Market Mentors

About Market Mentors

If you’re a B2B Tech marketer and looking to level up your skills and advance your career, then you’re in the right place. In each episode you’ll hear from some of the world's best B2B Tech marketers about tactics, tools, case studies, wins, failures, hiring, interviewing and so much more..stay tuned..

Publisher

Matt Dodgson

Category

business · business · business

Language

en

Explicit

No

First episode

12 Jun 2018

Latest episode

20 Jan 2026

Latest episodes

108 episodes in the feed.

1. 

   20 Jan 2026

   105. Series 4 | Episode 5. The Current State of SaaS Brand Building and AI in B2B Marketing, with Michelle Huff, CMO at Alteryx

   In this episode of the Market Mentors podcast, Matt Dodgson speaks with Michelle Huff, CMO of Alteryx, about her extensive career in B2B SaaS marketing. They discuss the evolution of brand building, the importance of customer advocacy, and the challenges of making data analytics compelling. Michelle shares insights on leveraging AI in marketing strategies and offers practical advice for B2B marketers looking to enhance their careers in the rapidly changing landscape of technology. We cover: M...

2. 

   7 May 2025

   104. Series 4 | Episode 4. Is B2B Content Marketing Still Worth It in 2025? With Araminta Robertson, Founder & MD of Mint Studios

   Host Matt Dodgson interviews Araminta Robertson, Founder & MD of Mint Studios, about why B2B content marketing remains essential for expertise and lead generation in 2025.

3. 

   8 Apr 2025

   103. Series 4 | Episode 3. How to Build Trust and Drive Growth with B2B Influencer Marketing, with Vahbiz Cooper, Digital Marketing Manager at Demandbase

   Host [Host Name] interviews Vahbiz Cooper, Digital Marketing Manager at Demandbase, exploring how B2B influencer marketing builds trust and drives growth.

Who has been a guest on Market Mentors

Names identified in recent episode analyses. Showing up to five guests.

• Araminta Robertson
• Vahbiz Cooper
• Kartik Krishnan
• Lisa Vecchio
• Emma Westley

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

YouTube views

74,847

Score snapshot 15 Sept 2025

Apple Podcasts (US)

5.0 / 5

1 ratings

Spotify

5.0 / 5

2 ratings

Podcast Authority Score: 36 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

38

Social presence

0

YouTube

85

Engagement

0