MEDIASCAPE: Conversations with Digital Changemakers

About MEDIASCAPE: Conversations with Digital Changemakers

Join hosts Joseph Itaya and Anika Jackson as they dive into conversations with leaders and changemakers shaping the future of digital media. Each episode explores the frontier of multimedia, artificial intelligence, marketing, branding, and communication, spotlighting how emerging digital trends and technologies are transforming industries across the globe. MEDIASCAPE is proudly sponsored by USC Annenberg’s Master of Science in Digital Media Management (https://annenberg.online.usc.edu/dmm/?utm_source=mediascape&utm_medium=podcast&utm_campaign=msdmm)(MSDMM) program. This online master’s program is designed to prepare practitioners to understand the evolving media landscape, make data-driven and ethical decisions, and build a more equitable future by leading diverse teams with the technical, artistic, analytical, and production skills needed to create engaging content and technologies for the global marketplace. Learn more or apply today at https://dmm.usc.edu (https://annenberg.online.usc.edu/dmm/?utm_source=mediascape&utm_medium=podcast&utm_campaign=msdmm).

Publisher

Hosted by Joseph Itaya & Anika Jackson

Category

business

Language

en

Explicit

No

First episode

5 Feb 2024

Latest episode

15 Jul 2026

Latest episodes

2 of 95 episodes have a transcript.

1. 

   15 Jul 2026

   From Light Bulbs To Data Centers

   A dangling light bulb in a farmhouse kitchen doesn’t sound like the start of a global story, but that’s exactly where Joel Ross begins. We talk with the former president and CEO of Universal Electric Corporation about how his grandfather learned the earliest days of electrification in Pittsburgh, then turned gritty field work into a durable family enterprise. Along the way, we trace how opportunity often shows up as a problem that won’t go away. One of the most gripping chapters is how indus...

2. 

   8 Apr 2026

   What If Authentic Travel Content Could Book Your Trip For You?

   Travel planning shouldn’t feel like a part-time job. We sit down with Eni and Dianni, the founders of Travel Spoken, to unpack how they’re turning authentic travel stories into bookable, voice-led itineraries that save time, money, and headaches. From their first trip together to the decision to become travel agents, they share how living the pain—spreadsheets, tabs, group chats, misleading photos—led them to build a social-first platform where real videos and voice notes map directly to flig...

3. 

   25 Mar 2026

   From Listicles To Lead Gen: How Modern SEO Actually Works

   Search isn’t broken, it’s louder—and that changes how we win. Steven Schneider, founder and CEO of TrioSEO, joins us to break down why Google’s results feel crowded, how LLMs surface authentic takes, and why classic formats like listicles and “X vs Y” pages are quietly outperforming generic blogs. We get tactical fast: building tight topical clusters for a single ICP, writing honest competitor comparisons that LLMs actually cite, and using accessibility and voice search to widen the funnel wh...

Inside a recent episode

Vulnerability Is Your Superpower: Authentic Connections in the Digital Age

Published 19 Mar 2025 · Transcript excerpt

[…] So most people are like, oh, I started a podcast, it's not making money for me, so I'm going to stop it. But reality, they never realized what is the reason that they're actually doing a podcast in the first place and to understand that, what is your actual business, right? So like, what is the business reason you would start a podcast? If it is, I just want to be known like in trust and build a brand ambassador ship so that more people than hire me for consulting. Then great, be strategic about that. And then you're not trying to monetize it. Your monetization is ultimately leading to jobs, speaking, so whatever the case may be. […]

Who has been a guest on MEDIASCAPE: Conversations with Digital Changemakers

Names identified in recent episode analyses. Showing up to five guests.

• Dan Baird
• Jeffrey Specter
• Sabir Semerkant
• Reed Hansen
• Katie Gray

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

4 ratings

Spotify

5.0 / 5

5 ratings

Podcast Authority Score: 60 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

96

Social presence

0

YouTube

0

Engagement

60

Contact MEDIASCAPE: Conversations with Digital Changemakers

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

Questions about MEDIASCAPE: Conversations with Digital Changemakers