Unlock the full potential of your locally-owned small business with Marketing Strategies On Autopilot, hosted by Erica Higgins. Each episode I speak with Brad Robinson, Director of Sales & Marketing with eGiftia. We are dedicated to locally-owned small business owners that are eager to increase their monthly revenue, without adding any additional advertising expenses. Each episode of Marketing Strategies On Autopilot focuses on the primary features that can be fully customized for your business. This Podcast is sponsored by eGiftia, the team that can build your automated marketing strategies and help you increase your bottom line each month. Please visit eGiftia.com to learn how your business can sign up for a Free Monthly Pro Plan with no contracts, and schedule your free 30 minute strategy call with Brad Robinson today.
How To Build Your Brand With A VIP Loyalty & Referral Rewards Program
In this episode of Marketing Strategies On Autopilot, we delve into the transformative power of custom loyalty and referral rewards programs for locally-owned restaurants. Join us as we explore how these innovative strategies not only foster customer retention but also ignite organic growth through word-of-mouth marketing. We'll guide you through the essential steps to design a program that resonates with your target audience, enhances brand loyalty, and drives consistent engagement. Learn how to leverage automation to streamline the process and keep your patrons coming back more often. This episode is packed with practical tips and real-world examples that will empower you to implement a cost-effective rewards system tailored to your unique business needs. Don't miss this opportunity to elevate your brand and increase your bottom line!
18 Mar 2025
How You Can Fill Your Slower Times With Customizable Reservation Rewards
In this episode of "Marketing Strategies On Autopilot," we delve into the innovative concept of customizable reservation rewards and how they can help local restaurants thrive during slower periods. Join us as we explore practical strategies for implementing reservation rewards that not only entice patrons to return more often, but also creates memorable experiences. We discuss the importance of personalization in marketing and how small adjustments can lead to significant increases in customer engagement and loyalty. Learn how to leverage these rewards to fill gaps in your schedule, drive sales, and ultimately enhance your bottom line. Through insightful discussions and actionable tips, this episode is a must-listen for locally-owned restaurant owners eager to adapt their marketing strategies and turn slow times into opportunities for growth. Tune in to discover how automated marketing systems can revolutionize your approach to customer retention and revenue generation.
12 Mar 2025
How Your Patrons Can Add Themselves To Your Waitlist & Become A Loyal VIP
In this episode of Marketing Strategies On Autopilot, Erica Higgins and Brad Robinson dive deep into the power of creating a seamless waitlist for your patrons. Discover how you can empower your customers to effortlessly add themselves to your waitlist and transform them into dedicated VIPs. We explore the benefits of automating this process and how it can enhance customer loyalty, improve engagement, and ultimately drive revenue for your restaurant. With actionable insights and practical tips, you'll learn to implement cost-effective marketing strategies that not only streamline your operations but also increase your bottom line each month. Tune in to unlock the potential of your patrons and turn them into lifelong supporters.
4 Mar 2025
The Benefits Of Presenting A Texting Bot On New Home Builder Websites
In this episode of "Marketing Strategies On Autopilot," Erica Higgins and Brad Robinson dive into the transformative power of presenting an interactive texting communication bot on home builder websites. Discover how implementing these engaging tools can not only enhance your potential homebuyer's experience, it can also provide a single location to review all of your inquiries. We'll explore practical strategies that home builders can use to communicate with their potential buyers the way they want, and allow them to set their own phone call appointment. Join us as we provide actionable insights to help you elevate your business from your competition and ensure your communication efforts are working for you—effortlessly. Tune in and take your marketing strategies to the next level, on autopilot.
24 Feb 2025
How To Promote Your Small Business Selling eGift Cards, Certificates & Tickets
In this episode of Marketing Strategies On Autopilot, we delve into the art of promoting your business through eGift cards, certificates, and tickets. Discover how these digital products can not only enhance customer engagement but also serve as powerful marketing tools to boost your revenue. We’ll explore practical strategies for effectively advertising these offerings, ensuring they resonate with your patrons. Learn how to leverage automated marketing systems to streamline your promotions and maximize your sales potential with minimal effort. Whether you’re a small business owner looking to innovate or simply seeking fresh ideas to elevate your marketing game, this episode is packed with actionable insights tailored specifically for locally-owned businesses. Join us as we unlock the potential of eGift cards, certificates and tickets to help your business thrive!
18 Feb 2025
How To Generate New Leads After A Prospect Scans Their Personalized QR Code
In this episode of "Marketing Strategies On Autopilot," we dive into a game-changing strategy for generating new leads right after a prospect scans their unique QR code. Discover how this simple yet powerful tool can streamline your marketing efforts and enhance your customer engagements. We’ll explore actionable steps to set up automated follow-ups and nurture leads effectively, ensuring that no opportunity slips through the cracks. Learn how to leverage the data collected through QR code interactions to personalize your approach, turning curious prospects into loyal customers. With a focus on cost-effective solutions tailored for small businesses, this episode equips you with the insights needed to boost your bottom line month after month. Tune in to implement these strategies and watch your business transform with minimal effort on your part.
10 Feb 2025
How To Consistently Receive New 5 Star Google Business Reviews On Autopilot
In this episode of Marketing Strategies On Autopilot, we dive into the art of accumulating 5 Star Google Reviews effortlessly. Discover how automated marketing systems can help your locally-owned small business attract consistent positive feedback from satisfied customers. We’ll share actionable strategies that enable you to enhance your online reputation without the constant manual effort. By implementing these techniques, you can set up a system that not only encourages reviews but also showcases your business's excellence to future customers. Join us as we explore how to leverage the power of reviews to boost your visibility and credibility, ultimately increasing your monthly revenue. With the right automation tools and approaches, you can build a steady flow of glowing testimonials that work for you around the clock. Tune in to unlock the secrets to thriving in today’s competitive marketplace!
4 Feb 2025
How Old Shawnee Pizza Generated Over $133,000 In eGift Sales & Offer Redemptions
In this episode of "Marketing Strategies On Autopilot," we delve into the impressive journey of Old Shawnee Pizza, which generated over $133,000 in annual sales and offer redemption revenue, while utilizing many of the eGiftia primary marketing features. Join us as we unpack the tactics that propelled this locally-owned small business to increase their bottom line. Discover how implementing cost-effective automated marketing systems can lead to substantial increases in your revenue each month. We'll explore the essential elements of selling your own VIP discount cards, crafting compelling offers, increasing patron loyalty, and sustaining growth through automation. Whether you're a seasoned small business owner or just starting out, this episode is packed with actionable insights and real-world examples to help your locally-owned business thrive. Tune in and learn how you, too, can harness the power of automated marketing on autopilot to achieve remarkable results.
28 Jan 2025
How Restaurants Can Benefit Greatly By Selling Their Own VIP Discount Cards
In this episode of "Marketing Strategies On Autopilot," we'll explore a powerful tool for locally-owned restaurants: selling their own VIP discount cards, instead of giving away your special offers and coupons for free! Discover how these VIP discount cards can not only enhance customer retention but also drive new traffic to your restaurant. We delve into the various benefits of offering a VIP discount card program, including how it can create a loyal customer base and boost your revenue without significant upfront costs. From designing the perfect offer to marketing your VIP program effectively, we discuss actionable strategies that can be easily implemented. This episode is packed with insights specifically tailored for locally-owned restaurants looking to capitalize on innovative, cost-effective marketing solutions. Join us as we uncover how selling your own VIP discount cards can be a game-changer for your restaurant's growth. Tune in and learn how to elevate your marketing efforts and watch your bottom line flourish.
20 Jan 2025
The Benefits Of Presenting An Interactive Communications Bot On Your Website
In this episode of "Marketing Strategies On Autopilot," we dive into the transformative power of presenting an interactive communication bot on your website. Discover how implementing these engaging tools can not only enhance customer experience and boost your bottom line. We'll explore practical strategies that locally-owned small businesses can use to communicate with your customers the way they want, how you can generate new VIPs or leads, and allow your customers to make their own reservation or to book an appointment. Join us as we provide actionable insights to help you elevate your business and ensure your marketing efforts are working for you—effortlessly. Don't miss out on this opportunity to gain valuable knowledge that can help you grow your revenue month after month! Tune in and take your marketing strategies to the next level.
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