What actually defines success?
The Measure It Podcast explores life through four pillars: Faith, Family, Fitness, and Finance.
Hosted by Don Cardona (President of UFC Fit) and Emmanuel Waters (CEO of Old Hillside Bourbon Company), the show features real conversations with leaders, entrepreneurs, athletes, and builders about discipline, leadership, and living with purpose.
Topics include: • personal discipline • faith and spiritual growth • entrepreneurship and financial stewardship • fitness and mental resilience • family leadership and legacy
Because real success isn’t claimed.
It’s measured.
In this episode of the Measure It Podcast, we step into real conversations about politics, culture, leadership, and the issues people are talking about every day. No scripted answers — just honest perspectives, open discussion, and different viewpoints.
From current events to personal beliefs and how politics impacts everyday life, this episode is all about meaningful conversation and understanding different perspectives.
🎙️ Measure It Podcast Real Talk • Different Perspectives • Honest Discussions
📍 New episodes dropping regularly
26 May 2026
talks about fitness in the real world
Fitness isn’t just about PRs, six packs, or what you see online. In this episode of the Measure It Podcast, we talk about what fitness actually looks like in the real world — balancing work, stress, injuries, motivation, consistency, and everyday life while still trying to improve yourself.
From training strategies and mindset shifts to gym culture and personal experiences, this episode breaks down the side of fitness people don’t always post about.
If you’re trying to build strength, stay disciplined, and make fitness fit into real life, this episode is for you.
🎙️ Measure It Podcast 💪 Fitness | Mindset | Real Conversations
26 May 2026
Measure it podcast in the gym.
In this episode of the Measure It Podcast, Don and E head to UFC FIT San Jose to get a workout in and have a real conversation about fitness, mindset, discipline, and showing up for yourself every day.
From training and recovery to consistency and personal growth, this episode is all about putting in the work — physically and mentally.
What we cover: • Training at UFC FIT San Jose • Building discipline through fitness • Mindset, consistency & motivation • The importance of showing up daily • Real conversations about growth and results
Whether you’re just starting your fitness journey or already deep in the grind, this episode brings real insight, energy, and motivation.
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🎙️ Measure It Podcast
Follow us: Instagram: @measureitpodcast
26 May 2026
Measure It x John Romeo
On this episode of the Measure It Podcast, we sit down with John Romeo from 24 Hour Fitness to talk about recovery, performance, and the growing role of cryotherapy in fitness.
We break down how recovery impacts results, what most people get wrong about training, and whether tools like cryotherapy are actually worth it. From fitness performance to long-term health and longevity, this episode is packed with real insight for anyone serious about improving physically and mentally.
What we cover: • The importance of recovery in fitness • How cryotherapy works & who it’s for • Common mistakes people make in training • Balancing performance, health, and longevity • Advice for anyone serious about fitness
If you’re training hard but not seeing results — or want to take your performance to the next level — this episode is for you.
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🎙️ Subscribe for more episodes: Measure It Podcast — real conversations on mindset, fitness, and success.
Follow us: Instagram: @measureitpodcast
26 May 2026
Measure It Podcast Featuring Rich Chou
In this episode of the Measure It Podcast, we sit down with Rich Chou from MMA Inc. to talk about what it really takes to succeed in the world of MMA, business, and life.
We dive into discipline, mindset, and the behind-the-scenes grind that most people don’t see. Whether you’re into fitness, fighting, or building something of your own, this episode brings real insight and motivation.
What we cover: • The reality of working in the MMA industry • Building discipline and mental toughness • Business lessons from MMA • Overcoming challenges and staying consistent • Advice for anyone chasing success
If you’re trying to level up physically, mentally, or professionally — this one’s for you.
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🎙️ Subscribe for more episodes: Measure It Podcast brings real conversations about mindset, fitness, and success.
Follow us: Instagram: @measureitpodcast
26 May 2026
Measure It Podcast x Mindset with Martha
In this episode of the Measure It Podcast, we sit down with Martha Donnelly for a real conversation about discipline, mindset, growth, and what it takes to build confidence from the inside out.
Martha shares powerful insights on overcoming challenges, staying focused through adversity, and creating habits that lead to long-term success — not just in fitness, but in life.
We dive into: • Mental toughness & self-discipline • Confidence and personal growth • Building healthy habits • Leadership through consistency • Navigating setbacks and staying motivated
This episode is packed with honest conversation, practical wisdom, and motivation for anyone trying to become stronger mentally, physically, and spiritually.
🎙️ Measure It Podcast
26 May 2026
Measure It Podcast × Kwame Jackson
In this episode of the Measure It Podcast, we sit down with Kwame Jackson — noted leadership strategist, global contributor for Newsweek, and political commentator featured on CNN, MSNBC, FOX, and NewsOne.
Best known as the Runner-Up on Season 1 of NBC’s The Apprentice, Kwame shares powerful insights on leadership, business, discipline, legacy, and what it really takes to build influence that lasts.
From his background at Harvard Business School, Goldman Sachs, and Procter & Gamble to his work in entrepreneurship and global leadership, Kwame breaks down lessons learned from the boardroom to real life.
We also dive into: • Leadership under pressure • Building a lasting legacy • Entrepreneurship & mindset • Faith, discipline, and growth • Global perspective & personal development
Currently traveling across 50 countries on a global leadership and research sabbatical, Kwame continues inspiring audiences worldwide while training to complete the 6 World Marathon Majors.
🎙️ Measure It Podcast 📈 Real Talk • Real Training • Real Results
26 May 2026
What Family Really Means (No One Tells You This)
Family isn’t just about blood. It’s about who shows up, who builds with you, and who helps shape the person you become.
In this episode of the Measure It Podcast, we dive into what family really means — the importance of leadership at home, building strong relationships, creating legacy, and why the people closest to you can either elevate your life or hold you back.
Real conversations about love, accountability, sacrifice, growth, and building something bigger than yourself.
🎙️ Measure It Podcast
26 May 2026
Why Most Businesses Fail (And What Actually Builds One)
In this episode of the Measure It Podcast, the Don and E dive deep into the world of business, drawing from over 30 years of experience in both corporate and startup environments. They explore the essential building blocks for creating a successful venture and share personal stories of growth, pivots, and the power of believing in a vision. Key Topics Discussed: The Three P's of Business: Discover why purpose, people, and passion are the foundational elements of any successful enterprise. The Power of Teamwork: The hosts emphasize that a team is "together everyone accomplishes more" and highlight the importance of surrounding yourself with passionate individuals. Business Building Blocks:
Diversity: Learn why diversity of thought, skillset, and background is crucial for innovation and reaching a wider consumer base.
The L-A-S-T-S Model: A breakdown of the sales funnel: Leads, Appointments, Shows, Turnovers, and Sales.
Networking and Relationship Currency: Why your network is your net worth and how to build valuable connections.
The Three E's: Energy, Efficiency, and Effectiveness – essential traits for any entrepreneur or leader.
Connect With Us: Stay updated with new episodes, behind-the-scenes content, and upcoming merch!
26 May 2026
How Do You Actually Measure Faith?
Welcome to the first episode of the Measure It podcast! In this debut episode, "Measure Your Faith," our hosts dive deep into their personal journeys, exploring the foundational pillars that drive their lives and businesses: Faith, Fitness, Family, and Finance.
Join us as we share raw, unfiltered stories of overcoming adversity, the importance of unity in a divided world, and how to stay resilient when chasing your purpose.
In This Episode, You’ll Learn About:
-The Power of Resilience: Discover how to stay faithful to your vision even when facing daily rejection and financial hurdles.
-Defining the Pillars: Understand why having your faith, fitness, family, and finance in alignment is crucial for a balanced life.
-The Story of Old Hillside Bourbon: Learn the historical inspiration behind this veteran-owned brand and its mission to honor unsung heroes.
-Personal Transformations: Our hosts open up about their "Jesus journeys," from skepticism to profound spiritual encounters.
-Practical Tools for Empowerment: This podcast isn't just about stories; it's about providing you with actual skills to help you navigate everyday life.
Connect With Us: Stay updated with new episodes, behind-the-scenes content, and upcoming merch!
Instagram: http://www.instagram.com/measureitpodcast (http://www.instagram.com/measureitpodcast)
Old Hillside Bourbon: Explore the Heritage https://www.oldhillsidebourboncompany.com/ (https://www.oldhillsidebourboncompany.com/)
UFC Fit https://www.ufcgym.com/locations/san-jose (https://www.ufcgym.com/locations/san-jose)
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