Good morning, marketers! Get ready to supercharge your day with Morning Wake-Up, the podcast that gives you an insider’s look at the hottest trends in advertising. Season 2 recorded live from Advertising Week Europe and brought to you by Usercentrics.
We conclude our coverage of Advertising Week Europe 2025 with co-host Stu Cairns discussing the happenings of the Week, some of the highlights, and more. Presented by Usercentrics.
3 Apr 2025
Morning Wake-Up Thursday, 3 April, 2025
Welcome to the third episode of the AW360 Morning Wake-Up Podcast, recorded live from the heart of Advertising Week Europe 2025 at 180 Studios in London! Hosted at the AW360 Podcast Studio presented by Usercentrics, we’re bringing you the energy, insights, and expert voices shaping the future of marketing and advertising.
Today, we’re joined by Adelina Peltea, CMO of Usercentrics, to dive into the biggest talking points from Day 3. We’ll explore the most buzzworthy tracks and sessions happening today, including:
• Creativity & Creators – From bold brand reinventions to the rising influence of journalistic storytelling
• Modern Marketing & Measurement – A deep look at how far we’ve come since the early 2000s, and what legacy brands are doing to stay ahead
• TV & Content – How real stories and Gen Z are reshaping the attention economy
• Empower Lounge – Why personal branding and community-building are key growth levers in today’s landscape
We also spotlight Usercentrics’ can’t-miss session:
📍 11:40 AM BST | Tech Stage
“The YouTube Formula: How to Crack YouTube Ads, Prove It, and Scale It”
Privacy is rewriting the rules of marketing. Learn how Usercentrics turned YouTube Ads into a high-performing demand-gen machine—powered by creative strategy and consented, first-party data.
Plus, Adelina shares insights on building trust from the very first digital touchpoint—including how A/B testing your consent banner can drive real results.
Start your day smarter, with actionable insights and a front-row seat to the future of marketing.
Be sure to visit www.privacyledmarketing.com to participate in Usercentrics survey!
2 Apr 2025
Afternoon Round-Up Wednesday, 2 April, 2025
A recap of Day 2 of Advertising Week Europe 2025, presented by Usercentrics. On this episode we discuss things said, heard, presented, and discussed at the event, with a special focus on the importance of human beings and their uniquely special interactions.
Thank you for listening.
2 Apr 2025
Morning Wake-Up Wednesday, 2 April, 2025
Good morning from Day 2 of Advertising Week Europe 2025! We’re kicking off the Morning Wake-Up podcast live from the AW360 Studio, presented by Usercentrics. We’re joined by Adelina Peltea, Chief Marketing Officer at Usercentrics, to explore the trends, sessions, and standout moments shaping the week ahead.
In this episode we discuss:
• The abundance of discussion around AI during Day 1
• The intersection of user privacy in an increasingly AI-powered world
• Preview the tracks of the day
1 Apr 2025
Morning Wake-Up Tuesday, 1 April, 2025
Good morning from Day 1 of Advertising Week Europe 2025! We’re kicking off the Morning Wake-Up podcast live from the AW360 Studio, presented by Usercentrics. In our premiere episode, we’re joined by Adelina Peltea, Chief Marketing Officer at Usercentrics, to explore the trends, sessions, and standout moments shaping the week ahead.
Tune in as we:
• Dive into what Usercentrics has planned for the week, including their panel on Thursday 📅
• Break down today’s hottest tracks — from AI and data privacy to retail media, streaming, and cultural connection 💡
• Spotlight the Empower Lounge, where generational collaboration and fandom-building take center stage 🌟
• Celebrate the inspiring women leading the way in our industry at the Future is Female Awards 👏
• And look ahead to the future of online privacy in 2025 and what it means for global advertisers 🔐
10 Oct 2024
Morning Wake-Up Thursday, October 10, 2024
Thanks for listening, Marketers! We’ve returned for a final broadcast, live from Advertising Week 2024, courtesy of our partners at Kantar and Reddit. Today’s episode is a special one as we’ll not only be diving into Thursday’s themes of creativity and trends, but also because we’ll be joined by our good friend Ryan who will be on-hand for a special Recap of the entire Week. Thanks for listening!
9 Oct 2024
Morning Wake-Up Wednesday, October 9, 2024
Welcome back, Marketers! We’re back for day 3 of Advertising Week New York 2024, along with our partners at Kantar and Reddit, for another episode the Morning Wake-Up podcast. In this episode we’ll take a brief look back at some of the things we might have missed on Tuesday, as well as peer into the Wednesday event themes, like streaming, gaming, and engaging the modern consumer.
8 Oct 2024
Morning Wake-Up Tuesday, October 8, 2024
Happy Tuesday, Marketers! Welcome to day 2 of the Morning Wake-Up podcast from our partners at Kantar and Reddit. In this episode we’ll be recapping some of yesterday’s happenings, as well as exploring some of Tuesday’s Advertising Week track topics, like storytelling, modern marketing and measurement, and advances in adtech. We hope you’re enjoying the series.
7 Oct 2024
Morning Wake-Up Monday, October 7th, 2024
Good morning Marketers! Welcome to Advertising Week New York 2024 and the inaugural episode of the Morning Wake Up Podcast from Kantar and Reddit. In this first episode, we’re joined by Reddit’s Lore Oxford and Matt Klein to discuss the things we think advertisers will be talking about at day one of Advertising Week, including: the meaning of ‘channel’ in 2024, the power of context, AI (because of course we do) – all through a distinctly Reddit lens! We hope you enjoy our first episode.
26 Sept 2024
Morning Wake-Up Podcast Trailer
Good morning, marketers! Get ready to supercharge your day with Morning Wake-Up, the podcast that gives you an insider’s look at the hottest trends in advertising, recorded live from Advertising Week New York and brought to you by Kantar and Reddit.
Join us as we dive into the biggest marketing event of the year, where industry leaders and creative innovators gather to share insights, bold strategies, and the latest in digital, social, and local advertising. Whatever your place in the industry, Morning Wake-Up will get you ahead of the game with fresh perspectives from the frontlines of the ad world.
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868,947
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1 ratings
Podcast Authority Score: 35 / 100
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Quality
36
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0
YouTube
86
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