Mulch is a weekly podcast, hosted by Rebecca, owner of Silver Grey Foliage - a Flower and Foliage Farm in Leeds, England. Each week she share conversation and tips to feed, nurture and grow your Flower Farm, opens conversations that Flower Farmers find difficult to talk about and provides practical and pragmatic responses to the everyday Flower Farming Challenges. Sounds Good? DOn't forget to subscribe!
Publisher
Rebecca Aning-Brown of The Flower Farming Business School
Taking Cuttings, Saving Seeds and Growing Sustainably – 3 Lessons from Hortistry
I'm back with another ad hoc episode of MULCH after a fabulous day at the second Hortistry event, learning about propagation from three extraordinarily experienced horticulturists.
In this episode, I'm sharing three practical lessons that I'll be bringing back to our flower farm at Silver Grey Foliage.
We talk about why you might want to put your dibber away when taking cuttings, how an ordinary tea tray can help with saving and cleaning flower seeds, and why treading as lightly on the land as possible should be at the heart of our growing decisions.
I also share a little about Hortistry, a new initiative working to preserve specialist horticultural knowledge and skills in the UK, and why I think their work is so important for the future of our industry.
Links and further reading
Hortistry – specialist horticultural skills and future workshops
The Dirt – horticultural news and updates (https://thedirt.news/)
GROW Club by Silver Grey Foliage
14 Aug 2026
Know What Your Flower Farm Is Really Producing — with Jen Rolls of FlowerTracker Pro
In this episode of MULCH, I'm joined by Jen from Bristol Flower Company, creator of the new FlowerTracker Pro.
FlowerTracker Pro has been designed specifically for flower farmers, making it easier to record what you're cutting and turn those numbers into useful information about what is actually happening on your farm.
Jen and I talk about how the idea began, what happened when 50 flower farmers started beta testing it, and how their feedback has shaped the finished product.
We look at how the Tracker works in practice, from simply recording total stem numbers to tracking individual varieties, beds, buckets, orders and customers — and how that information can help us make better decisions about what earns its space on our farms.
We also talk about where to start if data collection feels overwhelming, what FlowerTracker Pro does not replace, pricing, data ownership and security, and some of the features Jen hopes to add next.
Most importantly, this is a conversation about something I talk about regularly on MULCH: collecting useful information about our farms so that the decisions we make are based on evidence rather than what we think happened.
FlowerTracker Pro launches on Friday 14 August 2026.
27 Mar 2026
5 Truths Every Flower Farmer Needs to Hear in 2026
This week on MULCH, Rebecca shares a short, steadying episode designed to help you stay focused and resilient as the season gathers pace.
As we reach the end of the first quarter of the year, it's easy to feel behind, overwhelmed, or unsure whether you're doing enough. This episode offers five honest reminders to bring you back to what really matters on your flower farm.
These are not complicated strategies, they're the simple truths that help you stay grounded, keep moving forward, and grow a business that works for you.
This is an episode to return to when negative thoughts creep in, or when you find yourself comparing your farm to others.
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
Spotify
5.0 / 5
14 ratings
Podcast Authority Score: 42 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
54
Social presence
0
YouTube
0
Engagement
77
Contact Mulch
Guest appearances
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