Mastery with Michal

About Mastery with Michal

Business Mastery Trainings for the Modern Coach, Healer, Guide. Stop spinning your wheels and start operating like a truly mastered CEO. On this podcast, I break down the calibrated business systems, magnetic messaging, and sales psychology required to remove the guesswork and build a full-time online coaching business... YOUR WAY. LFG xoxo Michal

Publisher

Michal Schuster

Category

business · education

Language

en

Explicit

Yes

First episode

1 Feb 2026

Latest episode

10 Sept 2026

Latest episodes

8 episodes in the feed.

1. 

   10 Sept 2026

   The ONE Change That Took Me From $0 to $22K in 30 Days

   Plot Twist: Posting more on Instagram is not the fix. If social media feels like a time sink that delivers zero results, this episode shows you why the real problem is not your consistency... it’s your ability to create a true buying moment. Michal Schuster breaks down the painful gap between “posting and praying” and actually getting clients from content. Instead of blaming the algorithm, she explains the two paths entrepreneurs take when social media stops working: the disempowered mindset that gives up agency, and the empowered approach that treats content as a skill to master. The difference changes everything. You'll discover: Why “post consistently” is not enough to grow a business How buying moments work and why launches can outperform random posting The sales psychology levers that move people off the fence, including scarcity and urgency How to study your own buying behavior to understand what your audience needs When proof, testimonials, and case studies matter more than more content If you’ve ever wondered why your content gets attention but not conversions, this episode gives you the framework to stop guessing and start creating real demand. Perfect for entrepreneurs, coaches, service providers, and anyone trying to turn Instagram into a reliable client acquisition channel. Ready to turn your content into cash? Join the Free 30-Day Story Sales Challenge for daily content prompts, examples, and sales psychology training on why these types of posts actually WORK. Join the Challenge here: https://michalemilycoaching.myflodesk.com/storysales (https://michalemilycoaching.myflodesk.com/storysales) Follow Michal on Instagram here: https://www.instagram.com/michalemilyschuster/ (https://www.instagram.com/michalemilyschuster/)

2. 

   12 Mar 2026

   I went from Depressed to Full-Time Coach: The Story You're Scared to Tell BUILDS YOUR BRAND

   For years I was ashamed of my own story, but I finally realized that the chapters you're most scared to tell are the exact ones that build a magnetic, high-ticket brand. I told the truth and 10x'ed my income in just 12 months. Ready to Master Your Business? 1️⃣ Join the MASTERY Community (FREE) 👉 https://www.skool.com/michal-emily-co (https://www.skool.com/michal-emily-co)... (https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbVltVmRWUXlnQV9OQnpNV1Q5YW5ZdTVCdjhpQXxBQ3Jtc0tuU0NJNHlxT3FMZ0pmSENCdnl4VDlQZm9FTW9CRGE2bG44dHRUU2xsT3JZLWRaLWxzQUhZSUdhX1B0d0JVdDg2OHZjTnhBVzZxeUVCdk02LUNqUUJfVGdtNnlXNl9iWnJRUkJVeEo5NWZwQ2JEUm51Zw&q=https%3A%2F%2Fwww.skool.com%2Fmichal-emily-coaching-8572%2Fabout&v=BMRdQaQDMVo) Get instant access to my 30-Day Sales Course + Launch Kit and monthly networking calls. 2️⃣ Apply for Business & Messaging Mastery™ 👉   / michalemilyschuster   (https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbkw5em90YmhDRjh0MzRBYS1SV3Q2NVBULW5Ld3xBQ3Jtc0trc1JBQ0kxeE51X0Z3OVBKVlBaV1k5Um9iZXJFN24wRjR2b2hQdlp5dmVvUmpoTE91N3B4OWR6cEFwUUZJQ1hQR0xBSmowdnBvRHFsRnJFb3BtWWZrQXJLRzBxaXk2VjQ3S01iRzM5OFVLZnBtRXRsZw&q=https%3A%2F%2Fwww.instagram.com%2Fmichalemilyschuster%2F&v=BMRdQaQDMVo) DM me "33" to apply for my 6-month, 1:1 business accelerator program. 3️⃣ Steal My High-Profit 10x Tech Stack 👉 https://michalemilycoaching.notion.si (https://michalemilycoaching.notion.si)... (https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUtvQmhZdE9lV21hd3ZKdjloZzYtZUVueW1RZ3xBQ3Jtc0tsZk4wUnhROGs2eElsWFBfYURVNzJvcjR1LTRxbmhZM0tEcE1aOXc3YnFDcVV6ZFp6WHQzem05YUlKQlllWXRpRXNrNmJNTjhYWmxkZ3pOdkZhYi1SZ2w5MWFsM0JhRzl3MnplZGZnVmlKYTBrT2hDYw&q=https%3A%2F%2Fmichalemilycoaching.notion.site%2F2026-High-Profit-Tech-Stack-for-Coaches-Creators-309b57a2d37c801ba539d26a522b7ae9%3Fsource%3Dcopy_link&v=BMRdQaQDMVo) The exact list of tools I use to run my business & 10x my income in just 12 months. Chapters 00:00 Introduction and Personal Reflection 02:53 The Power of Owning Your Story 05:42 Identity and Name Change 08:55 Childhood Dreams and Determination 11:41 The Journey to Achieving Goals 15:45 High School and College Experiences 19:26 The Risks of Safety and Security 24:23 Overcoming Depression and Finding Purpose 26:55 Finding My North Star 28:25 Embracing Adventure and Opportunity 31:36 Life on a Sailboat: Learning and Growing 36:25 Discovering My Purpose in Coaching 40:58 Breaking Free: A New Beginning 46:24 Manifesting Dreams and Building a Business 51:29 Be Brave: The Journey of Becoming

3. 

   4 Mar 2026

   Stop Waiting for the "Perfect" Post: Your 3-Step Ghosting Cure

   Ready to Master Your Business? 1️⃣ Join the MASTERY Community (FREE) 👉 https://www.skool.com/michal-emily-co (https://www.skool.com/michal-emily-co)... (https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbVltVmRWUXlnQV9OQnpNV1Q5YW5ZdTVCdjhpQXxBQ3Jtc0tuU0NJNHlxT3FMZ0pmSENCdnl4VDlQZm9FTW9CRGE2bG44dHRUU2xsT3JZLWRaLWxzQUhZSUdhX1B0d0JVdDg2OHZjTnhBVzZxeUVCdk02LUNqUUJfVGdtNnlXNl9iWnJRUkJVeEo5NWZwQ2JEUm51Zw&q=https%3A%2F%2Fwww.skool.com%2Fmichal-emily-coaching-8572%2Fabout&v=BMRdQaQDMVo) Get instant access to my 30-Day Sales Course + Launch Kit and monthly networking calls. 2️⃣ Apply for Business & Messaging Mastery™ 👉   / michalemilyschuster   (https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbkw5em90YmhDRjh0MzRBYS1SV3Q2NVBULW5Ld3xBQ3Jtc0trc1JBQ0kxeE51X0Z3OVBKVlBaV1k5Um9iZXJFN24wRjR2b2hQdlp5dmVvUmpoTE91N3B4OWR6cEFwUUZJQ1hQR0xBSmowdnBvRHFsRnJFb3BtWWZrQXJLRzBxaXk2VjQ3S01iRzM5OFVLZnBtRXRsZw&q=https%3A%2F%2Fwww.instagram.com%2Fmichalemilyschuster%2F&v=BMRdQaQDMVo) DM me "33" to apply for my 6-month, 1:1 business accelerator program. 3️⃣ Steal My High-Profit 10x Tech Stack 👉 https://michalemilycoaching.notion.si (https://michalemilycoaching.notion.si)... (https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUtvQmhZdE9lV21hd3ZKdjloZzYtZUVueW1RZ3xBQ3Jtc0tsZk4wUnhROGs2eElsWFBfYURVNzJvcjR1LTRxbmhZM0tEcE1aOXc3YnFDcVV6ZFp6WHQzem05YUlKQlllWXRpRXNrNmJNTjhYWmxkZ3pOdkZhYi1SZ2w5MWFsM0JhRzl3MnplZGZnVmlKYTBrT2hDYw&q=https%3A%2F%2Fmichalemilycoaching.notion.site%2F2026-High-Profit-Tech-Stack-for-Coaches-Creators-309b57a2d37c801ba539d26a522b7ae9%3Fsource%3Dcopy_link&v=BMRdQaQDMVo) The exact list of tools I use to run my business & 10x my income in just 12 months. Chapters 00:00 Introduction: Overcoming the Fear of Reposting 00:27 Common Challenges: Overthinking and Perfectionism 00:56 Clarifying Your Content Goals Without Overwhelm 01:23 First Tactical Step: Share a Life Update 02:23 Using Memes and Quotes to Re-engage 03:20 Taking a Simple Selfie to Break the Ice 05:17 Shifting Mindset: From 'Right' Content to Daily Devotional Practice 06:15 The Power of Daily Reflection and Journaling 07:14 Four Strategic Questions for Content Creation 08:14 Questions to Connect Content with Your Audience and Offer 10:02 Making Content Creation Authentic and Sustainable 11:58 Documenting Your Life as a Personal Scrapbook 12:53 Encouragement: Get Back in the Arena and Keep Going

4. 

   24 Feb 2026

   Master Your Productivity: How to Get MORE Done in LESS Time

   Most coaches start their business to gain freedom, but end up glued to a screen 12 hours a day. You didn’t quit your 9-to-5 just to create a 24/7. In this episode of Mastery with Michal, I’m sharing the 3 specific hacks I used to write a book in less than three months and scale my coaching business—not by grinding harder, but by mastering deep focus, high-performance habits and flow. From the "Bricking" technique to somatic resourcing, this is the high-performance coach's guide to getting MORE done in LESS time so you can actually LIVE the life you LOVE, while you’re building. Inside the Episode: Pomodoro Technique: How a simple timer can help you finish a book in under 90 days. Digital Boundaries: Why "Bricking" your phone is the only way to avoid the rabbit hole. Somatics & High-Performance: Using movement and sunlight as fuel for mental clarity. Ready to Master Your Business? 1️⃣ Join the MASTERY Community (FREE) 👉 https://www.skool.com/michal-emily-coaching-8572/about (https://www.skool.com/michal-emily-coaching-8572/about) Get instant access to my 30-Day Sales Course + Launch Kit and monthly networking calls. 2️⃣ Apply for Business & Messaging Mastery™ 👉 https://www.instagram.com/michalemilyschuster/ (https://www.instagram.com/michalemilyschuster/) DM me "33" to apply for my 6-month, 1:1 business accelerator program. 3️⃣ Steal My High-Profit 10x Tech Stack 👉 https://michalemilycoaching.notion.site/2026-High-Profit-Tech-Stack-for-Coaches-Creators-309b57a2d37c801ba539d26a522b7ae9?source=copy_link (https://michalemilycoaching.notion.site/2026-High-Profit-Tech-Stack-for-Coaches-Creators-309b57a2d37c801ba539d26a522b7ae9?source=copy_link) The exact list of tools I use to run my business & helped me 10x my income in just 12 months. Resources Mentioned: Pomodoro/Focus App: https://app.flocus.com (https://app.flocus.com) Open App: https://open.com (https://open.com) LMNT Electrolytes: https://drinklmnt.com (https://drinklmnt.com) Reading: The War of Art by Steven Pressfield https://www.amazon.com/dp/1936891026 (https://www.amazon.com/dp/1936891026) Chapters: 00:00 Introduction to Productivity Hacks 07:35 The Flow State Technique 17:07 Eliminating Distractions 23:20 Resourcing for Optimal Performance 35:20 Recap and Key Takeaways #Productivity #HighPerformanceCoach #DeepWork #TimeManagement #MasteryWithMichal

5. 

   18 Feb 2026

   3-Phase Blueprint: From $0 to High-Ticket Coach

   If you’ve been told that "more content" is the answer to your sales problems, this episode is the reality check you need. We dive deep into: 3 Pillars of Mastery: Proof of Concept, Network of Trust, and the High-Ticket Offer. The Content Trap: Why content only validates while conversations convert. Your Warm Network Advantage: How to leverage existing relationships to hit your first $5k-$10k month. High-Ticket Psychology: How to build an offer that allows you to quit your 9-5 faster. If you’re ready to stop guessing and start mastering your messaging, hit play. 1️⃣ Join the MASTERY Community (FREE) 👉https://www.skool.com/michal-emily-coaching-8572/about (https://www.skool.com/michal-emily-coaching-8572/about) Get instant access to my 30-Day Sales Course + Launch Kit and monthly networking calls. 2️⃣ Apply for Business & Messaging Mastery™ 👉https://www.instagram.com/michalemilyschuster/ (https://www.instagram.com/michalemilyschuster/) DM me "33" to apply for my 6-month, 1:1 business accelerator program. 3️⃣ Steal My High-Profit 10x Tech Stack👉 https://michalemilycoaching.notion.site/2026-High-Profit-Tech-Stack-for-Coaches-Creators-309b57a2d37c801ba539d26a522b7ae9?source=copy_link (https://michalemilycoaching.notion.site/2026-High-Profit-Tech-Stack-for-Coaches-Creators-309b57a2d37c801ba539d26a522b7ae9?source=copy_link) The exact list of tools I use to run my business, helped me 10x my income in just 12 months.

6. 

   16 Feb 2026

   2026 High PROFIT Tech Stack for Coaches & Creators

   Welcome, welcome :) to an intimate little behind the scenes recording sesh. I just got done with my 2025 books, I've been updating my tech stack for 2026 to MAXIMIZE profitability. So I wanted to share with you the decisions I've been making... what software and apps are OUT and which ones are IN. Check it out: The "Heck No" List (Tools I Retired from 2025) Flodesk: Cut to save $700/year; too expensive for early-stage email needs. Pretty, but not a needle-mover. Stan Store: Retired in favor of a cleaner, single-link strategy. Too expensive for the all-in functionality ($99/month ew) Zoom: Replaced by Google Meet (included in Workspace). ChatGPT Plus: Consolidated by using Gemini Pro (included in Workspace). The "High-Profit" 2026 Stack Notion + Super.so (http://Super.so): My secret for turning Notion pages into sleek, responsive websites for free. Carrd.co (http://Carrd.co): A powerful, aesthetic "Link in Bio" alternative. Google Workspace ($19/mo): The ultimate hub for 5TB storage, pro email, and Gemini AI. Fathom AI (Free): Automatically records, transcribes, and summarizes my calls so I can stay present. TidyCal ($29 Lifetime): My go-to for appointment booking—one payment for life, no monthly sub. Wave ($19/mo): Automated bookkeeping to keep your "money dates" easy. Skool ($9/mo): The most accessible entry point for hosting pro-level courses and community. Slack & Trello (Free): My powerhouse duo for organized client communication and task tracking. Visible ($19/mo): A high-performance, budget-friendly mobile plan (and a total business expense!). Canva ($120/yr): My non-negotiable for all things graphic design, photo editing and branding. CapCut (Free): My top choice for high-speed mobile video editing, more options and more reliable than IG Edits. Riverside.fm (http://Riverside.fm) ($29/mo): Studio-quality audio and easy longform video editing. On My Radar (Potential Additions) Beacons: I'm considering this as a Stan Store/Landing page alternative; their $29/mo Pro plan includes unlimited email marketing, auto DMs, and 0% transaction fees. 1️⃣ Join the MASTERY Community (FREE) 👉 HERE (https://www.skool.com/michal-emily-coaching-8572/about) Get instant access to my 30-Day Sales Course + Launch Kit and monthly networking calls. 2️⃣ Apply for Business & Messaging Mastery™ 👉 HERE (https://www.instagram.com/michalemilyschuster/) DM me "33" to apply for my 6-month, 1:1 business accelerator program. 3️⃣ Steal My High-Profit 10x Tech Stack 👉 HERE (https://michalemilycoaching.notion.site/2026-High-Profit-Tech-Stack-for-Coaches-Creators-309b57a2d37c801ba539d26a522b7ae9?source=copy_link) The exact list of tools I use to run my business, helped me 10x my income in just 12 months.

7. 

   10 Feb 2026

   Build a Signature High-Ticket Offer That SELLS

   Information is free, but RESULTS require accountability. If you’ve been struggling to move your audience from interested... to INVESTED it’s likely not your talent. It’s your offer architecture and messaging. Connect & Scale: 1️⃣ The MASTERY Community (Free) Join my Skool group to get instant access to my Free 30-Day Sales Course + Launch Kit and join our Monthly Virtual Networking Calls 👉 https://www.skool.com/michal-emily-coaching-8572/about (https://www.skool.com/michal-emily-coaching-8572/about) 2️⃣ Business & Messaging Mastery™ 6-Month Business Accelerator Program for Coaches ready to go all in. 👉 DM me "33" on Instagram to apply to work with me 1:1 https://www.instagram.com/michalemilyschuster/ (https://www.instagram.com/michalemilyschuster/) In this episode of Mastery with Michal, we are breaking down the exact science of crafting a signature high-ticket offer that resonates. We dive deep into the "Trifecta of Trust" and why most coaches fail to bridge the gap between where their client is and where they want to be. The Accountability Gap: Why people stop paying for information and start paying for implementation. The 3 Eternal Markets: How to anchor your offer in Health, Wealth, or Relationships for maximum conversion. The Trifecta of Trust: The three specific pillars your prospect must believe in before they ever swipe their card. Messaging that Mirrors: How to stop guessing and start using the exact language your audience uses to describe their pain points. The Before vs. After: How to visualize the transformation so clearly that the investment becomes a "no-brainer." Chapters 00:00 – The hard truth about information vs. implementation. 05:07 – Architecture of a Signature Offer: From "nice to have" to "must-have." 08:23 – The Audit: Why your current offer is hitting a wall. 21:17 – The Trifecta of Trust: The psychology behind high-ticket sales. 31:38 – Messaging Frameworks: Speaking to the soul of your ideal client.

8. 

   1 Feb 2026

   How to be the BEST Coach: 3 Pillars of World-Class Student Results

   1️⃣ Apply to work with me in Business & Messaging Mastery™ DM me "MASTERY" 👉 https://www.instagram.com/michalemilyschuster/ (https://www.instagram.com/michalemilyschuster/) 2️⃣ Join the MASTERY Community (Free Private Community + Course on Skool) Get instant access to the "30-Day Story to SALES" launch kit and connect with other badass leaders during our FREE Monthly Networking Calls 👉 https://www.skool.com/michal-emily-coaching-8572/about (https://www.skool.com/michal-emily-coaching-8572/about) The Truth About the Coaching Industry... Most coaches are "spinning their wheels" because they focus on the sale, not the transformation. In this episode, we’re raising the standard. I’m breaking down the 3-point framework for becoming an exceptional coach and the exact call structure I use to ensure my students achieve complete mastery. In this episode, we cover: The Power of Expectations: Why setting the "Container" is the secret to student results. Reverse Engineering: How to map out the tangible and intangible outcomes of your client's journey. The Art of the Question: Why your most powerful tool is a question, not a lecture. The "Win-Solve-Reflect" Framework: My exact structure for every coaching call.

Contact Mastery with Michal

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