Megashift brings you interviews with the sharpest business leaders in the game. Here, they share the biggest changes and shifts happening in the business world, right now.
How do today’s leaders leverage their skills to create value in a changing business world? Megashift brings you interviews with some of the most successful leaders in the industry with a series of strategic conversations featuring experts that will take a deep look into the evolving business climate. Expect educational interviews exploring the latest in harnessing the market forces to make an impact the future of both commerce and communications. Project and videos produced by Rob Kleiman.
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The Open Protocol for Developers Reshaping Social Media in the Age of AI | Jim Ray (Blue Sky Social)
Megashift sits down with Jim Ray, developer relations lead at Blue Sky Social, to dig into what happens when social media is built on an open protocol instead of a closed platform. Jim breaks down the AT Protocol, how developers are already building everything from blogging tools to neighborhood apps on top of it, and why decentralization might be the antidote to a web increasingly shaped by AI and corporate consolidation. It's a conversation about the original promise of the internet: and whether there's still time to get back there.
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22 Mar 2026
The Agentic AI Push Bringing Food & Beverage Brands into the Future | Sunny Israni (Light Switch)
Megashift sits down with Sunny Israni, co-founder and CTO of Light Switch, to talk about one of the biggest untapped opportunities in AI: the consumer packaged goods industry. While many in the tech world obsess over full autonomy, lots of food and beverage brands are still running on clipboards and manual processes. Sunny is building the agentic software to change that, and shares why the real opportunity isn't replacing humans, it's building AI that works with them.
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21 Mar 2026
Inside the Brand Partnerships that Drive Culture | Vicki Diez (Highsnobiety)
Vicki Diez, Director of Brand Partnerships at Highsnobiety, joins Megashift to break down how brands earn real cultural relevance: not by chasing trends, but by investing in them. Vicki shares how Highsnobiety operates as a media publisher, brand, and agency all at once, and what it takes to help non-endemic brands like finance and tech companies show up authentically in culture. She also walks through her work with Apple Music at Miami Art Week: one of the standout brand partnership moments of the year.
What we cover:
- How Highsnobiety identifies and reaches the "cultural pioneer" consumer
- What makes a brand partnership culturally meaningful vs. just a logo placement
- The difference between chasing lightning in a bottle and building long-term cultural equity
- How to measure experiential activations when the ROI is partly just vibes
- Why mission-driven partnerships are the ones that actually last
🎯 For marketers, brand strategists, and anyone trying to understand how culture and commerce are colliding right now.
Hosted on Acast. See acast.com/privacy (https://acast.com/privacy) for more information.
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