Podcast thumbnail for No Set Path

by Drew English

5.0(13 reviews)
50 episodes
Updated Bi-weekly
Accepts GuestsHas SponsorsLocation 🇺🇸
59

Podcast Authority

Beta
FairBased on show quality, social media presence, reviews, charts, and more
Pod Engine
Quality48
Social94
YouTube76
Engagement51

Podcast Overview

<p><strong>Watch episodes on YouTube:</strong> https://www.youtube.com/@drew_english<br /><br /><strong>No Set Path </strong>is the podcast for creatives ready to stop trading hours for dollars. Hosted by Drew English, a cinematographer, podcast studio owner, and media entrepreneur with 20 years in film and audio, this show delivers honest conversations and insights about what it really takes to build leverage and escape the gig cycle.</p> <p>Episodes feature filmmakers, podcasters, designers, and creative entrepreneurs who've moved beyond client work to create sustainable income streams, plus solo deep-dives on the strategies and mindset shifts that matter. You'll hear real stories about pricing strategy, mental health, building assets instead of trading time, and forging unconventional paths that actually pay.</p> <p>Whether you're drowning in freelance cycles, scaling a creative business, or ready to build something that works without you, No Set Path gives you the clarity and motivation to create a career on your terms.</p> <p>Subscribe to the companion newsletter at <strong>thedrewenglish.substack.com</strong> for weekly essays on creative leverage.</p>

Language

🇺🇲

Publishing Since

3/6/2023

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59

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YouTube76
Engagement51
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Episode Length
31 minutes
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42 episodes over 2.4 years

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Recent Episodes

Episode thumbnail for The Brand Strategist Who Finally Did His Own Brand Strategy

June 30, 2026

The Brand Strategist Who Finally Did His Own Brand Strategy

<p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Most people who are good at marketing are terrible at marketing themselves. Mat Zucker is no exception, and he'll be the first to say it. </p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Mat spent two decades as a creative director at some of the biggest agencies in the world — Ogilvy, Razorfish, R/GA. Then he launched his own podcast and spent the first few years not applying a single one of those lessons to himself. Today he's a marketing strategy consultant, host of Cidiot (eight seasons, 124 episodes), published author, and somehow an amateur music producer. We talk about what institutions teach you that going solo never will, how to actually build an audience without a budget, and what happens when someone who knows the playbook finally runs it on themselves.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Brand books for your own creative work. The 10-3-1 Rule for finding the right place to move. Why consistency beats every audience growth hack. The accountability trick that cracks stop-start syndrome. And the song Mat made after selling his family home following his mother's death — a project rooted in grief that's quietly becoming something much bigger. This one's for anyone building something on the side and wondering why it isn't moving faster. Come ready to take notes.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Takeaways </p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Most creative solopreneurs skip their own brand strategy. That's exactly why their work feels inconsistent and their choices feel arbitrary.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Big agencies teach you something solo work can't replicate: passive growth through proximity. You get better by watching how talented people defend ideas, handle pressure, and raise their craft. Going independent means manufacturing that pressure yourself.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Freelancing gives you control. It also takes away the friction that was making you grow. That trade is real and most people don't see it coming.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Consistency of release moves the number more than almost any other tactic. More than ads. More than PR. More than stunts. Showing up on schedule is the unsexy answer that actually works.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Going on other people's shows is the single highest-leverage thing a podcaster can do to grow. Most people know this and still wait too long to start.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Stop-start syndrome is a creative person's problem. The cure isn't more discipline. Build something with someone else and it becomes much harder to quietly abandon.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">A newsletter is infrastructure, not content. Own the relationship with your audience before the algorithm changes. Mat wishes he built his in year one.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Your toolkit travels further than you think. Mat can't play a single instrument. He's produced two songs by doing what he knows: writing a brief and hiring the right people to bring it to life.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Done is better than perfect — not as a consolation prize, but as a philosophy. Release it. Move to the next one. The iteration is the point.</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Links &amp; Resources</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Mat's Website &amp; Podcast: <a href="https://cidiot.com/">Cidiot</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Mat's Song: "Ashwood Road" — available on Spotify and Apple Music</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Mat's 10-3-1 Worksheet: linked at <a href="http://cidiot.com">cidiot.com</a></p><p class="is-empty is-editor-empty" data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Connect with Drew</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Drew's Substack: <a href="https://thedrewenglish.substack.com/">https://thedrewenglish.substack.com/</a><br> Drew's IG: <a href="https://www.instagram.com/drewenglishh/">https://www.instagram.com/drewenglishh/</a><br> Drew's LinkedIn: <a href="https://www.linkedin.com/in/drewenglish/">https://www.linkedin.com/in/drewenglish/</a><br> Drew's Website: <a href="http://www.drewenglish.com/">http://www.drewenglish.com/</a></p>

Episode thumbnail for Your Brand Is Sending a Signal. Is It the Right One?

April 29, 2026

Your Brand Is Sending a Signal. Is It the Right One?

<p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Most creatives I know are great at what they do. The problem isn't talent. It's that nobody knows they exist.</p><p class="is-empty is-editor-empty" data-rte-preserve-empty="true" style="white-space:pre-wrap;">That's the through line of this conversation with Marissa Pane, founder of Pane Marketing, brand and content strategist, and someone who has spent years helping purpose-driven small businesses get seen and heard by the right people.</p><p class="is-empty is-editor-empty" data-rte-preserve-empty="true" style="white-space:pre-wrap;">We get into the real stuff here. Why starting with your "why" isn't just motivational fluff — it's the only logical place to begin. Why chasing virality is actually working against you if you're a service provider. Why the bad clients you keep attracting might be your brand's fault, not theirs. And what it actually looks like to build a content foundation that brings the right people to your door instead of chasing them down.</p><p class="is-empty is-editor-empty" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Marissa also shares something she rarely talks about publicly — the loss of her brother, and how watching someone she loved struggle to simply exist rewired how she thinks about time, urgency, and the responsibility that comes with getting to do work you actually care about.</p><p class="is-empty is-editor-empty" data-rte-preserve-empty="true" style="white-space:pre-wrap;">This one hits differently. Come ready to take some notes and maybe rethink a few things.</p><p class="is-empty is-editor-empty" data-rte-preserve-empty="true" style="white-space:pre-wrap;">📰&nbsp;Join the No Set Path Newsletter HERE - <a href="https://thedrewenglish.substack.com/">https://thedrewenglish.substack.com/</a></p><p class="is-empty is-editor-empty" data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>Takeaways</strong></p><p class="is-empty is-editor-empty" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Plenty of people are building businesses, but the ones worth remembering are building brands — and there's a real difference between the two</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Everything starts with why. Before any tactic, platform, or content strategy, you need to know what you actually want and why you want it</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Going viral is the wrong goal for most service providers. Universal appeal is a signal you're saying nothing</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Consistency isn't about showing up every day — it's about knowing your brand foundation first, then committing to what's realistic for you and protecting that streak</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Bad clients aren't a client problem. They're a brand signal problem. What you put out attracts or repels, and if the wrong people keep showing up, your messaging is the culprit</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Referrals plateau. Word of mouth gets you started, but content is the filter that attracts the right people at scale</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Multi-passionate creatives need to get narrow before they get wide. Trying to offer everything makes you the marketing girl — not the expert people seek out</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Your personal story and your brand story aren't separate things. For service providers especially, you are the deliverable</p><p class="is-empty is-editor-empty" data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>Links &amp; Resources</strong></p><p class="is-empty is-editor-empty" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Marissa's Website: <a href="https://marissapane.com">https://marissapane.com</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Marissa's Instagram: <a href="https://www.instagram.com/pane.marketing">https://www.instagram.com/pane.marketing</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Marissa's Podcast: <a href="https://open.spotify.com/show/5dkXPO0idcuCc83nGS8LEo?si=c147d4c46fb74f2b">Your Brand Is Showing</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Marissa's Newsletter: <a href="https://marissapane.com/subscribe">The Content Pour-Over</a></p><p class="is-empty is-editor-empty" data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>Connect with Drew</strong></p><p class="is-empty is-editor-empty" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Drew’s Substack: <a href="https://thedrewenglish.substack.com/">https://thedrewenglish.substack.com/</a> <br>Drew's IG: <a href="https://www.instagram.com/drewenglishh/">https://www.instagram.com/drewenglishh/</a> Drew's LinkedIn: <a href="https://www.linkedin.com/in/drewenglish/">https://www.linkedin.com/in/drewenglish/</a> Drew's Website: <a href="http://www.drewenglish.com/">http://www.drewenglish.com/</a></p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;"></p>

Episode thumbnail for The Lazy Creator Method: Jason Murray on Working Smarter, Not Harder

January 27, 2026

The Lazy Creator Method: Jason Murray on Working Smarter, Not Harder

<p data-rte-preserve-empty="true" style="white-space:pre-wrap;">📺&nbsp;Watch the video interview HERE: <a href="https://youtu.be/YkTDNtgIPN4">https://youtu.be/YkTDNtgIPN4</a></p><p class="is-empty is-editor-empty" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Join Jason Murray, Creative Director and lifelong maker, as he dives deep into the art and business of creativity. This episode explores the power of ownership, the process of building your own IP, and what it really takes to grow a creator business in today’s world. Whether you’re a designer, filmmaker, or entrepreneur, you’ll find insights and inspiration to turn your ideas into assets.</p><p class="is-empty is-editor-empty" data-rte-preserve-empty="true" style="white-space:pre-wrap;">💡Takeaways</p><p class="is-empty is-editor-empty" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Ownership beats freelancing. Building IP you control creates sustainable leverage, while trading time for money keeps you stuck in the gig cycle</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">The Creative 2.0 mindset reverses the traditional service model. Instead of helping brands execute their ideas, create your own work first, then let brands attach themselves to what you own</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Self-imposed limitations are the biggest barrier to growth. Most creatives already know what they need to do next but hold themselves back from taking action</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Advertising insights translate directly to content creation. Finding unspoken human truths that make people see problems differently is what creates valuable, shareable content</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Building a media business provides multiple paths forward. Even if content doesn't generate direct income immediately, it positions you as an expert and brings inbound opportunities</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Following your interests matters more than picking a lane. Career paths naturally evolve when you pursue genuine curiosity rather than forcing yourself into predefined boxes</p><p data-rte-preserve-empty="true" style="white-space:pre-wrap;">Life and career operate in seasons. What works now doesn't have to be forever, and giving yourself permission to experiment keeps momentum going</p><p class="is-empty is-editor-empty" data-rte-preserve-empty="true" style="white-space:pre-wrap;"><strong>🔗 Links &amp; Resources</strong></p><p class="is-empty is-editor-empty" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Jason Murray on Instagram: <a href="https://www.instagram.com/jason_swet/">@jason_sweat</a><br><a href="https://manychat.com/">ManyChat</a> (AI chat automation tool)<br><a href="https://www.adobe.com/home?mv=other&amp;promoid=LLVYT1CM">Adobe Creative Cloud</a><br><a href="https://www.teachable.com/">Teachable</a> (online course platform)</p><p class="is-empty is-editor-empty" data-rte-preserve-empty="true" style="white-space:pre-wrap;">👋&nbsp;Connect with Drew <br>Drew's IG: <a href="https://www.instagram.com/drewenglishh/">https://www.instagram.com/drewenglishh/</a></p><p class="is-empty is-editor-empty" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Drew's LinkedIn: <a href="https://www.linkedin.com/in/drewenglish/">https://www.linkedin.com/in/drewenglish/</a></p><p class="is-empty is-editor-empty" data-rte-preserve-empty="true" style="white-space:pre-wrap;">Drew's Website: <a href="http://www.drewenglish.com/">http://www.drewenglish.com/</a></p>

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What is No Set Path?
<p><strong>Watch episodes on YouTube:</strong> https://www.youtube.com/@drew_english<br /><br /><strong>No Set Path </strong>is the podcast for creatives ready to stop trading hours for dollars. Hosted by Drew English, a cinematographer, podcast studio owner, and media entrepreneur with 20 years in film and audio, this show delivers honest conversations and insights about what it really takes to build leverage and escape the gig cycle.</p> <p>Episodes feature filmmakers, podcasters, designers, and creative entrepreneurs who've moved beyond client work to create sustainable income streams, plus solo deep-dives on the strategies and mindset shifts that matter. You'll hear real stories about pricing strategy, mental health, building assets instead of trading time, and forging unconventional paths that actually pay.</p> <p>Whether you're drowning in freelance cycles, scaling a creative business, or ready to build something that works without you, No Set Path gives you the clarity and motivation to create a career on your terms.</p> <p>Subscribe to the companion newsletter at <strong>thedrewenglish.substack.com</strong> for weekly essays on creative leverage.</p>
How often does this podcast release new episodes?

This podcast updates bi-weekly.

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This podcast is available on 9 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.

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Information about guest appearances is not available.

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