Media Offline

About Media Offline

Welcome to the rack room. The Production Geeks is a deep-dive into the obsessive engineering, high-stakes problem solving, and "nerd-level" passion that fuels Sorrentino Media. Join founder Mike Sorrentino and Dave Shaw (VP, Content and Creative Engineering) as they pull back the curtain on the complex infrastructure behind the world’s most ambitious broadcasts. From live-streaming test flights for aerospace innovators to architecting massive multi-stream control centers and building turnkey studios for global enterprise leaders, Mike and Dave explore the "how" and "why" behind the tech. This isn’t just a talk show; it’s a technical post-mortem. We dive into the spec sheets, the signal flows, and the "engineer the hell out of it" philosophy that makes the impossible look easy. If you love the gear as much as the result, and believe that the best production is built on a foundation of relentless technical curiosity, you’ve found your people. Engineered in Midtown Manhattan at 37th & Madison. SorrentinoMedia.com and MadisonAveLive.com

Publisher

Sorrentino Media

Category

business · technology

Language

en

Explicit

No

First episode

4 Jun 2022

Latest episode

29 Sept 2026

Latest episodes

21 episodes in the feed.

1. 

   29 Sept 2026

   Production Geeks: Upgrading to LED Walls, Virtual Sets & Studio Tech

   Should your production studio make the switch from traditional green screens to an LED wall? In episode 4 of Production Geeks, Michael Sorrentino and Dave Shaw breakdown the real-world pros, cons, and technical realities of installing an LED wall in their Midtown Manhattan studio. From navigating pixel pitch (1.2mm vs 1.9mm), managing power circuits, and avoiding moiré patterns to leveraging dynamic lighting and virtual sets for live events, learn what it actually takes to build and run modern studio infrastructure. Need expert studio consulting, virtual production services, or high-end NYC video production? Visit https://sorrentinomedia.com (https://sorrentinomedia.com/) to connect with the team.

2. 

   18 Jun 2026

   Starlink, Electric Planes, and Studio LED Tech

   Welcome to episode three of The Production Geeks! Streaming live from our Midtown Manhattan rooftop, we are diving into the complex engineering behind two massive, upcoming live events. In this episode, we talk about: • Upgrading our NYC studio with a cutting-edge 1.2mm pitch LED video wall for an international 4th of July celebration. We break down the realities of broadcast refresh rates, power circuits, and front-serviceable wall mounting. • Solving the extreme technical challenges of live streaming the first-ever 30-person fully electric passenger plane test flight. • How we are leveraging iPhones with the LU Smart app, bonding cellular connections with Starlink in mid-air, and programming a multi-second delay to keep ground and air cameras perfectly in sync. • Marrying live flight data (via JSON push/pull API) into Singular Live HTML graphics over a vMix switcher. Timestamps: 0:00 - Introduction & Rooftop Margaritas 1:40 - Project 1: 4th of July Tall Ships Live Stream 5:22 - The Tech of LED Walls: Pixel Pitch & Refresh Rates 7:37 - Powering & Mounting Heavy Studio LED Walls 11:07 - Getting Seamless Visual Angles with LED Panels 15:53 - Project 2: Streaming the First Electric Passenger Plane Flight 17:27 - Networking, Starlink on Planes & Latency Delays 20:18 - Integrating Real-Time Flight Data & Cloud Backups 25:07 - The Nightmare of Starlink Port Forwarding Whether you're an audio listener or watching us via the new video podcast features on Apple Podcasts and Spotify, thank you for tuning in! Make sure to rate, review, and follow the show on your favorite platform. BRAND STORYTELLING | FULL SERVICE VIDEO PRODUCTION Professional Branded Video Production Storytelling Experts #SorrentinoMedia | Full-Service Video Production Company including LiveStreaming services 232 Madison Avenue Suite 1002 New York, NY 10016 mike@sorrentinomedia.com (212) 203-8419 www.SorrentinoMedia.com https://www.sorrentinomedia.com/contact-sorrentino-media #videoproduction We specialize in digital video content production. From green-screen instructional videos to unscripted digital series and live streams - we will make it interesting and make it pop. Anyone can say they are a production company - we have a broad portfolio of work that has delivered results. #podcast Production https://www.sorrentinomedia.com/podcast-production We offer all podcast production services including recording, editing, and publishing. We are passionate about telling your audio stories and bringing them to life in a way that will resonate with your listeners. Whether you need full-service podcast production or our professional advice on which direction to take, we are excited to work with you! #mediatraining https://www.sorrentinomedia.com/media-training Michael Sorrentino has a solid track record in working with on-air personalities from reporters/anchors to thought leaders. If you have never been on camera, media training can get you up to speed in no time. If you are a seasoned TV guest, we will fine-tune your skills to make you the best guest you can be! #nyc  #studios https://www.sorrentinomedia.com/our-production-studios At the heart of Manhattan, Sorrentino Media offers three production studios for rent that are ideal for anything from small shoots to full-scale productions. Located at 232 Madison Avenue, at the corner of 37th and Madison, we are just minutes from both Penn Station and Grand Central. Our studios are fully equipped with the latest in production technology and our experienced team is available to assist you with all your production needs. We offer teleprompters, green screens, cameras (HD and 4k options are available), lighting panels and audio equipment, including wireless options. We also have a separate control room for live streaming with 4k and HD multi-camera switching. Extra features include a hair and makeup room with a styling station, a Nespresso coffee maker, and a fridge stocked with water and small snacks. Whether you need a space for a photoshoot, commercial shoot, music video, or anything else, we have the space and equipment you need. Have a project in mind? Contact us today to learn more about our rates and availability for film studio rental in NYC. REMOTE VIDEO PRODUCTION KITS AVAILABLE https://www.sorrentinomedia.com/remote-video-production REMOTE PRODUCTION TIPS: https://www.sorrentinomedia.com/remote-video-production-tips

3. 

   21 May 2026

   Filming a Video Podcast Inside a Moving Car - Rigging Moving Vehicles with Blackmagic, ATEM Mini, and Tilta

   What happens when you have to shoot a high-stakes, multi-camera video podcast inside a moving vehicle, but your setup window is just a hard two hours? In this episode of The Production Geeks, Mike Sorrentino and Dave Shaw pull back the curtain on the chaotic engineering and logistics behind a recent project wrapped for a major automotive sponsor. When vehicle delivery was delayed on shoot day, the team had to reverse-engineer a complex production workflow on the fly to get everything rigged, power-mapped, and tested before the talent arrived. Mike and Dave break down the exact "prosumer" gear and workflows used to solve this high-pressure bottleneck, including: Windshield Multi-Cam: Using the Blackmagic Cam App on iPhones to capture clean 4K ProRes files directly to external SSDs. The Backseat Brain: Utilizing an ATEM Mini Extreme ISO in the moving backseat to manage synchronized backup streams (and how they handled phone overheating from the midday sun). Mobile Video Village: Clamping a Hollyland Cosmo wireless transmitter to a roof rack to push a real-time multi-view feed up to 1,000 feet away to a chase truck, allowing the client and agency to monitor audio and video live. Exterior Tracking Shots: A review of the Tilta Hydra Alien Mini electronic suction cup mount paired with the DJI Osmo Pocket 3 for smooth 60 MPH shots. Hidden Audio: How our audio tech battled intense road noise using DPA mini-shotgun mics on the sun visors alongside hidden lavaliers. Segments: 00:00 Whiskey Tasting and Sponsored Car Podcast Concept 02:55 Production Logistics and Vehicle Delivery Challenges 06:37 The Two-Vehicle Setup: Car A vs Car B Workflows 08:34 Windshield Multi-Cam Rigging and Blackmagic Cam App 10:34 Backseat Engineering: ATEM Mini Extreme ISO Workflow 13:32 Mobile Power Demands and Vehicle Inverter Failures 15:10 Hollyland Cosmo Wireless Transmission Range Testing 18:03 Amazon Monitoring Setup and Audio Splitter Adjustments 20:48 Hollyland Headset Comms Distance Check 21:30 Tilta Hydra Alien Mini and DJI Osmo Pocket 3 Teardown 27:50 Next Week: Prepping a 24-Hour Corporate Live Stream Event 29:53 Electric Airplane Test Flight and Audience Brainstorm Invite Production isn't about everything going perfectly; it’s about having the right contingencies and the right tools to pivot when it counts. We want to troubleshoot your project on a future episode! Connect with us to pitch your production bottlenecks or share your thoughts. Email Us: info@sorrentinomedia.com Our Studios: sorrentinomedia.com | madisonavelive.com Be sure to rate, review, and subscribe on your favorite podcast platform!

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

9 ratings

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Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.