Join Herbert Lui and Hamza Khan as they dive headfirst into the raw, messy, and electrifying creative process animating this show. From ghostwriting for tech giants and celebrity thought leaders to stepping into the spotlight as authors and speakers, the dynamic duo unpacks their journey of moving from ‘behind the scenes’ to ‘center stage.’ In this unfiltered conversation, they share candid insights into the thrill—and nerves—of launching new material into the world, the art of collaboration, and how speaking your truth can break down the thin veil between invisibility and impact.
New Material with Herbert Lui & Hamza Khan
Claim This Podcastby New Material
5.0(6 reviews)
15 episodes
Updated Daily
Accepts GuestsHas Sponsors
10
Podcast Authority
BetaPoorBased on show quality, social media presence, reviews, charts, and more
Quality7
Social0
YouTube0
Engagement32
Podcast Overview
Join Herbert Lui and Hamza Khan as they dive headfirst into the raw, messy, and electrifying creative process animating this show. From ghostwriting for tech giants and celebrity thought leaders to stepping into the spotlight as authors and speakers, the dynamic duo unpacks their journey of moving from ‘behind the scenes’ to ‘center stage.’ In this unfiltered conversation, they share candid insights into the thrill—and nerves—of launching new material into the world, the art of collaboration, and how speaking your truth can break down the thin veil between invisibility and impact.
Language
🇺🇲
Publishing Since
10/11/2024
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10
Podcast Authority
BetaPoorBased on show quality, social media presence, reviews, charts, and more
Quality7
Social0
YouTube0
Engagement32
4
Excellent Areas
1
Good Performance
14
Growth Opportunities
excellent
Episode Length
53 minutes
Performing excellently!
good
Show Notes Quality
3.0/5
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needs improvement
Publishing Consistency
Every 16 days
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Recent Episodes
February 9, 2026
15: For All the Underdogs | New Material
<p><br></p><p>Hamza and Herbert dive into the chaos of building in fast-moving spaces. Hamza reflects on the daily strategic pivots at his AI startup, and the tensions of working on the business vs. working in it, and the tradeoffs that come with chasing momentum.</p><p>They unpack the underdog mentality: how ambition can become a trap, leading you to chase legacy metrics instead of focusing on craft. Hamza grapples with wanting to write another “classic” book, while Herbert challenges him to reconsider what success actually means. They discuss J. Cole's apology, questions of creative lineage and legacy, and the recursive pressure to keep proving yourself.</p><p>The episode closes with Hamza acknowledging the vicious cycle of comparison and the need to “respond rather than react,” to pick up the pen, write, and put it down without always needing to publish or compete.</p><p>Useful links:</p><ul><li><p><a href="https://kirstenpowers.substack.com/p/how-i-tamed-my-envy-of-nearly-everyone"><u>How I Tamed My Envy of Almost Everyone But Especially Elizabeth Gilbert</u></a> by Kirsten Powers (<a href="https://web.archive.org/web/20240711053811/https://kirstenpowers.substack.com/p/how-i-tamed-my-envy-of-nearly-everyone"><u>Archived version</u></a>)</p></li><li><p><a href="https://writeordiemag.com/essays/making-friends-with-my-nemesis"><u>Making Friends With My Nemesis</u></a> by Elizabeth Austin</p></li><li><p><a href="https://hamzak.com/2026/02/04/a-toast-for-the-underdogs/"><u>A Toast For The Underdogs</u></a> (via Hamza’s blog)</p></li><li><p><a href="https://herbertlui.net/creative-lineage/"><u>Creative lineage</u></a> (via Herbert’s blog)</p><p><a href="https://herbertlui.net/j-coles-hard-decision-for-an-easy-life/"><u>J. Cole’s hard decision for an easy life</u></a> (via Herbert’s blog)</p></li></ul><p><br></p>
February 8, 2026
14: From the Heart | New Material
<p>Herbert takes on Hamza’s challenge from the previous episode to publish something from his journal: a raw, uncomfortable post about failing to become a New York Times bestselling author by 30. The piece turns out as a meditation on ambition, failure, and the gap between expectation and reality. Together, they reflect on how honesty can be useful. </p><p><br></p><p>The conversation explores the consequences of expressing yourself fully; not holding back from your work. They discuss the recursive relationship between writing, thinking, and living: how daily practice compounds into something larger. Herbert reflects on how impossibly high standards paralyzed him, while Hamza grapples with his own tendency to overexplain instead of simply saying the thing.</p><p>Herbert challenges Hamza to write only seven sentences per post, with the goal to practice restraint, brevity, and the courage to not say everything you want to say.</p><p>Useful links:</p><ul><li><p><a href="https://herbertlui.net/reflecting-on-my-failure-to-write-a-nyt-bestselling-book/"><u>Reflecting on my failure to write a NYT bestselling book</u></a> (via Herbert’s blog)</p></li><li><p><a href="https://hamzak.com/2026/01/20/tell-your-whole-story/"><u>Tell Your Whole Story</u></a> (via Hamza’s blog)</p></li><li><p><a href="https://herbertlui.net/five/"><u>Five</u></a> (via Herbert’s blog)</p></li></ul><p><br></p>
January 8, 2026
13: Steel Sharpens Steel | New Material
Hosts Herbert Lui and Hamza Khan examine nicknames, creative journeys, and the value of vulnerability in writing, challenging each other to publish uncomfortable journal entries, ultimately exploring true creative expression.
15 total episodes available
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Frequently asked questions
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- What is New Material with Herbert Lui & Hamza Khan?
- How often does this podcast release new episodes?
This podcast updates daily.
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This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
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