About Marketing & Persuasian with Raphy Feolino
Hey there! I'm Raphy Feolino. Marketer, conversion copywriter, and host of the Marketing & Persuasian podcast. In this show, I share my personal journey as an Asian American marketer growing my favorite brands and businesses. I talk about topics such as, digital marketing, copywriting, business, family life, culture, and business growth. I also interview other AAPI marketers, creators, and business owners to have them share their stories of how their culture influences the way they do business. Subscribe now to learn how to drive growth through marketing (with a cultural twist!)
How To Find Your Perfect Customers and Grow Your Business (EP 8)
How can you find your perfect customers that repeatedly buy and become your biggest advocates? In this episode, I share with you my ideas around defining the perfect audience to start marketing your offers to.
📩 If you want episode updates and marketing tips sent directly to your email inbox, subscribe to my newsletter: https://raphyfeolino.com. (https://raphyfeolino.com)
🎦 If you prefer to watch on video, subscribe to my YouTube channel: https://www.youtube.com/@raphyfeolino (https://www.youtube.com/@raphyfeolino)
🎵Intro music: Maginoo by AiznSupport this creator: https://www.youtube.com/@Aiznbeats (https://www.youtube.com/@Aiznbeats)
26 Jun 2024
Starting My Journey of Learning Tagalog! (w/ Pimsleur)
“Know the language, know the culture.” With the constant increase of workplace cultural in America, I’ve made it a priority to become a better marketer through developing cultural competence. First step: learning my native language! In this episode, I share how I’m approaching how to learn a new language.
Learn more about Pimsleur: https://www.pimsleur.com/ (https://www.pimsleur.com/)
📩 If you want episode updates and marketing tips sent directly to your email inbox, subscribe to my newsletter: https://raphyfeolino.com. (https://raphyfeolino.com)
🎦 If you prefer to watch on video, subscribe to my YouTube channel: https://www.youtube.com/@raphyfeolino (https://www.youtube.com/@raphyfeolino)
🎵Intro music: Maginoo by Aizn
Support this creator: https://www.youtube.com/@Aiznbeats (https://www.youtube.com/@Aiznbeats)
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Send in a voice message: https://podcasters.spotify.com/pod/show/raphyfeolino/message
19 Jun 2024
5 Rules of Writing Copy That Converts (EP 6)
If your emails aren’t performing or your sales pages aren’t converting, there’s a problem. One of those problems could be your copy. In this episode, I share my top 5 rules that has helped me write copy that increases CTRs and conversions!
📩 If you want episode updates and marketing tips sent directly to your email inbox, subscribe to my newsletter: https://raphyfeolino.com. (https://raphyfeolino.com)
🎦 If you prefer to watch on video, subscribe to my YouTube channel: https://www.youtube.com/@raphyfeolino (https://www.youtube.com/@raphyfeolino)
🎵Intro music: Maginoo by AiznSupport this creator: https://www.youtube.com/@Aiznbeats
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Send in a voice message: https://podcasters.spotify.com/pod/show/raphyfeolino/message
12 Jun 2024
Dealing with Perfectionism & Anxiety as a Marketer (EP 5)
Have you spent an unreasonable amount of time and energy on your work projects? Struggle with relaxing? Feel like you have to keep filling up your schedule with more things to do? I’ve been there and I still find myself getting trapped in this cycle a lot... And I believe I know where this stems from. In this episode, I talk about my Asian upbringing, struggles with perfectionism and anxiety, and how I navigate it as a marketer.
📩 If you want episode updates and marketing tips sent directly to your email inbox, subscribe to my newsletter: https://raphyfeolino.com. (https://raphyfeolino.com)
🎦 If you prefer to watch on video, subscribe to my YouTube channel: https://www.youtube.com/@raphyfeolino (https://www.youtube.com/@raphyfeolino)
🎵Intro music: Maginoo by Aiznbeats
Support this creator: https://www.youtube.com/@Aiznbeats
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Send in a voice message: https://podcasters.spotify.com/pod/show/raphyfeolino/message
29 May 2024
EP 4: How I Transitioned from Business Owner into an Employee Working in Marketing
Are you a business owner considering making a pivot to work as a full-time employee? Well, I did in 2024. And it was one of the best decisions I’ve ever made. In this episode, I walk you through my transition from business ownership into a full-time marketing role, how to navigate limiting beliefs, and how to find peace with this change.
📩 If you want episode updates and marketing tips sent directly to your email inbox, subscribe to my newsletter: https://raphyfeolino.com. (https://raphyfeolino.com)
🎦 If you prefer to watch on video, subscribe to my YouTube channel: https://www.youtube.com/@raphyfeolino (https://www.youtube.com/@raphyfeolino)
🎵Intro music: Maginoo by Aizn
Support this creator: https://www.youtube.com/@Aiznbeats
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Send in a voice message: https://podcasters.spotify.com/pod/show/raphyfeolino/message
22 May 2024
EP 3: Culture & Conversions
“In the United States, the white non-Hispanic population is forecast to lose majority status by 2043, after which the nation will be a majority of minorities.” - a statistic from Communication Between Cultures, 9th edition. Knowing this, how are we as marketers going to level up in our profession to cater to this growing diversity here in America? In this episode, I share my take on how I plan on doing so.
If you want episode updates sent directly to your email inbox, subscribe to my newsletter: https://raphyfeolino.com. (https://raphyfeolino.com)
If you prefer to watch on video, subscribe to my YouTube channel: https://www.youtube.com/@raphyfeolino (https://www.youtube.com/@raphyfeolino)
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Send in a voice message: https://podcasters.spotify.com/pod/show/raphyfeolino/message
15 May 2024
EP 2: The Marketer That Hated Marketing
There was a point in my career where I hated marketing. And I had a frustrating time trying to figure out why that may be. Until I went back to school and took a class that opened my eyes as to why I might be feeling frustrated. In this episode, I share with you what I learned about myself, my culture, and how I navigated my love-hate relationship for marketing!
If you want episode updates sent directly to your email inbox, subscribe to my newsletter: https://raphyfeolino.com. (https://raphyfeolino.com)
If you prefer to watch on video, subscribe to my YouTube channel: https://www.youtube.com/@raphyfeolino (https://www.youtube.com/@raphyfeolino)
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Send in a voice message: https://podcasters.spotify.com/pod/show/raphyfeolino/message
8 May 2024
EP 1: The Filipino That Didn’t Pursue Nursing
Career wise, my Filipino parents wanted me to go through the traditional path of becoming a nurse. But I chose a different path instead, which was life changing. In this episode, I share my crazy journey of becoming a marketer and business owner.
If you want episode updates sent directly to your email inbox, subscribe to my newsletter: raphyfeolino.com. (https://raphyfeolino.com)
If you prefer to watch on video, subscribe to my YouTube channel: @raphyfeolino (https://www.youtube.com/@raphyfeolino)
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Send in a voice message: https://podcasters.spotify.com/pod/show/raphyfeolino/message
1 May 2024
The Trailer
Welcome to the Marketing & Persuasian podcast! In this trailer episode, I share more about who this show is for, what I'll be talking about, how it can benefit you, and more.
If you want episode updates sent directly to your email inbox, subscribe to my newsletter: raphyfeolino.com. (https://raphyfeolino.com)
If you prefer to watch on video, subscribe to my YouTube channel: @raphyfeolino (https://www.youtube.com/@raphyfeolino)
See you in the next episodes!
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Send in a voice message: https://podcasters.spotify.com/pod/show/raphyfeolino/message
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