About MARKETING CONVERSATIONS with LampHouse Films
Conversations with Today's Marketing Thought Leaders. A show that illuminates and demystifies the world of marketing, through candid chats with the world’s best marketing minds.
The best marketers are secretly comedians at heart. Because landing a joke and writing compelling copy aren't that different.
This episode, Josh talks with Jacques Spitzer, the CEO at Raindrop. Raindrop is the mastermind marketing agency behind some of the best DTC campaigns in the last few years. From Native to Ruggable to Dr. Squatch, their films have yielded incredible results. So what is their secret? In this conversation, Jacques shares his insight on how to get the best return on your marketing investment through comedic and clear copy.
15 Jun 2022
Ads That Don’t Age Well
The foundation of marketing is persuasion. And while there are ethical forms of persuasion, marketing and advertisements have historically persuaded their target audiences by leveraging hurt and insecurities. From your classic dieting ads to Walmart's new ice cream collection, companies have been using pain for profit since the beginning.
This episode, Josh talks with Natalia Sanyal, an inclusive copywriter whose focus is helping human-first brands grow sales without the need to give in to destructive marketing tactics. In this conversation, Natalia exposes some harmful marketing tropes like exploitation and how to avoid them so that your ads age well and your brand breeds positive impact.
Natalia Sanyal: https://www.nataliasanyal.com/
Sign up for our Bonus Content - https://lamphousefilms.com/signup/
Ready to Talk About Your Next Campaign? We're ready to listen! - calendly.com/lamphouse
8 Jun 2022
Eliminating Barriers for Your Audience
Attention is today's rarest commodity. The average person sees between 2,000 and 10,000 ads a day. With high demand and low supply, how can you make sure your brand is noticed? And the challenge only increases for non-profits.
This episode, Josh talks with Jason Rothman, the Executive Creative Director at J2. J2 is a marketing agency located in Philly. In this conversation, we look at their striking campaign to address the poverty in their home city.
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
Apple Podcasts (US)
5.0 / 5
13 ratings
Contact MARKETING CONVERSATIONS with LampHouse Films
Guest appearances
Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
Host of MARKETING CONVERSATIONS with LampHouse Films?
Claim your podcast to manage its listing and keep your show details accurate.
Pod Engine is an independent podcast discovery and analytics service and is not affiliated with or endorsed by this podcast. Artwork and show content belong to their owners. Full legal notice.
Explore this show Podcast research with Pod Engine
