Marketing for the Micros is the go-to podcast for solo wellness and beauty professionals who want simple, affordable marketing that actually works.
Hosted by Alison of Deep Rooted Marketing, each episode offers practical strategies and encouraging advice for massage therapists, estheticians, coaches, acupuncturists, and other holistic professionals juggling it all.
If you’re tired of trying to market yourself, build a website, post to social media, and still show up for clients—you’re in the right place.
Expect down-to-earth marketing tips, real-life interviews, and heart-centered business wisdom to help you grow a business that’s rooted in strategy and aligned with who you are.
Simplify to Grow (Take Two): When Business — and Tech — Don’t Go as Planned
Sometimes you hit record, pour your heart into an episode… and then tech decides otherwise.This is take two of “Simplify to Grow,” and maybe it’s even better the second time around.
In this raw and real episode, I’m sharing why I’m pivoting Deep Rooted Marketing — letting go of the agency-style workload and returning to what feels aligned: teaching, designing, and helping beauty and wellness professionals build businesses that fit their lives.
You’ll hear:
→ What losing this episode taught me about letting go of perfection
→ The big business pivot I’m making at Deep Rooted Marketing
→ Why simplifying isn’t a step backward — it’s a step into clarity
→ How to know when it’s time to make a change in your own business
If you’ve been feeling stretched too thin or stuck trying to “do it all,” this one’s your permission to breathe and start fresh.
Stay connected: https://deeprootedco.com/insider Follow me on Instagram: https://www.instagram.com/deeprootedmarketing
We took all the notes for you over at https://deeprootedco.com/2025/11/04/ep-22/
28 Oct 2025
How to Know What’s Working in Your Marketing
If you’ve ever felt like you’re posting and creating but not really seeing results, this episode is for you.
I’m sharing the honest truth about what I’ve been learning in my own business — how easy it is to get caught up in doing all the things without actually knowing what’s working.
We’ll walk through the three things you should measure every single month (traffic, leads, and engagement), how your website connects all the dots, and why tracking your numbers brings clarity, confidence, and direction.
This isn’t about doing more — it’s about doing what matters most.
And if you’re ready to stop guessing what’s working and start building a simple, strategic plan that fits your season, book a Strategy Session with me: https://deeprootedco.com/strategy
We took all the notes for you over at https://deeprootedco.com/2025/10/08/ep-21/
21 Oct 2025
Your Website = Your Online Business Card
Your website doesn’t have to be fancy — it just has to work.
In this episode, I’m breaking down how a simple, three-page website can completely transform your business presence online. You’ll learn what to include on each page (Home, Services, and Contact), why clarity matters more than complexity, and how to make your site start working for you — even while you sleep.
If you’ve been relying only on Instagram or Facebook to represent your business, it’s time to build your home base.
👉 Ready to get your business rooted online? I’m offering 3-page website packages for $595 this month — perfect if you want a clean, strategic site that actually converts.
Book your free consult at deeprootedco.com
We took all the notes for you - check them out here: https://deeprootedco.com/2025/10/21/ep-20/
Podcast Authority Score: 16 / 100
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