Not a Big Deal
Claim This Podcastby Kelly Singsank and Lucy Pike
Podcast Overview
<p>Introducing a podcast for first-time marketing leaders at startups. Hosts Kelly Singsank and Lucy Pike, who know the challenges firsthand, share weekly insights on marketing trends, essential topics, and practical tips to help you feel less alone and thrive in your role. </p>
Language
🇺🇲
Publishing Since
5/23/2024
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Recent Episodes
December 12, 2024
Talking highs and lows of marketing leadership
Gillian Davis, founder of OverTime Leader, shares actionable insights on marketing leadership, highlighting the importance of peer support, effective communication, and maintaining a sense of fun to drive high-performing teams and better outcomes.
October 15, 2024
Talking with Kunal Patel, CRO at Slate
<p>In this episode of <em>Not a Big Deal</em>, we sit down with Kunal Patel, Chief Revenue Officer at Slate, to explore the evolving role of the CRO and the growing importance of collaboration between marketing and sales. Kunal shares his journey to becoming a CRO, offering insight into the challenges and high expectations of the role. </p><p>We discuss how marketing’s responsibilities have expanded in today’s business environment, highlighting the critical need for teams to experiment, communicate effectively, and build trust. Kunal also underscores the importance of aligning marketing efforts with revenue objectives and deeply understanding customer needs to ensure sustainable growth.</p>
September 10, 2024
Talking prioritisation and how to build your narrative
<p>In this episode, we discuss the importance of prioritising your marketing initiatives to make sure you drive impact for your startup while also staying sane. It starts with understanding your company goals and aligning your marketing efforts accordingly. But figuring out where to begin can be really overwhelming, so we’ll walk you through a step-by-step framework you can try out. We may even have a little whinge over how hard it actually is, like the reality of dealing with input (unwanted or wanted) from stakeholders and executing limited resources. Make sure you listen to this one as you prepare to plan for Q4 or 2025!</p><p>Like we mentioned in the article here is our little guide to help you prioritise: <a target="_blank" rel="noopener noreferrer nofollow" href="https://www.canva.com/design/DAGPUuuVAuQ/daGMcikf4Bu6WGgxDPbIxA/view?utm_content=DAGPUuuVAuQ&utm_campaign=designshare&utm_medium=link&utm_source=editor">https://www.canva.com/design/DAGPUuuVAuQ/daGMcikf4Bu6WGgxDPbIxA/view?utm_content=DAGPUuuVAuQ&utm_campaign=designshare&utm_medium=link&utm_source=editor</a></p>
8 total episodes available
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Frequently asked questions
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- What is Not a Big Deal?
<p>Introducing a podcast for first-time marketing leaders at startups. Hosts Kelly Singsank and Lucy Pike, who know the challenges firsthand, share weekly insights on marketing trends, essential topics, and practical tips to help you feel less alone and thrive in your role. </p> - How often does this podcast release new episodes?
This podcast updates weekly.
- Where can I listen to this podcast?
This podcast is available on 7 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
No, this podcast does not typically feature guests.
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