Mavs On Air

About Mavs On Air

Do you find yourself forming opinions about companies after reading a news article? Or wondering how a company knows exactly what to put out on Instagram at just the right moment? Or trying to understand a sector, just a little better? These are questions The Mavericks will be seeking answers to. Every episode will explore different facets of our ecosystem, from crafting the perfect story on LinkedIn to diving deep into the startup ecosystem. Tune in to Mavs On Air, an independent podcast by The Mavericks, an integrated marketing communications agency.

Publisher

The Mavericks

Category

business

Language

en

Explicit

No

First episode

28 Apr 2022

Latest episode

5 May 2023

Latest episodes

4 episodes in the feed.

1. 

   5 May 2023

   Sector Shots: Breaking down RBI's Digital Lending Guidelines with Sugandh Saxena, CEO, Fintech Association for Consumer Empowerment (FACE)

   Welcome to Sector Shots, a special episode series under 'Mavs on Air, where we dive deep into emerging sectors in India. In our first episode, we discuss the recent digital lending guidelines released by the Reserve Bank of India (RBI). These guidelines regulate digital lending through online platforms and mobile apps. Our host, Harshit Pai, is joined by Sugandh Saxena (https://in.linkedin.com/in/sugandh-saxena-540b291), the CEO of the Fintech Association for Consumer Empowerment (FACE) (https://www.linkedin.com/company/faceofindiaorg/) and an industry expert with over two decades of experience in sectors like microfinance, social-economic development, technology, and non-profit. Sugandh aims to drive FACE's efforts to engage in active dialogue with policymakers, regulators, digital lenders, and other market participants to build an ethical and safe lending ecosystem for consumers. In this episode, Sugandh shares her insights on the RBI guidelines, clarifications provided by the central bank, and the role of self-regulatory organizations (SROs) in the digital lending industry. Harshit Pai, our host, is a communications consultant, a podcaster, and a reputation manager at The Mavericks. He loves studying, narrating, and executing dark-horse events that create exponential disruptions for brands. Join us for an insightful discussion on the Digital Lending Guidelines and their impact on the industry. Stay tuned for more Sector Shots episodes, where we bring you industry experts and insiders to share their perspectives on emerging sectors in India. Brought to you by The Mavericks India (https://www.themavericksindia.com/)

2. 

   7 Sept 2022

   Archit Agarwal: On Community, Creativity and Curation

   The "digital revolution" is impacting everything, from economy, innovation, businesses and consumer behaviour. Archit Agarwal, Reputation Architect -- Digital, Design and Influencer Marketing -- talks about the A-Z of content creation in the age of social media, and how community engagement is key for constant growth. The Mavericks is a pure-play reputation management advisory based in India. With an audience-focussed approach, we ideate, strategize, and craft campaigns that deliver a long-term value rather than an immediate attention-grabbing impact. Mavs On Air, an initiative by the Digital Team at The Mavericks, is a podcast which will explore different facets of the marketing ecosystem. Executive Producer: Archit Agarwal Producer and Editor: Natasha Ratti Kapoor Host: Saanya Malhotra Background Score: Shikhar Katyal Artwork: Shreya Chaturvedi & Natasha Ratti Kapoor

3. 

   20 Jun 2022

   Chetan Mahajan: On People and Purpose

   The integrated marketing model may be an overused, yet underrated term in the industry. We decided to discuss what truly makes an integrated marketing agency work today, and how The Mavericks plays into this. Tune into the second episode of Mavs On Air, a 4-year anniversary special, as we delve deep into the values and foundation of The Mavericks, and reminisce our journey so far. The Mavericks is a pure-play reputation management advisory based in India. With an audience-focussed approach, we ideate, strategize, and craft campaigns that deliver a long-term value rather than an immediate attention-grabbing impact. Mavs On Air, an initiative by the Digital Team at The Mavericks, is a podcast which will explore different facets of the marketing ecosystem. Executive Producer: Archit Agarwal Producer and Editor: Natasha Ratti Kapoor Host: Saanya Malhotra Background Score: Shikhar Katyal Artwork: Shreya Chaturvedi & Natasha Ratti Kapoor

4. 

   28 Apr 2022

   Harshit Pai: On Thought Leadership and Personal Branding

   One of the biggest buzzwords of the last 5 years has been "Thought Leadership." But how valuable is personal branding and thought leadership for executives as we progress the professional ladder? Tune into the first episode of Mavs On Air, as we journey through the path of creating personas for ourselves. The Mavericks is a pure-play reputation management advisory based in India. With an audience-focussed approach, we ideate, strategize, and craft campaigns that deliver a long-term value rather than an immediate attention-grabbing impact. Mavs On Air, an initiative by the Digital Team at The Mavericks, is a podcast which will explore different facets of the marketing ecosystem. Executive Producer: Archit Agarwal Producer and Editor: Natasha Ratti Kapoor Host: Saanya Malhotra Background Score: Shikhar Katyal Artwork: Shreya Chaturvedi & Natasha Ratti Kapoor

Contact Mavs On Air

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.