New Rules of the Game

About New Rules of the Game

🚀 New Rules of the Game is where we challenge the status quo and rethink the future of tech, business, and AI. We dive deep into disruptive trends, bold predictions, and first-principles thinking—featuring industry leaders, innovators, and rebels who aren’t afraid to question everything. Expect hard-hitting insights, rapid-fire debates, and game-changing ideas on VDI, AI, markets, IT disruption, and the shifting power of technology. If you’re ready to stay ahead of the curve and rewrite the rules—subscribe and join the conversation. 🎙️ Hosted by Brad Peterson 📢 New episodes weekly!

Publisher

Brad Peterson

Category

technology

Language

en

Explicit

No

First episode

23 May 2025

Latest episode

17 Jul 2025

Latest episodes

8 episodes in the feed.

1. 

   17 Jul 2025

   From Startups to Scale: Murli Thirumale on Net6, Ocarina, and Building Portworx for the Cloud Era

   In this episode of New Rules of the Game, we sit down with Murli Thirumale, a serial entrepreneur and seasoned tech executive whose journey spans three major startups—Net6, Ocarina, and Portworx—all of which ended in successful acquisitions. Murli shares behind-the-scenes insights into how each company was built, what differentiated them in crowded markets, and the lessons learned from scaling through acquisition by industry giants like Citrix, Dell, and Pure Storage. Murli also reflects on the changing enterprise landscape, the rise of container-native storage, and what it means to lead with integrity in the venture world. Whether you're an IT leader, founder, or investor, this conversation is a masterclass in navigating the intersection of innovation, timing, and strategic exits.

2. 

   3 Jun 2025

   How Citrix Startup Blasted Through a $1B: Mark Templeton on Citrix, Culture & Visionary Leadership

   Former Citrix CEO Mark Templeton recounts pivotal moments and cultural values that propelled Citrix to global software leadership, detailing product reinvention and customer experience in this interview.

3. 

   3 Jun 2025

   He Took a Chance—and Transformed VDI Forever | Harry Labana on Citrix, Goldman, & the Future of Work

   Harry Labana recounts his career, highlighting his work in desktop virtualization and relationships with industry leaders like Mark Templeton, in this interview.

4. 

   3 Jun 2025

   Tech Veteran Kevin Goodman on Building Startups, Cloud Innovation & The Future of IT

   Tech veteran Kevin Goodman discusses the evolution of VDI to DaaS, the impact of FSLogix, cloud computing costs, and the future of AI in this interview episode.

5. 

   3 Jun 2025

   Surviving a Near-Death Experience & the Future of VDI | Ruben Spruijt | New Rules of the Game

   Field CTO Ruben Spruijt recounts his near-death experience and explores the evolving landscape of VDI, DaaS, and AI in IT, offering insights into cloud strategies and enterprise browser security in an interview.

6. 

   3 Jun 2025

   Use AI to Create a Quantum Computer, Supercharge Your AI Skills, & Dinner with Socrates! Reuven Cohen

   Reuven Cohen explores the self-improving nature of AI and its transformative impact across industries, discussing agentic engineering, edge computing, and the future of AI-powered robotics in this interview.

7. 

   3 Jun 2025

   AI is Changing the Rules of Business—How to Stay Ahead | Natalie Lambert on New Rules of the Game

   AI strategist Natalie Lambert discusses AI's transformative impact on jobs, startups, content creation, and various industries, offering insights on staying ahead in the age of AI in an interview.

8. 

   23 May 2025

   Citrix's Hidden Genius: Brad Pedersen on the Origins of Remote Computing | New Rules of the Game

   Brad Pedersen, Citrix's original architect, recounts Citrix's rise in remote computing during an interview with Brad Peterson, detailing its early architecture, battles with Microsoft, and bold moves.

Who has been a guest on New Rules of the Game

Names identified in recent episode analyses. Showing up to five guests.

• Mark Templeton
• Harry Labana
• Kevin Goodman
• Ruben Spruijt
• Reuven Cohen

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

1 ratings

Podcast Authority Score: 7 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

15

Social presence

0

YouTube

0

Engagement

0