Get a peek inside an entrepreneur's brain without the mess of actual surgery. I'm spilling the beans on my entrepreneurial journey. Join me as I fumble growing my company and attempt to become a semi-competent leader. Plus, I’ll try to convince actual successful people to share their wisdom too! So, if you're into marketing, leadership, and watching someone learn how to adult in the business world, this might be your jam.
If you're constantly feeling overwhelmed by your schedule, double-booking yourself, or struggling to find time for what really matters, this one's for you.
In this video, I'm sharing a simple but game-changing approach to weekly planning that has dramatically reduced my stress and boosted my productivity.
19 Jul 2024
6-step book learning system for lifelong learners
If you've ever finished a book only to forget its key points a week later, this is for you.
Over the years, I've developed a 6-step process that has revolutionized the way I extract knowledge from books and apply it in my business and life.
I walk you through each step of my method, from reading one chapter at a time to creating an organized system of notes for future reference.
16 Jul 2024
How I choose high-impact projects for my company
I recently had a chat with a fellow entrepreneur about how we manage our projects and stay productive. It got me thinking about my own process, so I decided to break it down for anyone else juggling a million ideas with limited time.
0:00 - The conversation that sparked this breakdown
1:01 - Step1: Quarterly project selection
1:51 - Step 2: Avoid mid-quarter project additions
2:38 - Step 3: Continuous idea capture
3:25 - Step 4: Monthly idea sorting
4:50 - Step 5: Quarterly deep dive
5:26 - Step 6: Defining project scope
6:07 - Step 7: Scheduling and resource allocation
6:30 - Real-world example
Give it a try, adapt it to your needs, and see how it transforms your productivity and peace of mind.
12 Jul 2024
A step-by-step guide to set KPIs (the right way)
In this episode, I discuss how to set and use Key Performance Indicators (KPIs) effectively. Drawing on my experience, I explain the difference between goals and KPIs, and the importance of focusing on leading indicators vs. lagging indicators.
My company: https://www.revpathplus.com
My personal website: https://www.matteotrovato.com
Follow me on LinkedIn: https://www.linkedin.com/in/matteotrovato/
Follow me on X: https://x.com/matteotrovato_
8 Jul 2024
Gaming strategies to grow your business
Hey everyone, in this episode of the Not Another Founder Show, I dive into the parallels between video gaming and business/marketing. I reveal how using advanced strategies and continuous learning can lead to success, just like when I got stuck in one of the earlier boss fights of Borderlands 3.
My company: https://www.revpathplus.com
My personal website: https://www.matteotrovato.com
Follow me on LinkedIn: https://www.linkedin.com/in/matteotrovato/
Follow me on X: https://x.com/matteotrovato_
5 Jul 2024
Why your marketing campaigns are failing
Ever wonder why some marketing campaigns absolutely fly while others fall flat?
The secret is not about one big "yes," but rather about a sequence of tiny "yeses" that lead to the sale.
Most marketers focus on the hook and pray for conversions. But the real magic happens in between. It's about crafting a journey that keeps your audience engaged at every step.
Hook → Consider → Desire → Action
Each stage is a psychological checkpoint. Nail them all, and you've got a winner on your hands.
3 Jul 2024
Do more of what already works
Some people seem to effortlessly achieve success while others seem to be in constant struggle. The secret might be simpler than you think. Instead of constantly chasing the next big idea or reinventing the wheel, what if the key to massive growth was right in front of you? In this episode I talk about the idea of doing more what already works to achieve your goals.
My company: https://www.revpathplus.com
My personal website: https://www.matteotrovato.com
Follow me on LinkedIn: https://www.linkedin.com/in/matteotrovato/
Follow me on X: https://x.com/matteotrovato_
2 Jul 2024
Why most businesses don't have a marketing strategy
Is your business driving blind? In this video, I talk about why most companies lack a real marketing strategy and how this crucial oversight might be costing you customers and cash.
My company: https://www.revpathplus.com
My personal website: https://www.matteotrovato.com
Follow me on LinkedIn: https://www.linkedin.com/in/matteotrovato/
Follow me on X: https://x.com/matteotrovato_
1 Jul 2024
The awkward pause test strategy
In today's episode I talk about a nifty little tool to measure the strategic impact of your business. I call it "The Awkward Pause Test." This is perfect for entrepreneurs, executives, and anyone interested in maximizing the impact of their business or marketing strategy.
My company: https://www.revpathplus.com
My personal website: https://www.matteotrovato.com
Follow me on LinkedIn: https://www.linkedin.com/in/matteotrovato/
Follow me on X: https://x.com/matteotrovato_
28 Jun 2024
The art and science of strategy
In this video I talk about the balance between intuition and analysis when it comes to strategy.
My company: https://www.revpathplus.com
My personal website: https://www.matteotrovato.com
Follow me on LinkedIn: https://www.linkedin.com/in/matteotrovato/
Follow me on X: https://x.com/matteotrovato_
27 Jun 2024
A contrarian approach to strategy
In this episode I talk about why being different isn't enough in today's competitive business environment. I talk about how disagreement-based strategies can create uncopiable advantages and why confidence, excitement, and readiness to act matter more than being "right."
My company: https://www.revpathplus.com
My personal website: https://www.matteotrovato.com
Follow me on LinkedIn: https://www.linkedin.com/in/matteotrovato/
Follow me on X: https://x.com/matteotrovato_
26 Jun 2024
Selling your strategy matters more than the strategy itself
What if I told you that the most crucial aspect of business strategy isn't the strategy itself, but how well you can sell it?
In this episode, I discuss why your ability to pitch an idea might be even more important than the idea itself.
My company: https://www.revpathplus.com
My personal website: https://www.matteotrovato.com
Follow me on LinkedIn: https://www.linkedin.com/in/matteotrovato/
Follow me on X: https://x.com/matteotrovato_
25 Jun 2024
An introverted guide to networking
I'm not a natural relationship builder. In fact, I am a bit introverted and socially-anxious, particularly in large group settings like conferences, cocktail parties, and events.
In this episode I share my 3-step plan to build more real-life relationships starting from today.
My company: https://www.revpathplus.com
My personal website: https://www.matteotrovato.com
Follow me on LinkedIn: https://www.linkedin.com/in/matteotrovato/
Follow me on X: https://x.com/matteotrovato_
24 Jun 2024
Why it's important to celebrate
As entrepreneurs we often forget to celebrate the small wins. In this episode, I share three simple reasons why I think it's important to celebrate as entrepreneurs and business owners.
My company: https://www.revpathplus.com
My personal website: https://www.matteotrovato.com
Follow me on LinkedIn: https://www.linkedin.com/in/matteotrovato/
Follow me on X: https://x.com/matteotrovato_
23 Jun 2024
Beat procrastination and lack of motivation
In this short episode I'm sharing a powerful technique that will trigger your brain into doing anything you want. It will absolutely destroy your procrastination and lack of motivation. And you don’t even need motivation or discipline to do it. It literally feels like you’re cheating life.
My company: https://www.revpathplus.com
My personal website: https://www.matteotrovato.com
Follow me on LinkedIn: https://www.linkedin.com/in/matteotrovato/
Follow me on X: https://x.com/matteotrovato_
22 Jun 2024
Short-term gains vs. Long-term success
Most entrepreneurs chase rapid growth, but a savvy few prioritize long-term success. In this episode I discuss three simple strategies for sustainable business success.
My company: https://www.revpathplus.com
My personal website: ttps://www.matteotrovato.com
Follow me on LinkedIn: https://www.linkedin.com/in/matteotrovato/
Follow me on X: https://x.com/matteotrovato_
21 Jun 2024
What running has taught me about entrepreneurship
In this second episode of "Not Another Founder Show," I discuss the parallels between two passions of mine: running and entrepreneurship.
My company: https://www.revpathplus.com
My personal website: https://www.matteotrovato.com
21 Jun 2024
The journey begins
Hey everyone! Welcome to the very first episode of "Not Another Founder Show!"
In this episode, I'm opening up about my struggles with expressing ideas on the fly and the reason behind this new series.
My company: https://www.revpathplus.com/
My personal website: https://www.matteotrovato.com/
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