A Balanced Breakfast podcast hosted by Stefan Aronsen co-founder of Balanced Breakfast, Jason Hunter of Moonlust. Each episode we talk about trends in the music industry and feature live music from an indie artist.
Balanced Breakfast is an international community within the entertainment industry that hosts meetups, summits, and festivals. Our goal is that people come together to discuss the challenges they face on a daily basis. The outcome is a community that works together to support each other.
CURRENT HOSTS: Stefan Aronsen & Jason Hunter
PAST HOST: Cory Zechmann of Silence Nogood
The 5 P’s of Survival: Plan, Personify, Promote, Plug-in & Play | Build Your Career
The world is changing fast. Technology, social platforms, the way we work, and the way we connect with each other are constantly evolving. So how do you keep building, creating, and finding opportunities when the rules keep changing?After more than a decade of building Balanced Breakfast and working in the music community, Stefan Aronsen shares his 5 P's of Survival, a simple DIY approach to navigating change, building a career, creating community, and turning ideas into action.Plan what you want to accomplish, while staying flexible enough to adapt. Personify what you’re building and create something people can connect with. Promote your work and consistently put it into the world. Plug-in by meeting people, building relationships, and staying connected to your community. Play by actually doing the thing, taking risks, experimenting, and having fun.The 5 P's were shaped by years in the music industry, but they're not just about music. They're a practical way to keep moving forward as technology, industries, and the world around us change.Plan. Personify. Promote. Plug-in. Play. Then start again.HOSTED BY: Stefan Aronsenhttps://www.instagram.com/stefanaronsen/LOCATION: Music City Starfactoryhttps://www.instagram.com/musiccitysanfrancisco/
20 Jul 2026
Scissors for Lefty | The Return of Bay Area Indie Sleaze
Scissors for Lefty exploded out of the San Francisco indie-rock explosion of the mid-2000s, turning heads globally with their sharp, danceable guitar hooks, clever lyricism, and relentless energy. Formed by the Campbell brothers and childhood friends, the band pioneered a distinct blend of British-influenced indie swagger and California punch. From sharing stages with Arctic Monkeys, Erasure, and The Presets to landing tracks on major video games and television networks, Scissors for Lefty remains a cornerstone of the Bay Area’s creative pulse.
Now, they are bringing that same infectious energy to the airwaves. Dive into the podcast for exclusive behind-the-scenes stories, local music history, and a deep look into the scene that shaped them.
Catch Scissors for Lefty live on Friday, July 24th 2026 at Bottom of the Hill! Teaming up with electro-pop legends My First Earthquake and DJ Stefan Aronsen (presented by Balanced Breakfast), it is a massive, all-ages night of indie sleaze, dirty glam, and local rock.
Event Info: Friday, July 24th 2026 | Doors at 8:00 PM
HOSTS: Stefan Aronsen & Jason Hunter
LOCATION: Recorded at Music City Rehearsal
https://musiccitysf.com/rehearsal/
12 Jul 2026
My First Earthquake | Time Machine Brought Late 2000's Band to The Present
Founded mid-earthquake in 2006 by singer Rebecca Garza-Bortman and bassist Chad Thornton, San Francisco’s My First Earthquake delivers a bold, synth-riddled indie electro-pop sound. Channelling the energetic, multi-instrumental jumpiness of Of Montreal and the sharp hooks of The Kills, the band became a staple of the Bay Area music scene. Across their primary run through 2011, they released two full-length albums (Downstairs and Friction) and threw legendarily sweaty live dance parties.
Catch them live on Friday, July 24th, 2026 at Bottom of the Hill! Presented by Balanced Breakfast, My First Earthquake is teaming up with SF indie-pop legends Scissors for Lefty and DJ Stefan Aronsen for a massive, all-ages night of dirty glam, electro-pop, and indie sleaze.
Event Info: Friday, July 24th | Doors at 8:00 PM
HOSTS: Stefan Aronsen & Jason Hunter
LOCATION: Recorded at Music City Rehearsal
https://musiccitysf.com/rehearsal/
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