The MELD Fitness franchise podcast is designed to help individuals build high powered, sustainable fitness businesses by creating scalable systems, processes and best practices that drive profitability. The fitness industry is growing rapidly and there’s never been a better time to invest in yourself with a strong business that works
In this episode MELD Fitness CEO Micah Logan talks about his 5 principals of profit. What he looks for to evaluate profitability and why they're important to the successful operating of a fitness business.
14 Apr 2022
The art and the science of fitness studio marketing. From pre sales to profitability
In this episode Micah talks to Matthew Broude from Patientmoon about the art and science of fitness studio marketing. It is imperative that franchisees and studio owners get the marketing of their fitness studios right, especially from pre sales forward. The "what to do's" and "how to do its" are hard for people with little experience in marketing and that's where MELD Fitness + Wellness steps in to support our franchisees.
5 Apr 2022
5. A primer on choosing the right location for your business
In the episode Micah talks about how to choose the right location for your business. The differences between the classes of retail space and the "hardware" and "software" of choosing a location.
22 Mar 2022
4. Client Lifetime Value
Micah talks client lifetime value, why it's important and how it relates to key metrics in your fitness business. At MELD Fitness + Wellness Franchise we have client lifetime value dialed into our system using our retention marketing process and programs.
15 Mar 2022
What is the Franchise Disclosure Document?
What is the franchise disclosure document and why does it matter? Micah breaks down the 23 items listed in the FDD and what they mean. If you're interested in purchasing a franchise you should be very familiar with this document to make sure you know what you're buying.
8 Mar 2022
What type of workout can a member expect at MELD?
In today's show Micah speaks to program designer Kevin Li from MELD Fitness + Wellness and the guys discuss what kind of workout a member can expect from a MELD Studio
1 Mar 2022
7 Characteristics of a Successful Fitness Studio Owner
Micah Logan Founder/CEO of MELD Fitness + Wellness talks about the seven characteristics of a successful studio ownerTo learn more about MELD Franchise: www.meldfranchise.com (www.meldfranchise.com)Follow us on Facebook: MELD Franchise on Facebook (https://www.facebook.com/meldfranchise)Connect with us on linkedin: MELD Franchise on Linkedin (https://www.linkedin.com/company/meldfitness/?viewAsMember=true)Don't forget to subscribe!
28 Feb 2022
Welcome to the MELD Fitness Franchise Podcast
Welcome to the first episode of the MELD Fitness + Wellness Podcast. This podcast is hosted by MELD CEO Micah Logan. Let's talk the fitness business!
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