About Marketplace Blueprint: Product Marketing Strategies for Amazon
Robyn Johnson is known for sharing actionable, no-fluff advice for marketing your product online. Get tactical advice to increase your sales, profitability, and scalability in marketing your product online. Get advice to boost your sales on Amazon Seller Central or Vendor Central, optimize your ad strategy, and even just stay up to date on the ever-changing landscape within the Amazon ecosystem.
Episode 32: 12 Days of Nuggets With Michael Zagare
In this special episode of the Marketplace Blueprint Podcast, Robyn speaks with Michael Zagare, Founder and CEO of PPC Entourage, and creator of a wonderful program called 12 Days of Nuggets.
Join Robyn and Michael as they go over this great initiative and how it provides sellers a unique opportunity to learn and grow their business while helping a worthy cause.
12 Days of Nuggets brings together some of the top minds in the eCommerce space to create content or "Nuggets" that provide straight forward valuable information designed to help Amazon sellers and entrepreneurs improve and grow their businesses.
The idea behind this initiative is to raise awareness and support Operation Underground Railroad, an organization that is fighting to end human trafficking, especially among children of all ages.
The Amazon community has come together to support this cause and provide sellers with a plethora of insight from Amazon experts.
For more information go to daysofnuggets.com
Connect with Robyn at MarketplaceBlueprint.com (MarketplaceBlueprint.com)
5 May 2020
EP 31: Brands and Private Labels with Liran Hirschkon
In this episode, we have Liran Hirschkon, who is well known in the Amazon space, not only for his expertise and his insight, but he's also a well-renowned conference speaker. He shares from his experience building and working with brands.
28 Apr 2020
EP 30: Twenty 7-figure sellers with Gary Huang
In this episode of the Marketplace Blueprint podcast, Robyn speaks with Gary Huang regarding his experience interviewing over 20 Seven Figure Ecommerce Sellers and Experts.
#1 Successful Entrepreneurs Get Around Excuses
#2 Get off of Amazon to find profitable products
#3 Apply the 80/20 rule to save time and increase profits
#4 Build a superstar team
#5 Building a brand is more critical than ever to rank products, get reviews, and sell your business for a higher multiple
#6 Keywords for PPC campaigns - need to balance data with common sense, so you don’t pay the “idiot tax.”
#7 Whatever gets measured gets managed
#8 Split Test ideas cheaply and quickly
#9 Focus on the BOTTOM line, not on the Top Line.
#10 Selling a business - need to be smart to get a higher multiple
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