NaiL It
Claim This Podcastby George Paladichuk
Podcast Overview
<p><strong>NaiL It </strong>is for the franchise operator who built a system that's growing faster than the infrastructure underneath it. The one running 50, 100, 200 locations and watching revenue leak out through missed calls, inconsistent phone handling, and front desk teams that can't scale with the business.</p><p>Hosted by George Paladichuk, founder of NaiL — the AI call handling platform deployed across 100+ franchise locations — the show goes inside the operational challenges nobody talks about at franchise conferences. How to fix the gap between your top and bottom performing locations. Why your tech stack is damaging your brand. And what the brands pulling ahead right now figured out about A.I. that the rest of the industry is still sleeping on.</p><p>Each episode features real conversations with franchise brand presidents, VPs of operations, PE-backed operators, and the contractors scaling from $5M to $50M+ who are replacing legacy systems with AI that actually works at their complexity level.</p>
Language
🇺🇲
Publishing Since
11/12/2025
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Recent Episodes
June 10, 2026
Why Franchisees Don't Follow Your Systems (And How to Fix It) | Joel Worthington
<p>Joel Worthington spent 16 years as a pastor before becoming president of Mr. Electric -- and it turns out those two jobs aren't that different. He walked into a brand with 40 franchisees arguing on the floor, no validators, and revenue heading the wrong direction. By the time he left, they were doing $205M. In this episode, Joel breaks down how he rebuilt trust from zero, why most brand presidents lose the room before they say a word, and the exact framework for getting franchisee buy-in when you're asking them to change.</p>
June 3, 2026
He Did $10M at 22, Sold the Company, and Came Back Smarter — Eric Smith of PAC Exteriors
<p>Eric Smith built a roofing company from scratch at 22, scaled it to nearly $10M in a single year, sold it, and walked away from the industry entirely. Then life — and a partnership with the right guy — pulled him back in.</p><p>But this time, he's doing it completely differently.</p><p>Eric is the co-founder of PAC Exteriors, a Colorado-based roofing company taking a disciplined retail-first approach in a market where everyone else is chasing hail. Instead of following the storm restoration playbook, PAC is carving out a niche in the Colorado mountains — complex projects, high-value homeowners, and a business model built to last beyond the next big hailstorm.</p><p>In this episode, Eric breaks down why he walked away from $8M in potential storm revenue to protect his brand identity, how retail cashflow changes everything, and what it actually means to build a company you'd want to sell — even if you never do.</p>
May 14, 2026
Why Angie's Leads Are a "Sucker's Bet" (and What 25-Year Roofing Marketer Carm Taglia Does Instead)
<p>Carm Taglia spent 25 years marketing every kind of business before niching down to roofers - and he has zero patience for the way most contractors are still buying leads in 2026.</p><p>In this episode he breaks down why renting leads from Angie's List is "a sucker's bet," why Google is de-indexing thin contractor websites by the thousand, and what AI search is actually rewarding right now (hint: it's not what your old SEO guy is selling you).</p><p>We get into:</p><ul><li>The real math on Angie's leads vs owned marketing (and why he calls it "washing money")</li><li>Why the BBB and Reddit are suddenly two of the most trusted sources in AI search</li><li>The 40-60% of roofing calls that never get answered, and what that's actually costing you</li><li>Why a roofer in Atlanta just won a 6-figure commercial bid by being first to send the quote</li><li>How to grill a marketing agency before you hand them a check</li><li>The one thing every roofer should install in the next 30 days</li></ul><p>Carm runs Roofing Rev Marketing. He also got the seed money for his first agency by winning Fear Factor. Twice. You'll want to hear that part.</p>
16 total episodes available
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- What is NaiL It?
<p><strong>NaiL It </strong>is for the franchise operator who built a system that's growing faster than the infrastructure underneath it. The one running 50, 100, 200 locations and watching revenue leak out through missed calls, inconsistent phone handling, and front desk teams that can't scale with the business.</p><p>Hosted by George Paladichuk, founder of NaiL — the AI call handling platform deployed across 100+ franchise locations — the show goes inside the operational challenges nobody talks about at franchise conferences. How to fix the gap between your top and bottom performing locations. Why your tech stack is damaging your brand. And what the brands pulling ahead right now figured out about A.I. that the rest of the industry is still sleeping on.</p><p>Each episode features real conversations with franchise brand presidents, VPs of operations, PE-backed operators, and the contractors scaling from $5M to $50M+ who are replacing legacy systems with AI that actually works at their complexity level.</p> - How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Information about guest appearances is not available.
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