as an experimental resource. People often quote him as saying, ‘I have not failed. I’ve just found ten thousand ways that won’t work.’ That may be apocryphal, but there’s more than a grain of truth behind it. His associate Walter Mallory recalled finding Edison surrounded by hundreds of test cells for a new storage battery, after more than nine thousand experiments without success. Mallory sympathised: wasn’t it a shame to have worked so hard with no results? ‘Edison turned on me like a flash, and with a smile replied: “Results! Why, man, I have gotten a lot of results! I know several thousand things that won’t work.”’ The classic case is the lightbulb filament. Others had been working on electric light for decades, among them Joseph Swan in England and Henry Woodward and Matthew Evans in Canada (Edison bought their patent). The challenge was finding a material that would glow at incandescence and last. Edison publicly promised a solution within weeks; it took his team over a year and thousands of experiments, testing everything from platinum and cork to cardboard and, legend has it, hairs from a colleague’s beard. In October 1879 a carbonised cotton thread glowed for over 13 hours. A year later carbonised bamboo lasted more than 1,200 hours – after Edison had sent men as far as Japan to hunt for the best variety. Perseverance stayed with him to the end. In December 1914 fire swept through his West Orange factories. Edison, then 67, told his son to fetch his mother and her friends because ‘they’ll never see a fire like this again’. The next morning he announced that he’d start all over again. 5. The power of the prototype Edison believed in thinking with your hands; the policy at Menlo Park was to get from concept to tangible prototype as fast as possible. Rather than spending months debating theoretical feasibility on paper, his shop was designed to turn an idea into a testable model within hours or days, dramatically speeding up the feedback loop. He liked to tell a story about Upton, the mathematician. Asked to work out the volume of a pear-shaped glass bulb, Upton spent an hour on elaborate calculations. Edison simply filled the bulb with water and poured it into a measuring glass. Anticipating the ‘minimum viable product’ and the core of the lean start-up approach by a hundred years! 6. Creativity loves constraints Contrary to the belief that creativity requires absolute freedom, Edison used constraints to drive focus. He often committed to public launch dates or commercial targets before the technology was solved, forcing his team to work within tight boundaries. His lighting system had to beat gas on price. Upton’s calculations showed that the copper needed to carry large currents would make the system ruinously expensive. So the constraint became the design brief: a high-resistance filament, running on low current through thin wires. That’s why the search for the filament was so hard – and why solving it mattered so much. 7. Cross-pollinate and recombine Edison was a master of taking a mechanism, principle or material from one domain and applying it to an unrelated problem. For example, his work on telegraphy led him to try and record indentations on paper tape so they could be replayed automatically. At the same time he was working on telephone transmitters (acoustic diaphragms that vibrated with the human voice). He realized that if a vibrating diaphragm could move a needle, it could indent paper or foil—and playing that indent back through a diaphragm would recreate sound. By bringing telegraphic paper-recording concepts into the acoustics of telephony, he invented sound recording. He patented his phonograph in 1877. The phonograph, in turn, inspired his move into motion pictures; in 1888 he described his aim as creating an instrument that would ‘do for the Eye what the phonograph does for the Ear’. 8. Invention is not enough Remember that vote recorder? Edison learned the hard way that clever isn’t enough. His rule became: ‘Anything that won’t sell, I don’t want to invent. Its sale is proof of utility, and utility is success.’ Innovation wasn’t complete when a device worked in the lab – it was complete when it scaled to serve a practical human need. This wasn’t just marketing, though he’d shown talent in that direction since his newspaper-selling days. It was what we’d now call systems thinking, seeing how the whole could be greater than the sum of the parts. The lightbulb was only one part of the story; the genius lay in building the entire system of generation and distribution needed to switch those lights on. So he didn’t stop at the glass globe. He designed dynamos, wiring, meters, switches, fuses and distribution networks. On 4 September 1882 his Pearl Street station in lower Manhattan began supplying power to 85 customers and around 400 lamps – among them the offices of his backer, J.P. Morgan. 9. The power of the pivot Edison didn’t cling to a plan when the market or technology shifted. He spent years and a fortune developing magnetic ore-separation technology, until rich iron deposits in Minnesota made his process commercially unviable almost overnight. Rather than absorbing a total loss, he repurposed his crushing machinery, materials handling systems and kilns to make cement – the Edison Portland Cement Company later supplied concrete for the original Yankee Stadium. His reported verdict on the ore venture: ‘It’s all gone, but we had a hell of a good time spending it.’ 10. Remember Knowledge management, organisational memory. Edison treated documentation as an asset. He and his team filled around 3,500 notebooks with meticulously detailed records of every hypothesis, failed attempt, chemical formula and sketch. Knowledge wasn’t lost when people left, mistakes weren’t repeated, and old ideas could be revisited when new technologies made them viable. One odd result from the lightbulb work shows why it matters. The team noticed that the inside of the bulbs gradually blackened with a sooty deposit, and that current seemed to flow through the vacuum from the hot filament. Edison had no use for it, but recorded and patented it anyway: ‘the Edison effect’. Twenty years later John Ambrose Fleming, who had worked as a consultant to Edison’s London company and studied the effect himself, used it to create the thermionic valve for detecting radio waves – laying the foundations of modern electronics. Lights out There are plenty more lessons from a lifetime of innovation. He wasn’t perfect – irascible, impatient, and sometimes stubborn to a fault. He fought a bitter and ultimately losing ‘war of the currents’ against alternating current, the very system that would power the world. Nikola Tesla, who worked for him briefly, left feeling cheated. But here was someone who understood how to create value from ideas, and do it consistently for over fifty years. One of his sayings sums it up: genius is 1% inspiration and 99% perspiration. Innovation isn’t a snappy one-liner from an inspiring conference or a soundbite from an interview. It’s the systematic application of principles until they become routines, embedded in ‘the way we do things round here’. The lightbulb may have gone the way of the gas lamp – but Edison’s way of lighting up ideas still has a lot to offer. Get full access to Managing innovation at johnbessant.substack.com/subscribe (https://johnbessant.substack.com/subscribe?utm_medium=podcast&utm_campaign=CTA_4)

2. 

   5 Sept 2026

   Listening to a Ghost: What Miles Davis Teaches Us About Innovation

   Creativity, Constraints, and the Art of Enabled ExplorationHow can a legendary jazz trumpet player change the way we think about modern innovation? In this video, we explore the genius of Miles Davis on what would have been his 100th birthday year. From the improvised magic behind the soundtrack to L'ascenseur pour l'échafaud to the groundbreaking recording sessions of Kind of Blue, Miles proved that true creativity isn't an accident—it's a deliberate process. Discover the five core innovation lessons hidden within his iconic music and approach:The Power of Improvisation: Creating out of the unknown and relying on active listening. Creativity Loves Constraints: How pressure, flaws, and limits force extraordinary creative breakthroughs. Diversity & Friction: Assembling diverse talent to generate fresh, unexpected ideas. Reinvention: The discipline of "creative destruction" and constantly challenging your own success. The Space Between: Finding the crucial balance between structure and freedom. Whether you're an artist, entrepreneur, or thinker, these timeless lessons offer a fresh lens on how to make something truly new.

3. 

   6 Aug 2026

   Making a big noise: How the lightbulb made rock'n'roll loud

   How did we get from quiet acoustic strings in village squares to massive walls of Marshall stacks blasting at outdoor festivals? 🎸⚡In this episode, we explore the surprising, accidental, and brilliantly creative history behind guitar amplification. The journey to getting heard wasn't just about making bigger instruments; it required breakthroughs from completely unrelated industries—including Thomas Edison’s lightbulb experiments, telephone technology, and the invention of vacuum tubes. Join us as we chart the evolution of sound, tracing the path from the lute to lap steels, the birth of solid-body icons like the Stratocaster and Telecaster, and the birth of classic rock distortion. Plus, we break down the core lessons this history teaches us about how innovation actually works in the real world. In this episode, you’ll learn:Why acoustic guitars struggled to cut through early 20th-century bands. How Thomas Edison’s "sooty lightbulb" problem led to valve amplifiers. How user-innovators like Les Paul, Merle Travis, and Leo Fender reshaped the instrument. Why guitarists embraced speaker distortion—starting with a razor blade and a speaker! Key innovation frameworks: Dominant designs, user-led innovation, and ecosystem shifts. #ElectricGuitar #GuitarHistory #MusicTechnology #GuitarAmps #innovation #Fender #MarshallAmps #LesPaul #EdisonEffect #VacuumTubes #GuitarTech #AudioHistory #entrepreneurship

Who has been a guest on Managing innovation - creating value from ideas

Names identified in recent episode analyses. Showing up to five guests.

• Niklas Zennström
• Janus Friis
• Dr Sarah Miller
• Marcelo Calbucci
• Clive Humby

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YouTube views

296,762

Score snapshot 15 Sept 2025

Spotify

5.0 / 5

2 ratings

Podcast Authority Score: 66 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

84

Social presence

0

YouTube

86

Engagement

32

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