Bringing you short bites of marketing advice that you can instantly incorporate and universal parallels between riding, life & marketing that will make you think. My dressage partner, Grace, and I will be chatting to you (Yes, both of us) while we ride together in real-time.
Growing up around horses has shaped every client conversation. I started Marketing Hacks to bring my seasoned, proven approach to you. I love finding a way forward by using my deep experience and excitement for marketing. https://fullgallopcomm.com
About Grace - Cheval Canadien mare, spicy pepper
Amanda MacDonald shares practical marketing strategies beyond social media, focusing on relationship-based tactics and local visibility to propel business growth without relying on likes or follows.
24 Jul 2025
Red Flags in Your Marketing I When to know it's time
Amanda MacDonald identifies critical red flags in marketing strategies, such as stalled growth and confused messaging, that signal a need for realignment to prevent business unraveling.
14 Jul 2025
You Don't Need More Ads - You Need a Clearer Message
Amanda MacDonald discusses how clarifying your brand's message improves marketing effectiveness, allowing businesses to connect with their audience and avoid ineffective ad spending; this is a solo episode.
29 May 2025
10 Years in the Saddle: Lessons from a Decade in Full Gallop
Amanda MacDonald reflects on a decade of equestrian marketing with Full Gallop Communications, sharing insights on industry changes and future directions in this interview episode.
5 May 2025
Getting the Most From A Consultant Relationship
Hiring a consultant doesn’t mean you hand over the reins and walk away—it means you're adding a strategic partner who needs your insight to succeed.
In this episode of Marketing Hacks, Amanda MacDonald breaks down how to make the most of your marketing consultant relationship. From avoiding common roadblocks (like disappearing from your inbox or rewriting every post) to building trust and staying aligned on goals, Amanda shares what makes a partnership click—and what stalls momentum.
Whether you’ve worked with consultants before or are thinking about bringing one on, this episode will help you show up, stay engaged, and actually see results.
Saddle up for a dose of clarity and a few tough questions to ask yourself before the next project kicks off.
Enjoying this podcast? Please give it a like, comment or follow to be sure you are included in the next Hack drop.
Popular Episodes you might have missed:
When to Listen to Your Gut (https://open.spotify.com/episode/5ziFSHMfZech4w9XcGls5t?si=yYjazfN9R42eQkTfjzbYtg)
So, What is a Value Prop, Anyway? (https://open.spotify.com/episode/55Yte9LgZ1FQuCdf5BbJv7)
Need to get in touch with Amanda?
Fullgallopcomm.com
30 Apr 2025
Special Episode - Marketing Lessons from the Kentucky Three Day Event
Last week, the best riders in the world took on one of the most prestigious events in equestrian sport—and yes, there were marketing lessons everywhere.
In this episode of Marketing Hacks, Amanda MacDonald reflects on key takeaways from the Kentucky Three-Day Event and what smart marketers can learn from the strategy, preparation, and visibility on display.
From brand sponsorships and rider storytelling to audience engagement and real-time responsiveness, Amanda breaks down what worked—and what you can apply to your own brand, whether you're in the saddle or behind the scenes.
🏇 Consistency, pressure, performance—it’s not just for cross-country. It’s marketing, too.
Tune in for a quick and insightful look at what big events can teach us about showing up, standing out, and staying the course.
If you like this episode, check out some of the other topics on the trail and follow us to get notified when another episode drops!
When You Should Listen To Your Gut (https://open.spotify.com/episode/5ziFSHMfZech4w9XcGls5t?si=Sj3uysbqQ9uM3RrjIm_tyA) EP: 7
So What Is a Value Prop Anyway? (https://open.spotify.com/episode/55Yte9LgZ1FQuCdf5BbJv7?si=7dQ-dY_eQP6PwDHzoE35Rw) EP: 6
For more marketing support or to contact Amanda, visit:
Full Gallop Communications (https://fullgallopcomm.com)
29 Apr 2025
When You Should Listen To Your Gut I Marketing Hacks
In marketing—and in business—data matters. But sometimes, the smartest move you can make is trusting your instincts.
In this episode of Marketing Hacks, Amanda MacDonald talks about those moments when your gut feeling deserves a seat at the strategy table. Whether it's a new opportunity that feels off, a brand decision that doesn't sit right, or a shift you can't fully explain yet, Amanda shares how to recognize when it's time to pause, listen, and trust yourself.
Because real leadership isn’t just about analytics and checklists—it’s about learning when to lean into what you know, even when the numbers haven’t caught up yet.
Tune in for a quick mindset reset, grounded in real-world marketing experience—and a little bit of horse sense.
If this resonates with you, I invite you to try some of my other Hacks on this channel.
https://open.spotify.com/show/3Zdrc5Bc6YuMPHtis5eshi
trust your gut marketing
intuition in business decisions
when to trust your instincts
Amanda MacDonald Full Gallop
Marketing Hacks podcast
business intuition advice
marketing decision making tips
how to lead with confidence
fractional CMO marketing advice
entrepreneur mindset
21 Apr 2025
So What Is A Value Prop, Anyway? I Marketing Hacks
Let’s be honest—“value proposition” sounds like one of those buzzwords people nod along to without really understanding it. But when you do get it right, it becomes the foundation of every smart marketing move you make.
In this episode of Marketing Hacks, Amanda MacDonald breaks down what a value proposition really is (in plain English), why it matters more than ever, and how to start crafting one that actually speaks to your ideal audience.
No fluff, no jargon—just a clear explanation of how to define your value, connect with the right people, and stop selling to “everyone.”
Perfect for business owners, brand builders, or marketers who need a quick reset on what they’re really offering—and why it matters.
Tune in, saddle up, and let’s simplify your strategy, one hack at a time.
Like my helpful content? Additional podcasts on the Marketing Hacks channel that you should give a listen to:
Brand Photo Shoot Tips https://open.spotify.com/episode/2LMlp3uyJ036EpQY9b0sFi
Building a Marketing Plan - https://open.spotify.com/episode/2UCfDww8YfxyP406pI5F9z
Tune in for a quick marketing reset that will help you refocus your energy, clarify your business priorities, and ride forward with intention.
Instagram: https://www.instagram.com/fullgallopcommunications/
Facebook: https://www.facebook.com/fullgallopcomm/
LinkedIn: https://www.linkedin.com/in/amanda-macdonald-44bb241b/
Spotify: https://open.spotify.com/show/3Zdrc5Bc6YuMPHtis5eshi
Marketing Hacks is a podcast of Full Gallop Communicationshttps://fullgallopcomm.com
14 Apr 2025
Brand Photo Shoot Tips I Marketing Hacks
Brand photo shoots aren’t just about looking good—they’re about showing up with intention.
In this episode, I share my best tips for planning a brand shoot that feels like you. From what to wear and how to prep, to choosing the right setting and photographer, I walk you through how to capture the heart of your business—not just a flattering headshot.
Whether your backdrop is a barn aisle, boardroom, or both, you’ll walk away with practical ways to ensure your photos reflect your brand’s personality and purpose.
Like my helpful content? Additional podcasts on the Marketing Hacks channel that you should give a listen to:
Marketing Eyes on the Ground - https://youtu.be/zlHkTbH6KJs
Half Halts and Marketing - https://youtu.be/1Y4kSygUWMY
Tune in for a quick marketing reset that will help you refocus your energy, clarify your business priorities, and ride forward with intention.
Instagram: https://www.instagram.com/fullgallopcommunications/
Facebook: https://www.facebook.com/fullgallopcomm/
LinkedIn: https://www.linkedin.com/in/amanda-macdonald-44bb241b/
Spotify: https://open.spotify.com/show/3Zdrc5Bc6YuMPHtis5eshi
Marketing Hacks is a podcast of Full Gallop Communicationshttps://fullgallopcomm.com
6 Apr 2025
Building a Marketing Plan That Actually Works I Marketing Hacks
Feeling overwhelmed by everything you're supposed to be doing in marketing? You're not alone—and this episode is here to help.
Amanda MacDonald, fractional CMO and founder of Full Gallop Communications, shares a straightforward way to think about your marketing plan—no jargon, no pressure, just clarity.
In this episode, you'll learn how to set meaningful goals, choose the right channels, and make sure your strategy aligns with what actually moves your business forward.
This is the perfect listen if you're trying to wrangle scattered marketing efforts into a plan that feels intentional (and doable). Short, smart, and recorded from the back of a horse—because that's where the best thinking happens.
Like my helpful content? Additional podcasts on the Marketing Hacks channel that you should give a listen to:
Marketing Eyes on the Ground - https://youtu.be/zlHkTbH6KJs
Half Halts and Marketing - https://youtu.be/1Y4kSygUWMY
Tune in for a quick marketing reset that will help you refocus your energy, clarify your business priorities, and ride forward with intention.
Instagram: https://www.instagram.com/fullgallopcommunications/
Facebook: https://www.facebook.com/fullgallopcomm/
LinkedIn: https://www.linkedin.com/in/amanda-macdonald-44bb241b/
Spotify: https://open.spotify.com/show/3Zdrc5Bc6YuMPHtis5eshi
Marketing Hacks is a podcast of Full Gallop Communicationshttps://fullgallopcomm.com
31 Mar 2025
Get Out of the Saddle: Working On Your Business, Not Just In It
It’s easy to get caught up in the ride—checking off tasks, responding to emails, putting out fires—but if you’re always in motion, you may be missing the bigger picture.
In this episode, Amanda MacDonald talks about the critical shift from doing to leading—from constantly working in your business to intentionally working on it. Just like you can’t evaluate your horse’s movement while you're in the middle of a tricky pattern, you need moments out of the saddle to assess, plan, and grow.
Tune in for a quick mindset reset that will help you refocus your energy, clarify your priorities, and ride forward with intention.
Please follow this podcast for more relevant marketing help for small businesses everywhere.
Website: https://fullgallopcomm.com
17 Mar 2025
Marketing Eyes on the Ground I Building a Marketing Plan That Actually Works
Feeling overwhelmed by everything you're supposed to be doing in marketing? You're not alone—and this episode is here to help.
Amanda MacDonald, fractional CMO and founder of Full Gallop Communications, shares a straightforward way to think about your marketing plan—no jargon, no pressure, just clarity.
In this episode, you'll learn how to set meaningful goals, choose the right channels, and make sure your strategy aligns with what actually moves your business forward.
This is the perfect listen if you're trying to wrangle scattered marketing efforts into a plan that feels intentional (and doable). Short, smart, and recorded from the back of a horse—because that's where the best thinking happens.
13 Mar 2025
Half Halts and Marketing I The power of the pause
In this episode, Amanda MacDonald shares a thoughtful perspective from the saddle—exploring how the riding concept of a half halt can apply directly to your marketing approach.
A half halt is subtle but powerful—it creates balance, focus, and readiness for what's next. And your marketing needs that same kind of moment: a pause to check alignment, recalibrate your message, and move forward with clarity.
This episode is perfect for anyone who feels like they’re charging ahead in their business without checking in on strategy or direction. If you need a reminder to slow down and reset with purpose, this one's for you.
Tap play for a quick, calming reminder that even in marketing, timing and feel matter.
13 Mar 2025
Hello! And Welcome!
Welcome to Marketing Hacks!
Bringing you short bites of marketing advice that you can instantly incorporate and those universal parallels between riding, life and marketing that will make you think. My dressage partner, Grace, and I will be chatting to you (yes, both of us) while we ride together in real time.
About Amanda - Growing up around horses has shaped every client conversation I have today. I started Marketing Hacks to bring my seasoned and proven approach to those of you needing some inspiration, new ideas and easy to understand information.
I love finding a way forward for my clients by using my deep experience and excitement for marketing.
Since 2002, I’ve worked as a professional marketer across industries like healthcare, non-profits, manufacturing, optics & photonics, and equestrian brands. I’ve had invaluable experience in project management, marketing strategy, and brand leadership.
About Grace - is my 19 year old Cheval Canadien mare, spicy pepper, treat begger, and is full of her own opinions about my riding.
Podcast Authority Score: 20 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
39
Social presence
0
YouTube
0
Engagement
0
Contact Marketing Hacks Podcast
Guest appearances
Does not typically book guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
Host of Marketing Hacks Podcast?
Claim your podcast to manage its listing and keep your show details accurate.
Pod Engine is an independent podcast discovery and analytics service and is not affiliated with or endorsed by this podcast. Artwork and show content belong to their owners. Full legal notice.
Explore this show Podcast research with Pod Engine
