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Moritz Schröder Podcast

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by Moritz Schröder

28 episodes
Updated Daily
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Podcast Overview

The line between content and commerce is increasingly getting blurred. Creators are launching multi-million Dollar brands and businesses, people on TikTok are getting rich making affiliate content and established brands are fighting to reach a younger demographic through user-generated content. So, in this podcast I am aiming to keep up with everything that is happening in this fast-paced space. It is a Podcast about Social Commerce, Live Shopping, the Creator Economy, Creator-led Brands - and everything else that blends content and commerce.

Language

🇺🇲

Publishing Since

9/5/2025

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Recent Episodes

Episode thumbnail for #28 - Timothy Sanchez-Vega: From most-copied Creator to best-known TikTok Expert

April 4, 2026

#28 - Timothy Sanchez-Vega: From most-copied Creator to best-known TikTok Expert

<p>In this in-depth interview, Tim Sanchez-Vega shares his journey from YouTube creator to social commerce and TikTok Shop pioneer. He is probably the best-known creator in the social commerce space, regularly interviewing the leading figures in a rapidly evolving industry. You can find his interviews at  ⁨Shophouse Media⁩. Discover his strategies for success, the challenges he faced, and his vision for the future of social commerce and influencer marketing.</p><p><br></p><p>Chapters</p><p>00:00 Technical Difficulties and Introductions</p><p>00:17 The Journey to Social Commerce</p><p>11:56 The Rise of TikTok Shop</p><p>18:42 Navigating Challenges and Finding Success</p><p>26:22 Scaling Affiliate Marketing Success</p><p>30:13 The Challenges of Outsourcing Content Creation</p><p>31:01 The Impact of Voice Replication on Branding</p><p>32:52 Navigating the TikTok Shop Landscape</p><p>37:00 Transitioning to a Media Company</p><p>42:45 Building Partnerships and Sponsorships</p><p>48:51 Long-Term Vision for Social Commerce</p><p>55:27 Exploring Opportunities in China</p><p><br></p>

Episode thumbnail for #27 - Ben Muir: From not understanding TikTok Shop to running one of the LARGEST Agencies worldwide!

March 26, 2026

#27 - Ben Muir: From not understanding TikTok Shop to running one of the LARGEST Agencies worldwide!

<p>In this interview, Ben Muir, CEO of Unsociable - one of the most successful TikTok Shop agencies worldwide - shares insights from his journey in social commerce and TikTok Shop. Discover how early viral content, strategic client selection, and industry evolution shape the future of social commerce and live shopping. Check out weareunsociable.com to learn more!</p><p><br></p><p>Chapters</p><p>00:00 Insights from Socom Conference</p><p>04:30 The Evolution of Social Commerce</p><p>07:17 The Journey of Unsociable</p><p>14:39 Key Moments and Breakthroughs</p><p>16:29 Working with Major Brands</p><p>23:56 Scaling Success: The Shark Ninja Journey</p><p>25:04 Building In-House Teams: A Strategic Approach</p><p>26:19 Evolving Strategies in a Competitive Landscape</p><p>29:38 The Importance of Product Fit on TikTok Shop</p><p>31:13 Transforming Legacy Brands: The Garnier Case Study</p><p>32:36 The Art of Client Selection: A CEO&#39;s Perspective</p><p>36:04 Operational Challenges: Balancing Growth and Stability</p><p>39:41 Global Expansion: Prioritizing Markets for TikTok Shop</p><p>43:21 Investing in Live Shopping: A Future Focus</p><p>45:57 The Rise of Influencers in Social Commerce</p><p>49:31 Future Trends: VR, AI, and the Evolution of Commerce</p><p><br></p>

Episode thumbnail for #26 - Leroy ter Braak: The Rules for YouTube Success have changed

March 19, 2026

#26 - Leroy ter Braak: The Rules for YouTube Success have changed

<p>In this in-depth interview, Leroy ter Braak, a leading YouTube strategist, shares his insights on current YouTube trends, effective content strategies, and how creators can leverage data and business opportunities to grow and monetize their channels. Discover actionable frameworks, the importance of authenticity, and future trends like YouTube shopping.</p><p><br></p><p>Chapters</p><p>00:00 The Evolution of YouTube Strategies</p><p>02:38 The Ideal Framework for YouTube Success</p><p>05:41 Navigating the YouTube Algorithm</p><p>08:46 The Importance of Content Creation</p><p>11:35 Teaching and Consulting in YouTube Strategy</p><p>14:10 Advice for Beginners on YouTube</p><p>24:24 The Importance of Experience in Learning Video Creation</p><p>28:06 Frameworks for Video Creation: Customization vs. Standardization</p><p>31:08 Outsourcing for Efficiency: When and What to Delegate</p><p>35:53 Understanding YouTube Metrics: Beyond Click-Through Rate</p><p>41:42 Branching Out: Expanding Content Beyond Core Audience</p><p>47:57 Content Meets Commerce: Opportunities for Creators</p><p>54:54 The Future of YouTube Shopping and Social Commerce</p><p><br></p>

28 total episodes available

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Frequently asked questions

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What is Moritz Schröder Podcast?

The line between content and commerce is increasingly getting blurred. Creators are launching multi-million Dollar brands and businesses, people on TikTok are getting rich making affiliate content and established brands are fighting to reach a younger demographic through user-generated content.

So, in this podcast I am aiming to keep up with everything that is happening in this fast-paced space. It is a Podcast about Social Commerce, Live Shopping, the Creator Economy, Creator-led Brands - and everything else that blends content and commerce.

How often does this podcast release new episodes?

This podcast updates daily.

Where can I listen to this podcast?

This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.

Does this podcast accept guests?

Yes, this podcast regularly features guests.

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