Even though IT security is a dominant topic in the market, the relevant growth factors are not obvious. In many cases, the MSP portfolio for security consists of loose individual services that have little connection from the customer's point of view. The conviction to set an appropriate budget for averting risks is also not a matter of course among the customer target group of system houses. And thirdly, security services are complex and difficult for customers to understand. Against this background, system house coach Olaf Kaiser and his cooperation partner SOPHOS have undertaken a managed security research journey ("MSP Journey") to shed light on these questions and to disclose all results afterwards.
MSP-Journey (ENG) - Managed Security Services
Claim This Podcastby Olaf Kaiser
6 episodes
Updated Weekly
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Podcast Overview
Even though IT security is a dominant topic in the market, the relevant growth factors are not obvious. In many cases, the MSP portfolio for security consists of loose individual services that have little connection from the customer's point of view. The conviction to set an appropriate budget for averting risks is also not a matter of course among the customer target group of system houses. And thirdly, security services are complex and difficult for customers to understand. Against this background, system house coach Olaf Kaiser and his cooperation partner SOPHOS have undertaken a managed security research journey ("MSP Journey") to shed light on these questions and to disclose all results afterwards.
Language
🇩🇪
Publishing Since
7/28/2023
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Recent Episodes
May 14, 2025
“Keep IT Zen” - How a Belgian MSP is rethinking managed security
Security solutions don't sell like hot cakes. At least not as long as everything is still running smoothly for the customer. But what if IT security was not a necessary evil, but a state of zen? This is precisely the philosophy of Peter Steppe, founder of the Belgian MSP Wulux.be. He has been pursuing one goal since 2004: “Keep IT Zen” - in other words, calm and serenity in his customers' day-to-day IT work. What initially sounds like a slogan from a mindfulness guide quickly turns out to be a strategic lever for high-quality managed security services. History and data analysis are crucial for contract design We hope you enjoy this interview with Peter and that you gain many exciting insights. Feel free to follow us at www.msp-journey.de. ----------------------- And here is a link if you would like to know more about Peter: https://www.linkedin.com/company/willux.be-nv/ https://willux.be/ ----------------------- And more from Olaf Kaiser: www.msp-journey.de www.linkedin.com/in/olafkaiser/ www.olaf-kaiser.coach/ Book a free appointment with Olaf directly https://bit.ly/allgemeinen-termin-buchen
April 23, 2024
Selling termed licences escalated
<p>We had the pleasure of speaking with Rob Oud, Managing Director at Datasvar in Norway, about his journey to providing 90% of customers with Managed Security Services. The next milestone for Rob Oud is to expand the use of MDR to almost all of his customers.</p> <p>We hope you enjoy this interview with Rob and that you gain</p> <p>many exciting insights.</p> <p>Feel free to follow us at <a href="http://www.msp-journey.com/" rel="noopener noreferrer nofollow">www.msp-journey.com</a>.</p> <p> </p> <p>-----------------------</p> <p>And here is a link if you would like to know more about Rob:</p> <p><a href="https://www.datasvar.no" rel="noopener noreferrer nofollow">https://www.datasvar.no</a></p> <p> </p> <p>-----------------------</p> <p>And more from Olaf Kaiser:</p> <p><a href="http://www.linkedin.com/in/olafkaiser/" rel="noopener noreferrer nofollow">www.linkedin.com/in/olafkaiser/</a></p> <p><a href="http://www.olaf-kaiser.coach/" rel="noopener noreferrer nofollow">www.olaf-kaiser.coach/</a></p>
March 13, 2024
The importance of starting conversations
<p>In this conversation, Mark discusses the importance of starting conversations and building trust in the MSP industry. He emphasizes the need for personalization and storytelling in marketing content. Mark also highlights the significance of maintaining conversations with existing clients and the role of webinars in marketing campaigns. He advises aligning marketing and sales efforts and predicts that the MSP marketplace will become more competitive in the future.</p> <p>Feel free to follow us at <a href="http://www.msp-journey.com/" rel="noopener noreferrer nofollow">www.msp-journey.com</a>.</p> <p> </p> <p>---------------------- </p> <p>And here are some links if you would like to know more about Mark:</p> <p><a href="http://www.wingmanmspmarketing.com/" rel="noopener noreferrer nofollow">www.wingmanmspmarketing.com</a></p> <p><a href="http://www.helpdeskhabits.com/" rel="noopener noreferrer nofollow">www.helpdeskhabits.com</a> <---- find out about Mark's customer service programme & certification for technicians</p> <p><a href="http://www.msp-secrets.com/" rel="noopener noreferrer nofollow">www.msp-secrets.com</a> <--- -find out about Mark's books here.</p> <p> </p> <p>----------------------- </p> <p>And more from Olaf Kaiser:</p> <p><a href="http://www.msp-journey.de/" rel="noopener noreferrer nofollow">www.msp-journey.de</a></p> <p><a href="http://www.linkedin.com/in/olafkaiser/" rel="noopener noreferrer nofollow">www.linkedin.com/in/olafkaiser/</a></p> <p><a href="http://www.olaf-kaiser.coach/" rel="noopener noreferrer nofollow">www.olaf-kaiser.coach/</a></p> <p> </p> <p>Book a free appointment with Olaf directly</p> <p><a href="https://bit.ly/allgemeinen-termin-buchen" rel="noopener noreferrer nofollow">https://bit.ly/allgemeinen-termin-buchen</a></p>
6 total episodes available
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