Mediavine On Air

About Mediavine On Air

Mediavine On Air is everything to do with the business of content creation. The podcast is brought to you by Mediavine, a full service ad management provider committed to helping content creators build sustainable businesses. From top WordPress plugins and a framework to free educational resources, ads are just the beginning at Mediavine.

Publisher

Mediavine

Category

business

Language

en

Explicit

No

First episode

8 Apr 2021

Latest episode

9 Jun 2022

Latest episodes

52 episodes in the feed.

1. 

   9 Jun 2022

   Publishing Books with Jen Ruiz and Valerie Stimac | Mediavine On Air Episode 53

   Usually as a content creator, you're creating blogs, video content, and podcast. But there's multiple avenues to get your content and brand out there. Which all begs the question: have you ever wanted to publish a book? Writing a book is a natural segue for many bloggers, but the journey can seem large and long. In Summer of Live 2019, we talked to two Mediavine influencers who are both published authors: Jen Ruiz of Jen on a Jet Plane and Valerie Stimac of The Space Tourism Guide and Valerie & Valise. Jen and Valerie pack this episode with their honest individual experiences in publishing their own books, and give action-packed tips on how you can get started today. Make sure to tune in! Helpful Resources * Jen On A Jet Plane (https://jenonajetplane.com/)* The Space Tourism Guide (https://spacetourismguide.com/)* Valerie & Valise (https://www.valisemag.com/)* Become A Published Author with Jeffrey Eisner | Mediavine On Air Episode 16 (https://www.mediavine.com/become-a-published-author-podcast-transcript/)* The Solo Female Travel Book (https://www.amazon.com/gp/product/B07PN1H622)* Dark Skies 1 (https://www.amazon.com/Dark-Skies-Lonely-Planet/dp/1788686195) https://www.youtube.com/watch?v=QV0CgXjrtC0 Transcript [MUSIC PLAYING] JENNY GUY: Happy Thursday, everybody. It is July 11th, and we are in the Summer of Live. I'm Jenny Guy, Mediavine's marketing manager, and it is our month of beyond blogging. So we are talking about the things that tie to your blogging career but might be a little bit outside just the nuts and bolts of operating your website. But we are here and we are so excited today to be talking about book publishing. And I have two amazing guests. But book publishing can seem like a really natural segue for a lot of bloggers. It's an extension of you sharing that expertise that you're already sharing with your audience-- that's sometimes it-- and then other times, it can be the impetus for people to begin blogging in the first place. We've heard a lot of publishers tell us they're great authors, but they aren't able to quite navigate the system and get published, so they decide to start a blog so they can make use of their expertise and their writing skills. But whatever your experiences with book publishing, I'm here with two guests who are both highly successful publishers. We're really excited to have them-- both on their websites and with their books. So first I have Jen Ruiz. Hello, Jen. Welcome. JENNIFER RUIZ: Hi, Jenny. Thank you. JENNY GUY: Awesome. So she is the Mediavine publisher with the site Jen on a Jet Plane, where she writes about affordable female travel solo-- which I think is so fierce and amazing. She's a frequent conference speaker, and she also has her own TED Talk. No big deal there. And, exciting news, she just told me she is doing another TEDx Talk, which I'll have her tell us about a little bit later. But her current TED Talk that's already available for release is "The Power of Flying Solo," which is advocating for travel as a cure for what ails you. She's also a lawyer and the author of the books You Need a Vacation, which is about how to travel with a full-time job, which we all could use, The Solo Female Travel Book, which is tips and inspiration for women who want to see the world on their...

2. 

   26 May 2022

   How to Stay Fired Up About Your Brand with Jocelyn Delk Adams | Mediavine On Air Episode 52

   With all of the constant shifts in the blogging industry, from social media algorithms to influencer marketing trends, the one thing that stays consistent is your brand. After being a content creator for a while, you realize pretty quickly that you don't have control over many things. You'll never be able to control how many likes you get on a post, or how much engagement your blog pieces get But, you can always optimize your brand to be in the best position possible day in and day out. Back at MVCon 2019, Jocelyn Delk Adams took the stage to talk all things brand. She's the founder of Grandbaby Cakes, a brand inspired by her grandmother which shares classic recipes in a modern and accessible way. In this podcast episode, you'll hear her top tips on how to align your brand with your personal passion and create a community that you love. You don't want to miss it! Helpful Resources * Grandbaby Cakes (https://grandbaby-cakes.com/)* Jocelyn's Cookbook (https://www.barnesandnoble.com/w/grandbaby-cakes-jocelyn-delk-adams/1121262569)* Grandbaby Cakes Merch (https://grandbaby-cakes.com/shop/)* Mediavine On Air Episode 49 (https://www.mediavine.com/how-to-stay-passionate-podcast-transcript/) https://www.youtube.com/watch?v=dx1UhSZM6UE&t=115s Transcript [MUSIC PLAYING] JOCELYN ADAMS: Good morning. Yeah! I'm the only one excited to be here? OK, I just want to apologize for the weather in Chicago. It sucks. I am sorry. [LAUGHTER] I am sorry. It will get better tomorrow. How is everyone doing? Yeah, I feel like I'm doing the Oprah-like thing. Well, first of all, we're going to go from high energy to probably some kind of cooler energy. And we'll go back and forth because this is a serious topic. So for you guys who are blogging a year or less, raise your hands, a year or less. Oh, so everybody is like OGs up in here? [LAUGHTER] Right? OK, so what about four to five years? OK, yeah, y'all need this. You burn out. Anything above that? Oh, my gosh, and you're still doing it. OK, clap for yourselves for real, right? Because this is hard. Staying fired up about your brand is very, very difficult to do. You've got the ebbs and flows. I mean, I'm sure most of you are not waking up every single day like, oh, my gosh, I can not wait to do SEO today. No? No, right? This is difficult. And it's like, oh, my gosh, I cannot wait to go out and do 20 more Instagram shoots today. It gets difficult to stay in the mix. So I have a presentation, and I have all of these thoughts about things you guys can do to externally keep the fire going and internally keep the fire going. But this morning, I had a lot more revelations. It was at like 3:00 in the morning. And I was up with my daughter. And I started writing in what looks like my eighth grade journal. Does anyone still do that? And so I have more stuff to offer too. And the first thing that came to mind for me is that staying fired up about your brand, that's inner work, right? So when you come to these conferences, you're going to learn so much about strategy, about how you can do all of the things, the things that keep your brand growing. But what about the things that keep you invested? What about the things that keep you excited about what you do every day? Because it's difficult.

3. 

   19 May 2022

   What’s Next For Blogging with Eric Hochberger | Mediavine On Air Episode 51

   If content creators have learned anything recently, it's that the only constant in the blogging industry is CHANGE. As we usher in the privacy-centric era for the web, the winds of change are blowing more strongly than ever, but what does it all mean for publishers? On this Teal Talk, Jenny is sitting down with Mediavine CEO Eric Hochberger for a no-holds-barred conversation about the state of the blogging industry and everything Mediavine is doing to ensure that content creators not only survive the coming shifts but THRIVE. Make sure to let us know what you think and check out the helpful resources below! Helpful Resources * Helpful Resource Slide (https://docs.google.com/presentation/d/1hxS4CoxtiguRo7psh1EMF9FEKCVYEuB2xO8X6gdovl0)* Grow and First-Party Data (https://www.mediavine.com/grow-me-and-first-party-data/)* Exclusive Content with Grow (https://www.mediavine.com/exclusive-content-grow/)* Grow Product Tour (https://www.mediavine.com/grow-me-product-tour/)* Mediavine x Slickstream (https://www.mediavine.com/mediavine-slickstream-integration/) https://youtu.be/e4ytEVZRvAs Transcript [MUSIC PLAYING] JENNY GUY: Hello. Howdy, friends. Welcome. Welcome, one and all, to another episode of Mediavine's Teal Talk. For any of our first-time viewers, welcome. This is our live program where we feature experts from around the blogging industry on any and all topics that could help content creators build sustainable businesses. So basically if it concerns publishers, we are talking about it here. I am with you as always as your host, Jenny Guy. So happy to have you here today. We have a very big show for today, so we are just going to kind of speed through our little opening. But I did have to say that believe it or not, however you feel about the various memes announcing it, like it or not, it is already May. Mother's Day is Sunday. 2022, I have to say, is winning the award for Bat Out of Hell years. Like, I don't-- I don't know if anyone-- like, how is it already May? That's insane to me. This is our final episode of Teal Talk before we go on our hiatus for our fifth annual Summer of Live. So I don't know how that happened, but it is happening. It is the truth. And in a world this crazy where time has no meaning, it can be comforting to rely on traditions. And from Mediavine, for Teal Talk, for this show, we traditionally start things and end things with a certain guest. He's here with me today. He's Mediavine CEO and co-founder. Please welcome the one, the only Eric Hochberger back to the program. Eric, welcome. ERIC HOCHBERGER: Thanks, Jenny. Good to have my usual anchor spot. JENNY GUY: It is. ERIC HOCHBERGER: That's the anchor, right? Yeah, OK. JENNY GUY: Yes, anchor. You're batting cleanup, for all you sportsball fans out there. Eric, is this year happening in a bananas, like, flying by crazily to you, too? Are you in shock? ERIC HOCHBERGER: I feel like the last three years, so why make an exception to this year. Don't even-- is it May? That's great. Awesome. JENNY GUY: What does time mean anymore? It doesn't mean anything. And I also-- I've said this repeatedly. I'm sorry for people who are hearing me say it over and over again, but I feel like anything that has happened in the last three years, like significant milestones, shouldn't count. Why? I turned 40. Why? That shouldn't--

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Apple Podcasts (US)

4.4 / 5

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Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.