If you’re a lone marketing manager looking for a place to belong, welcome home. MINT is the go-to community for marketers who need a break, not a breakdown. Let’s turn isolation into inspiration and have a good time doing it.
From horse lovers to nightclub goers to nursery chains, Alice Avery has done it all 😂 This week Emma sits down with Alice, Social Media Manager at Happy Days Nurseries and self-confessed Facebook superfan, for a brilliantly energetic conversation about social media, strategy, community building and why you should never just tick a box 💙 Alice has worked across some of the most wildly different industries you can imagine, and along the way she's developed a refreshingly honest and genuinely br...
21 Sept 2026
Stop Trying to Do Everything: Marketing, Leadership & Neurodiversity
What happens when marketing is expected to deliver everything… while the marketer is expected to know everything? 😅 In this episode of the MINT Podcast, we’re joined by Nick Silverstone, Fractional MD, coach and mentor, for a very honest conversation about what it actually takes to lead marketing within a business. We chat about getting marketing leaders to listen, building stronger relationships between marketing and sales, making a real business case for marketing, and why marketers need to...
7 Sept 2026
AI Can Design...But Should It?
In this episode of the MINT Podcast, Emma is joined by Libby Robinson from Amber Mountain to talk all things graphic design, branding and the growing impact of AI on creative marketing 🎙️💙 From Canva templates and boring brand guidelines, to AI-generated images and the importance of authentic photography, Libby and Emma explore why your brand needs to feel like you, not everyone else. If you're a marketer who has ever been told “can't AI just do it?” or been handed a Canva template and asked ...
25 Aug 2026
Look Good, Feel Good: Personal Branding, Confidence & Finding Your Style
What if the most powerful marketing tool you have isn't your content calendar, your analytics dashboard, or your social media strategy? What if it's just… you? 💙 This week Emma sits down with Lisa from Style With Wisdom: personal stylist and entrepreneur who has spent 13 years building a fashion and styling business. Lisa built her business and her following by showing up as exactly who she is on social media. No filters, no performance, no trying to be what she thought people wanted. Just...
3 Aug 2026
SEO Isn't Dead. It Just Got a Glow Up!
Is SEO dead? Short answer: absolutely not 😅 But has it changed? Oh yes. And if you're a lone marketer trying to keep up with algorithm updates, AI search and a manager who just wants quick wins, this episode is going to make your life a whole lot easier 💙 This week Emma sits down with Emily Walker, freelance SEO specialist and MINT expert, for a brilliantly entertaining episode 🎙️ Whether you've always found SEO a bit overwhelming or you just want to make sure you're keeping up, Emily makes i...
20 Jul 2026
Words on a Wall Won't Cut It: The Truth About Company Culture
Are you marketing baked beans… but actually delivering mushy peas? 👀😂 It sounds like a strange question, but Laura Lewis, founder of Culture Chameleon, uses this analogy to perfectly sum up one of the biggest problems lone marketers face: being asked to sell a version of a company that doesn't actually exist on the inside. In this episode, Emma sits down with Laura for one of the most thought-provoking conversations we've had on the podcast yet 🎙️ They cover everything from why one-word va...
6 Jul 2026
Change The 'Could' To 'Should'
What does a former CMO actually think about MINT and lone marketers? 👀 Spoiler: he wishes MINT had existed 20 years ago 💙 This week Emma sits down with John, former Marketing Director at DPD and founder of Peer-to-Peer, for a conversation packed with the kind of straight talking, no nonsense marketing wisdom you don't often get to hear 🎙️ John's career has taken him from night school to the boardroom, from Manchester to Paris, from running marketing across an entire European operation t...
22 Jun 2026
The Lone Marketer's SOS: Anna's Story
Ever cried in the work toilets and thought… is it just me? 😅 Spoiler: it's not 💙 This week Emma sits down with Anna, MINT ambassador and lone marketer, for one of the most honest and relatable conversations we've had on the pod yet 🎙️ Anna has spent her entire career walking into businesses with no marketing function, no brand guidelines, and absolutely no support: and building something brilliant from scratch every single time. Sound familiar? 👀 They cover everything from ADHD as a marketing...
8 Jun 2026
TikTok Unfiltered: A Marketer's Guide to TikTok for Business
Are you still putting off setting up a TikTok account for your company...? Still having stage fright about putting yourself on screen? In this episode, Jess talks about the 'dos and don'ts', and the best practices for being on TikTok! 🤳 And if you're sat thinking 'my industry shouldn't be on TikTok'...you're probably wrong! 😅 Give the full episode a listen to find out more!
25 May 2026
The Lone Marketers Survival Guide
In this episode of the MINT Podcast, Emma is joined by MINT Ambassador Tamzin for an honest conversation about the reality of being a marketer right now 💙 From imposter syndrome and impossible deadlines, to AI overwhelm, platform changes and trying to keep up with everything 😅 This episode is packed with relatable moments, practical advice and reassurance for lone marketers everywhere! Tamzin shares her journey through agency, events and in-house marketing, along with her thoughts on: setting...
12 May 2026
AI For Marketers: How to Save Time and Boost Credibility
This week, Emma is joined by the brilliant Tina Saul: an AI expert with 25 years of marketing experience!! They're cutting through the noise on what AI actually means for marketers right now, and spoiler: it's not as scary as everyone's making it out to be!! 👀 From the best tools to start with, to the biggest mistakes people are making, this one is packed with genuinely useful, no-nonsense advice!! They also get into why pumping out AI slop is going to destroy your brand trust, and what to do...
27 Apr 2026
Your Hiring Strategy Is Your Marketing Strategy
In this week's episode we are joined by the fabulously hilarious Samm Larkin from Neon recruitment. We delve into how hiring decisions directly shape your brand, culture, and reputation. From candidate experience to employer branding, we unpack why your recruitment strategy is a powerful (and often overlooked) marketing tool.
13 Apr 2026
Your Mindset Is Your Best Marketing Tool
In this week’s episode, we’re joined by Lindsey Crane to talk about the one thing that shapes every successful marketer: mindset. With constant demand to perform, show up, and stay consistent, it’s easy to feel overwhelmed. Lindsey is here to break down why mindset matters more than ever, the pressure most lone marketers face, and why pushing harder isn’t always the answer. This conversation will completely change how you think about marketing, and why working on your mindset can make all the...
30 Mar 2026
How Paid Ads Can Transform Your Marketing
In this week’s episode, we are joined by the Google and Meta ads expert Kathryn Clarke. Dive deep into the world of paid ads, insider strategies, expert secrets, and invaluable tips that can help you and your business shine online.
16 Mar 2026
If You’re Not Using Video, Your Marketing is Invisible
This week, we’re joined by the team behind Yellow Lizard Media and we’re talking about the one thing dominating every marketing feed right now: video. With new Reels and TikTok trends popping up every second, it’s easy to feel overwhelmed. Dan Gibbons is here to explain why video is king, the videography techniques most brands are missing, and why chasing every trend isn’t the answer. This conversation completely changed how we think about video in marketing and why the brands getting i...
2 Mar 2026
Be More Emily
In this episode, we’re joined by Emily Waddell from Taylor Walton Solicitors to talk about what it really looks like to market a serious, B2B legal firm. We dive into building community and long-term trust in a reputation-led industry, and why working in a business that genuinely trusts its marketer makes such a difference. Emily’s confidence and lack of self-doubt really struck us, we came away thinking, be more Emily.
16 Feb 2026
Marketers Deserve The Mic
Welcome to our first episode! We’re joined with Dee Blick, no.1 best-selling marketing author, with 40+ years of experience in the industry. In this episode, Emma Ellis and Dee Blick talk all things: personal branding, AI, overcoming imposter syndrome, and working with stakeholders – all while still providing the support and reassurance that YOU MATTER!!!
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