Welcome to Midland Pictures FM!
Tune in to listen to us interview filmmakers, discuss gear/tech/apps we use on a daily basis, and get real about our successes and failures with running a company where we work with/for clients, create our own original content, and figure out this whole process of building a company and a brand from nothing.
This should be fun.
We Made a Spec Commercial | A Conversation with Writer/Director Alex Carter
To view the version of the spec with music, go here: https://vimeo.com/503267765
BTS VIDEOS:
Camera Test for a Spec Commercial | https://www.youtube.com/watch?v=NHrzkxrmJ78&t=215s
BTS of our Spec Commercial | https://www.youtube.com/watch?v=IAEwxx7uY4E&t=25s
It's finally here! Last fall Alex Carter, Cody Jones, and I got together to assemble a team to produce and post-produce Alex's spec commercial. We filmed it in one day last fall and finished post-production in mid-December. We tried connecting with Gillette to see what they thought about the spot we made, but we didn't hear back from them. 😢
But we didn't really expect to, either.
So now we're bringing the spec to you to see what you think AND to learn more about Alex's idea, the issues we had in production in post-production, and what we learned from making our very first big brand commercial on spec.
TECHNICAL DETAILS:
Canon C300 MkII
Vintage Nikkor Photo Primes (cine-modded, of course)
Edited with Final Cut Pro
Color in DaVinci Resolve
Sound Mixed in Adobe Audition
CREDITS:
Santa | Gary Planck
TV Personality | MJ Peters
Written & Directed by Alex Carter
Produced & Edited by Matthew O'Brien
Cinematography & Color by Cody Jones
Gaffer | Cadet Fowler
Key Grip | DJ Hornacek
Sound Mixed by Kyle Ranney
ALEX
YouTube | https://www.youtube.com/channel/UCguzWaeZ0DaJDezjmN0Yu0Q
Instagram | @made.by_alex
Letterboxd | https://letterboxd.com/alexcrter/
Website | https://alexccarter.com/n
CODY
Instagram | @codyjonescolor
Website | https://www.codyjonesdp.com
4 Sept 2020
Five Mistakes Beginning Editors Make
Sooooooo...you want to be a video editor. Well, step into my office, friends. 'Cause I want to drop some knowledge on ya'll and save you from the pain and suffering I went through as I started my career as a professional post-production person guy.
Starting a career as a freelance video editor? Deciding to add videography to your photography business and you need to learn how to edit video? Starting a YouTube channel and you just bought Final Cut Pro X, and you're here on the YouTubes looking for advice for beginning editors? Check out this video and learn!
Hit me up in the comments with the things you're facing as you're upping your editing game ... and also tell me why so many of you aren't charging your clients for data / data storage and using that money to buy LEGIT hard drives you can FINALLY STOP the hard drive shuffle. Ugh.
Also, here's that Dropbox link to my FREE file folder and FCPX Library templates:
https://www.dropbox.com/sh/hrx7efimrp12see/AABxuAaPCwS8-SCFk5wdtJDpa?dl=0
FOLLOW MIDLAND:
YouTube: https://www.youtube.com/c/MidlandPictures
Instagram: https://www.instagram.com/midlandpictures
Facebook: https://www.facebook.com/MidlandPictures
Website: https://www.midlandpictures.com
Podcast: https://anchor.fm/midlandpictures
FOLLOW MATTHEW:
Instagram: https://www.instagram.com/matthewtobrien
Twitter: https://www.twitter.com/matthewtobrien
4 Sept 2020
Are you Worth 1/2 Billion Dollars Like Patrick Mahomes?
🏈💵🤑$500 MILLION DOLLARS! 💵🤑🏈
Congrats, Patrick Mahomes, the NFL, and the Kansas City Chiefs!
But why should someone who throws a ball around a field get paid HALF A BILLION DOLLARS? It's all about value, folks. If you haven't taken a deep dive into the Value Mindset, you'll want to watch this video.
If you feel stuck in the Commodity Mindset, you need to start thinking about the value you create and what your superpower is - what's your magic? - that makes you different from EVERYONE else? Whether you're a filmmaker, a plumber, an accountant, a lawyer ... how do you create value for those who hire you, and how can you leverage that value and the results you get to CHARGE WHAT YOU'RE WORTH?
It's time to start thinking differently about how you price your work.
It's time to start thinking like Patrick Mahomes.
FOLLOW MIDLAND:
YouTube: https://www.youtube.com/c/MidlandPictures
Instagram: https://www.instagram.com/midlandpictures
Facebook: https://www.facebook.com/MidlandPictures
Website: https://www.midlandpictures.com
Podcast: https://anchor.fm/midlandpictures
FOLLOW MATTHEW:
Instagram: https://www.instagram.com/matthewtobrien
Twitter: https://www.twitter.com/matthewtobrien
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