
Marketing Smarts
Anne Candido and April Martini
4.9from 42 ratings
- 539
- Episodes
- 224
- Transcribed
- 42
- Ratings
- Daily
- Cadence
- 2020
- First episode
About Marketing Smarts
Welcome to Strategic Counsel by ForthRight Business! Prepare for honest, direct, and unconventional conversations on how to successfully lead and operate in business. Referred to by some listeners as an “MBA in podcast form,” this show is dense with personal stories, proven strategies contextualized by practical steps, and tools to put what you learn into action now. Your hosts Anne Candido and April Martini are Co-Founders of ForthRight People, a leadership performance company focused on developing leaders from the inside out. They are also Authors of the book: The Power of Your Personal Brand: A Playbook for Struggling Middle Managers Who Want to Do Big Things. They thrive on engagement from listeners and welcome any show topics! So, reach out and connect!
- Publisher
- Anne Candido and April Martini
- Category
- business
- Language
- en
- Explicit
- No
- First episode
- 10 Nov 2020
- Latest episode
- 7 Oct 2026
Latest episodes
224 of 539 episodes have a transcript.

7 Oct 2026TRANSCRIPT
Quick Hits Round 2: The Value of Text Message Marketing with Aaron Weiche, Leadferno

6 Oct 2026TRANSCRIPT
The Power of Your Personal Brand Series: Imposter Syndrome and Your Personal Brand

30 Sept 2026TRANSCRIPT
Quick Hits: The Power of Your Personal Brand Series: Developing Your Executive Presence
Inside a recent episode

Quick Hits Round 2: The Value of Text Message Marketing with Aaron Weiche, Leadferno
Published 7 Oct 2026 · Transcript excerpt
[…] And when businesses really get serious about their communication, their experience, they will expose a ton of these touch points that they're like, man, a quick little personalized text there or a way to make it easier or a way to make them aware of what's going to happen. Asking if everything's all right at this step. Do you have any questions right now? I would just love to make sure we're on the same page. Just easy and basic communication that takes seconds on each side and can make all the difference in being the type of business they write a great review for when you ask for that review. […]
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See plansWho has been a guest on Marketing Smarts
Names identified in recent episode analyses. Showing up to five guests.
- Aaron Weiche
- Dave Burnett
- Angélica Pérez-Litwin
- Jeff Reynolds
- Steve Caton
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
- Apple Podcasts (US)
- 4.9 / 5
- 35 ratings
- Spotify
- 5.0 / 5
- 7 ratings
Podcast Authority Score: 74 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 98
- Social presence
- 91
- YouTube
- 0
- Engagement
- 77
Contact Marketing Smarts
- Guest appearances
- Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
Questions about Marketing Smarts
How often do new episodes come out?
The show publishes daily, based on its RSS feed.
Does Marketing Smarts take guests?
Yes. Guests have been identified in episode analyses.
Where can I read transcripts?
224 of 539 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
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