Master Marketing and MONETIZE with Leeon

About Master Marketing and MONETIZE with Leeon

A marketing and business podcast hosted by Leeon, Marketing Expert and Founder of The Content Magnet. This podcast shares marketing strategies to help you build a life and business of your wildest desires from the ground up using content. Work with Us: 1. The Ultimate Content Academy where I teach you how to create content that converts so you can make a full time income and fund the lifestyle you desire. 2. Content Retainer where my team and I will help you map out and batch record months of content so can get sales. Website:https://thecontentmagnet.co/ Email: hello@thecontentmagnet.co

Publisher

Leeon George/ The Content Magnet

Category

business

Language

en

Explicit

No

First episode

28 Mar 2020

Latest episode

2 Mar 2026

Latest episodes

134 episodes in the feed.

1. 

   2 Mar 2026

   09 | Why You're Experiencing Content Burnout

   INSIDE OF THIS EPISODE, I break down If creating content for your business feels exhausting, overwhelming, or mentally draining… you’re not alone. Content burnout is something many entrepreneurs quietly experience. You can love your business, believe in your message, and still feel completely overwhelmed by the idea of showing up online. Sometimes the burnout doesn’t even come from creating the content itself. It comes from constantly thinking about it. Thinking about what to say. Thinking about recording the video. Thinking about editing the video. Thinking about posting consistently. Eventually it starts to feel heavy… and the easiest thing to do is avoid it altogether. But here’s the truth most people don’t talk about: Content burnout isn’t happening because you’re lazy, unmotivated, or bad at content. More often than not, content burnout happens because you’re trying to create content without systems. In this episode, I break down the real reason so many entrepreneurs feel burnt out from content and how you can make content creation feel lighter, easier, and more sustainable in your business. As someone who has been creating content for over six years, both for my own brand and for my clients inside my Content Retainer Service, I’ve seen firsthand how powerful the right systems can be. Content does not have to consume you. When you build simple, repeatable systems, content becomes something that supports your business instead of draining your energy. Inside this episode, I walk you through the key systems that remove the pressure from content creation and help you show up consistently without feeling overwhelmed. You’ll learn about: • Creating a running content ideas list so you never start from scratch • Building a media library that allows you to show up even when you’re not camera-ready • Using content formulas that eliminate decision fatigue • Repurposing and reusing content instead of constantly creating from scratch • Letting go of perfection so you can focus on connection instead • Why trying to be on too many platforms creates unnecessary stress • The things entrepreneurs obsess over that actually don’t matter These systems are the exact reason content has been sustainable in my business for years. And when you implement them, content stops feeling chaotic and overwhelming. It starts feeling organized, repeatable, and actually enjoyable. If you’ve ever felt like content is constantly hanging over your head… this episode will help you breathe a little easier. And if you’re at the stage in your business where you’d rather not manage your content alone anymore, I also share how my Content Retainer Service supports entrepreneurs by handling the planning, filming, editing, and captions so they can stay visible without adding more to their already full plates. If you want more details, send me a message on Instagram @TheContentMagnet with the word RETAINER and I’ll send you more information about how to book a consultation. Join Content Retainer Service: https://thecontentmagnet.co/retainer/ Join The Ultimate Content Academy: https://thecontentmagnet.co/academy/ LINKS: Email list: https://dashboard.mailerlite.com/form... Instagram: ⁠⁠⁠⁠⁠instagram.com/thecontentmagnet/ ⁠⁠Website:⁠⁠⁠⁠⁠ https://thecontentmagnet.co/ For business collabs and speaking opportunities: hello@thecontentmagnet.co

2. 

   23 Feb 2026

   08 | "I'll just do it myself" is slowing down your business

   In this Episode I share why the mindset of “I’ll just do it myself” is slowing down your business, which means it’s slowing down the clients you canattract monthly, which means its slowing down the lifestyle you can attain. I know because the “I’ll just do it myself”was my favourite line especially when I started my business. I refused to hirea coach or any type of help because I felt like I could just do it myself. Whypay for someone to take photos of me when I can prop up my phone and do itmyself. Why pay for a stylist when I already have a classical and beautifulstyle myself. Why pay for makeup when I can swab some concealer on my facemyself. Why pay for a business coach when there’s YouTube and free courses andI can learn everything I need about business myself. The “I can do it myself” mentally kept mestuck in producing sub-par work, with sub-par mediocre results then saying“well, all I need is time” or “this is because I’m new”. But the lie detector determined that was alie. And I had proof. I saw the persons who hadmentors, hired out help, and outsource the parts of their business they hatedbe able to do more in a shorter space of time than I did. So then I asked myself why am I fightingfor this belief that “I can do it myself” and I slowly realized it stemmed fromtwo things: 1.     Scarcity and thinking that mytime resource was more abundant than my money resource What this meant is that because I was fulltime in my business when I started, I wanted to use all my time for my businessso every second was spent doing something for the business and in my head I wassaying this is saving me money but in reality, it was also costing me money.While I could have stayed in my zone of genius and focus on the CEO activitiesthat was likely to generate income, I instead did things that I was mediocre atand produced a medicore result then I wondered why the business wasn’t growing. 2.     Hyper-independence created fromdisappointment from others Another reason why I held this “I can do itmyself mentally” was that I hated being disappointed by others so in my head Isaid people can’t disappoint me if I don’t give them something to disappoint mefor. So why would I hire out a coach or service provider when I know they willjust disappoint me. Then I dug a bit deeper, and realized whypeople are imperfect and flawed human beings, myself included, it’s on me toeffectively communicate what I want in a way where it’s easy for persons toimplement. This changed everything. When I hired my first coach, I didn’t rockback and hope she knew what was in my head, instead I came to each call with agameplan as to what I wanted done. When I hired a photographer, I came to thephotographer with a photo vision as to what I wanted so it was easy for them toimplement on a high standard. When I hired a stylist, I came to thestylist with inspo pictures and a clear way in which I wanted to be portrayedso the stylist can take it and run with it. I stopped believing that hiring someonemeant they can now read my mind and instead I went in each relationship withclarity as to what’s in my mind and what I want to be done. I’ll keep it real with you and let youknow, you need to let go of the I’ll just do it myself mindset when it comes toyour content and be willing to outsource the parts of it that you hate or simpledon’t want to do. For many of you, that’s the strategizing,the video recording, the video editing, the caption writing – these are allthings that I provide inside of my Content Retainer Service. Join Content Retainer Service: https://thecontentmagnet.co/retainer/ Join The Ultimate Content Academy: https://thecontentmagnet.co/academy/ LINKS: Email list: https://dashboard.mailerlite.com/form... Instagram: ⁠⁠⁠⁠⁠instagram.com/thecontentmagnet/ ⁠⁠Website:⁠⁠⁠⁠⁠ https://thecontentmagnet.co/ For business collabs and speaking opportunities: hello@thecontentmagnet.co

3. 

   16 Feb 2026

   07| Content Consistency Built This Business

   In this episode I share how to be more consistent with your content so you can grow a business you're obsessed with. 1.     Being okay with imperfect content One of my clients said I gotta thank you Leeon for allowing me to break free from the shackles of perfect content and ofcourse I laughed because this is what you need to do inorder to be consistent with content. Perfect content tells you, that you need to have your hair done, the right lighting, the most professional clothing, know what to say and say it in a smooth natural way, edit it professionally and have the best caption in order to post the content. This is going to slow you down because unless you’ve met your version of perfection, it won’t be posted andconsistency is not going to be reached. But imperfect content is where you say thisis not perfect but it’s good enough, it’s good enough to impact at least one person’s life, it’s good enough to result in a message, it’s good enough to add to my brand, it’s good enough to be consumed and enjoyed. Perfection is also subjective so while you’re stressing about creating a perfect video, I can assure you it won’t beperfect for someone else. So instead of focusing on creating perfect 10/10 content pieces, how about you aim for good enough. I always joke with a specific client and tell her, stop aiming for A+ with your content, aim for a Cand get it out. Because the truth is, you won’t know if it’s an A+ until you post it and what you see as a C, can actually be an A+ for the right person… yafollowing? 2.      Media Systems Create a system for photos and videos, as this is one of the biggest stumbling blocks to creating content consistently. A lot of you want to create content all the time but it takes too long because you have to record the video and may not have the time to do that, you alsowant to create a storytelling vlog but don’t have the right clips so to ensure you don’t face this hurdle, there’s 3 types of media every coach or serviceprovider should have to ensure content is created faster and this helps with consistency. 3.  Create a recurring content hour This is where you putin your calendar a dedicated hour or two for a specific content task. Ensurethis is a weekly event even if you don’t know what you’re going to do eachweek. What this may looklike is saying Monday evenings from 5pm-6pm is my content hour. What this doesis that it prioritizing content like you would for a meeting or obligation. It also allows you touse this time to do your most pressing content task. The truth is if you don’tgive content a time it can take forever. Even as I’m recording this podcastepisode, I gave myself 60 minutes to record 2 episodes, this is literally all Ihave before I have to leave my house. So you know what’s going to happen, I’mgoing to get it done faster and in a more focused way vs if I had an entire dayto record this podcast. You can use yourcontent hour to brainstorm content ideas for the month, edit videos yourecorded previously, writing captions, scheduling posts, auditing your pastcontent. What matters most is that this is focused undisturbed time to work oncontent. That’s how you becomemore consistent with content, you need to make it part of your schedule also. One of the reasonspersons join my Content Retainer Service is because this makes it easy for themto be consistent. They’re able to let me and my team help themcreate months of content without it adding more to their to-do lists. Join Content Retainer Service: https://thecontentmagnet.co/retainer/ LINKS: Email list: https://dashboard.mailerlite.com/form... Instagram: ⁠⁠⁠⁠⁠instagram.com/thecontentmagnet/ ⁠⁠Website:⁠⁠⁠⁠⁠ https://thecontentmagnet.co/ For business collabs and speaking opportunities: hello@thecontentmagnet.co

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

2 ratings

Spotify

5.0 / 5

2 ratings

Podcast Authority Score: 48 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

84

Social presence

0

YouTube

0

Engagement

32

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