Market Like It's Hot is the go-to podcast for business owners looking to fire up their marketing game! Hosted by the experts at Rebel Marketing, this question-and-answer style show delivers practical marketing advice with a fun, energetic twist. Whether you're tackling social media, website strategy, branding, or SEO, we’re here to answer your burning questions and offer real-world solutions.
Each episode dives into key marketing challenges, sharing tips and strategies to help your business thrive in the digital world. We also feature inspiring interviews with business owners who share their marketing journeys—successes, challenges, and everything in between.
Get ready to Market Like It’s Hot and take your business to the next level with this insightful and entertaining podcast!
Confidence Is a Practice, Not a Personality Trait with Rachyl Kershaw | MLIH Ep. 46
What if the thing holding your business back isn't your marketing, but the way you're showing up? Rachyl Kershaw, founder of Greater Columbus Consulting and the architect behind the Confidence Lab Annual Summit, joins us to talk about why it's time to stop performing success and start actually living it.
Rachyl has a gift for cutting through the noise, asking the questions most people are afraid to ask, and helping high achievers get real about what's holding them back.
In this episode, we get into the personal brand you're building whether you realize it or not, and what you're communicating when you're not paying attention to it. We talk about how to tell when your brand is actually you versus a version you think people want to see, and whether there's such a thing as being too polished. We also dig into why pricing is often a confidence issue, how to tell a pricing problem from a confidence problem, and what your price says about you before anyone ever works with you.
Rachyl also shares where to start if you're uncomfortable being visible, what role confidence plays when you're marketing something before you have all the proof, and what practicing confidence actually looks like in business. Plus, what to examine about the way you're showing up before you spend another dollar on marketing.
We also hear what's planned for the Confidence Lab on November 5 and who needs to be in that room.
Connect with Rachyl Kershaw: (https://www.linkedin.com/in/rachylkershaw/)https://www.linkedin.com/in/rachylkershaw/ (https://www.linkedin.com/in/rachylkershaw/)
Learn more about Greater Columbus Consulting: (https://greatercolumbusconsulting.com/)https://greatercolumbusconsulting.com/ (https://greatercolumbusconsulting.com/)
Learn more about Confidence Lab: (https://confidencelab.org/)https://confidencelab.org/ (https://confidencelab.org/)
Need help with your marketing? Visit us at (https://thecultofrebel.com/)https://thecultofrebel.com/ (https://thecultofrebel.com/)
Subscribe for more conversations on marketing, branding, and business.
25 Sept 2026
Stephanie Matthews on Storytelling, Jazz, and Building a Mission People Join | MLIH Ep. 45
The answer isn't louder marketing or bigger budgets. It's better storytelling, stronger community, and experiences that connect people to your mission in a meaningful way. That's the case Stephanie Matthews makes in this episode.
Stephanie is the Executive Director of A Tribe for Jazz, a nonprofit redefining what arts education can look like. After more than 20 years as an award-winning photographer and creative director, she moved into nonprofit leadership, where she's using visual storytelling, cross-sector partnerships, and programs like Jazz Lab to connect jazz, STEM, and creativity for the next generation.
In this episode, we get into how her background in visual storytelling changed the way she thinks about marketing a mission, what nonprofits often miss when telling their own story, and how to market something people might not immediately understand. We also talk about what makes one nonprofit's brand memorable while another fades into the background, how to inspire people emotionally without it feeling like a constant ask, and what jazz's principles of improvisation and listening teach us about leadership and marketing. Plus, the one storytelling principle that's held true across documentaries, campaigns, live performances, and nonprofit work, and where a nonprofit with almost no visibility should focus their time over the next year.
Connect with Stephanie Matthews: https://www.linkedin.com/in/stephaniemmatthews/
Learn more about A Tribe for Jazz: https://www.atribeforjazz.org/
Need help with your marketing? Visit us at https://thecultofrebel.com/
Subscribe for more conversations on marketing, branding, and business.
19 Sept 2026
How to Make Your Nonprofit Event Unforgettable with Lisa Wein, CSEP
Events shouldn't be a one-night success story, they should be a springboard for long-term relationships. Lisa Wein, CSEP, founder of LW Events, joins us to break down what most organizations get wrong about that mindset and when post-event strategy actually needs to start.
In this episode, Lisa shares how nonprofits can use events to tell their mission instead of just hosting another fundraiser, what's changed after 20+ years working inside nonprofit events (including a trend that's disappeared and one organizations should be embracing now), and how she intentionally designs the moments a donor should feel before they leave a gala. We also get into the real time investment behind nonprofit events (500 to 1,500 hours to produce), how to think about the ROI of outsourcing versus keeping it in-house, the subtle details that signal professionalism at any event, and where a small nonprofit with a limited budget should invest first.
Connect with Lisa Wein: (https://www.linkedin.com/in/lisa-wein-csep-0053558/)https://www.linkedin.com/in/lisa-wein-csep-0053558/ (https://www.linkedin.com/in/lisa-wein-csep-0053558/)
Learn more about LW Events: (https://www.lweventscbus.com/)https://www.lweventscbus.com/ (https://www.lweventscbus.com/)
Need help with your marketing? Visit us at (https://thecultofrebel.com/)https://thecultofrebel.com/ (https://thecultofrebel.com/)
Subscribe for more conversations on marketing, branding, and business.
Who has been a guest on Market Like It's Hot
Names identified in recent episode analyses. Showing up to five guests.
Christine Minx
Erin Taylor
industry experts
Jason Donapel
Izzy Dadosky
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
YouTube views
9,976
Score snapshot 15 Sept 2025
Podcast Authority Score: 54 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
79
Social presence
0
YouTube
74
Engagement
0
Contact Market Like It's Hot
Guest appearances
Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
Questions about Market Like It's Hot
Who hosts Market Like It's Hot?
Yasmine Robles and Izzy Dadoski host the show. Published by Rebel Marketing.
How often do new episodes come out?
The show publishes weekly, based on its RSS feed.
Does Market Like It's Hot take guests?
Yes. Guests have been identified in episode analyses.
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