by Jason Bergenske
Hi, I'm Jason Bergenske, the founder of MoveitPro Software, Lion's Den Booking Service, Host of Shift Happens: Beyond The Boxes Podcast and a Inc. 5000 List Winner CEO! My mission is to help as many company owners as I can from the experience I have of running my own multi-million dollar moving company, multi-million dollar moving software company, and a multi-million dollar call center that specifically books moves for moving companies like yours.
Language
🇺🇲
Publishing Since
3/15/2023
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March 18, 2026
<p>From a single beat up truck to building a thriving moving and storage business. Chris's journey is the definition of starting small and scaling big.</p> <p>In this episode, Jason sits down with Chris, Founder & President of True Friends Moving Company, to break down how he built his company from the ground up since around 2012. With limited resources but a clear vision, Chris turned hard work, consistency, and smart decision making into a growing moving empire.</p> <p>Chris dives into:<br /> ✅ How he started with just one truck and a dream<br /> ✅ Early challenges and lessons that shaped the business<br /> ✅ The key moments that helped him scale<br /> ✅ Building a strong reputation in the moving & storage industry<br /> ✅ Advice for entrepreneurs starting from zero</p> <p>If you're a moving company owner, entrepreneur, or someone looking for real-world business inspiration, this episode is packed with insights you can apply right away.</p> <p>🚛 From humble beginnings to long term success. This is the story of how Chris built a moving empire from scratch</p> <p><span class="yt-core-attributed-string--link-inherit-color" dir= "auto"><a class= "yt-core-attributed-string__link yt-core-attributed-string__link--call-to-action-color" tabindex="0" href= "https://www.youtube.com/hashtag/truefriendsmoving" target= "">#TrueFriendsMoving</a></span> <span class= "yt-core-attributed-string--link-inherit-color" dir= "auto"><a class="yt-core-attributed-string__link yt-core-attributed-string__link--call-to-action-color" tabindex="0" href="https://www.youtube.com/hashtag/chrisjourney" target="">#ChrisJourney</a></span> <span class= "yt-core-attributed-string--link-inherit-color" dir= "auto"><a class="yt-core-attributed-string__link yt-core-attributed-string__link--call-to-action-color" tabindex="0" href="https://www.youtube.com/hashtag/movingempire" target="">#MovingEmpire</a></span> <span class= "yt-core-attributed-string--link-inherit-color" dir= "auto"><a class="yt-core-attributed-string__link yt-core-attributed-string__link--call-to-action-color" tabindex="0" href="https://www.youtube.com/hashtag/fromonetruck" target="">#FromOneTruck</a></span> <span class= "yt-core-attributed-string--link-inherit-color" dir= "auto"><a class="yt-core-attributed-string__link yt-core-attributed-string__link--call-to-action-color" tabindex="0" href= "https://www.youtube.com/hashtag/startuptosuccess" target= "">#StartupToSuccess</a></span> <span class= "yt-core-attributed-string--link-inherit-color" dir= "auto"><a class="yt-core-attributed-string__link yt-core-attributed-string__link--call-to-action-color" tabindex="0" href= "https://www.youtube.com/hashtag/entrepreneurstory" target= "">#EntrepreneurStory</a></span> <span class= "yt-core-attributed-string--link-inherit-color" dir= "auto"><a class="yt-core-attributed-string__link yt-core-attributed-string__link--call-to-action-color" tabindex="0" href="https://www.youtube.com/hashtag/movingindustry" target="">#MovingIndustry</a></span> <span class= "yt-core-attributed-string--link-inherit-color" dir= "auto"><a class="yt-core-attributed-string__link yt-core-attributed-string__link--call-to-action-color" tabindex="0" href="https://www.youtube.com/hashtag/businessgrowth" target="">#BusinessGrowth</a></span> <span class= "yt-core-attributed-string--link-inherit-color" dir= "auto"><a class="yt-core-attributed-string__link yt-core-attributed-string__link--call-to-action-color" tabindex="0" href="https://www.youtube.com/hashtag/scalingup" target="">#ScalingUp</a></span> <span class= "yt-core-attributed-string--link-inherit-color" dir= "auto"><a class="yt-core-attributed-string__link yt-core-attributed-string__link--call-to-action-color" tabindex="0" href= "https://www.youtube.com/hashtag/smallbusinesssuccess" target= "">#SmallBusinessSuccess</a></span> <span class= "yt-core-attributed-string--link-inherit-color" dir= "auto"><a class="yt-core-attributed-string__link yt-core-attributed-string__link--call-to-action-color" tabindex="0" href="https://www.youtube.com/hashtag/podcastepisode" target="">#PodcastEpisode</a></span> <span class= "yt-core-attributed-string--link-inherit-color" dir= "auto"><a class="yt-core-attributed-string__link yt-core-attributed-string__link--call-to-action-color" tabindex="0" href="https://www.youtube.com/hashtag/hustleandgrow" target="">#hustleandgrow</a></span> <span class= "yt-core-attributed-string--link-inherit-color" dir= "auto"><a class="yt-core-attributed-string__link yt-core-attributed-string__link--call-to-action-color" tabindex="0" href="https://www.youtube.com/hashtag/movingbusiness" target="">#movingbusiness</a></span> </p>
March 17, 2026
<h2 data-start="192" data-end="274">The Unconventional Blueprint to a Moving Empire: Lessons from Gentle Giant's Larry O'Toole</h2> <p>What does it really take to turn a moving company into a $66 million powerhouse?</p> <p>In Part 2 of this high-impact conversation, we go deeper with Larry O'Toole, Founder & CEO of Gentle Giant Moving Company, as he pulls back the curtain on the mindset, leadership, and systems that built one of the most respected brands in the moving industry.</p> <p>No fluff. No theory. Just real strategies from a leader who scaled it.</p> <hr data-start="931" data-end="934" /> <h3 data-start="936" data-end="979">🚛💡 What You'll Learn in This Episode:</h3> <div> In this episode, we sit down with Larry O'Toole, Founder & CEO of Gentle Giant Moving Company, to explore the leadership principles, culture-building strategies, and operational systems that propelled his company into becoming one of the most respected names in the moving industry. </div> <div> </div> <div><strong>Larry shares:</strong></div> <div> </div> <div>✅ How he built a people-driven company culture</div> <div><br /> ✅ The systems behind scaling past $66M in revenue</div> <div><br /> ✅ Leadership lessons from decades in business</div> <div><br /> ✅ Advice for moving company owners ready to grow</div> <div> </div> <div>🎧 Tune in and learn how to build a company that moves more than boxes it moves people and businesses forward.</div> <div> </div> <div><strong>If you missed the first conversation with Larry O'Toole, catch it here:</strong></div> <div><a href="https://youtu.be/rI6JaiyPaEo?si=D0W-qD-yqoWGrvN-" rel="noopener"> </a><strong><a href= "https://youtu.be/rI6JaiyPaEo?si=D0W-qD-yqoWGrvN-" rel= "noopener">https://youtu.be/rI6JaiyPaEo?si=D0W-qD-yqoWGrvN-</a></strong></div>
March 3, 2026
<h2 data-start="192" data-end="274">The Unconventional Blueprint to a Moving Empire: Lessons from Gentle Giant's Larry O'Toole</h2> <p>Ever wondered what it really takes to build a multi-million dollar company from the ground up? In a world often obsessed with ruthless efficiency and cutting costs, Larry O'Toole, founder of Gentle Giant Moving Company, offers a refreshingly human-centric approach. His journey, which began unexpectedly with a borrowed van and a roommate's initiative, reveals that the secret to scaling to over $66 million might just be as simple—and as challenging—as putting people first.</p> <p>Join us as we unpack Larry's unique blueprint for success, diving into the core values, leadership philosophy, and unconventional strategies that turned a small moving operation into an industry powerhouse.</p> <hr data-start="931" data-end="934" /> <h3 data-start="936" data-end="979">🚛💡 What You'll Learn in This Episode:</h3> <div>What does it take to build a moving company generating over $66 million a year? In this episode, we sit down with Larry O'Toole, Founder & CEO of Gentle Giant Moving Company, to uncover the leadership principles, culture strategies, and operational systems that helped transform his company into one of the most respected brands in the moving industry.</div> <div> </div> <div><strong>Larry shares:</strong></div> <div> </div> <div>✅ How he built a people-driven company culture</div> <div> </div> <div>✅ The systems behind scaling past $66M in revenue</div> <div> </div> <div>✅ Leadership lessons from decades in business</div> <div> </div> <div>✅ Advice for moving company owners ready to grow If you're a moving company owner, entrepreneur, or leader looking to scale smarter and build a powerhouse brand, this episode is packed with actionable insights you won't want to miss.</div> <div> </div> <div>🎧 Tune in and learn how to build a company that moves more than boxes it moves people and businesses forward.</div>
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Hi, I'm Jason Bergenske, the founder of MoveitPro Software, Lion's Den Booking Service, Host of Shift Happens: Beyond The Boxes Podcast and a Inc. 5000 List Winner CEO!
My mission is to help as many company owners as I can from the experience I have of running my own multi-million dollar moving company, multi-million dollar moving software company, and a multi-million dollar call center that specifically books moves for moving companies like yours.
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