About Not Done Yet! Purpose & Possibility Through Life's Second Half - Dr. Brad Cooper
Are you moving through midlife and feeling a growing vacuum? Whether you are navigating midlife struggles, approaching a retirement transition, or already retired but feeling unsatisfied, you’ve realized that the old script for the second half of life is blank.
Welcome to Not Done Yet! Purpose & Possibility Through Life's Second Half. Hosted by Dr. Brad Cooper—executive, husband, father, and elite masters endurance athlete—this podcast is a dedicated roadmap for high-achievers who refuse to settle for a downward path to the status quo.
Society tells us that life after 50, 60, and 70 is a time to slow down, but we believe those in their second act represent the world’s greatest untapped natural resource. We don’t just talk about retirement life; we explore "pretirement," healthspan, and how to trade a passive existence for a life of vibrant meaning.
Each week, we dive into:
Purpose & Midlife Reinvention: Rediscovering a brand-new "why" in your 50s and 60s.
The Second Mountain: Moving beyond career success to deep personal significance.
Longevity & Vitality: Evidence-based practices for high-performance aging and maintaining an upward-aiming mindset.
Pro-Aging Mindsets: Slashing through the "shoulds" to pursue a life of possibility.
Drawing from timeless wisdom and the latest behavioral science, Dr. Cooper helps you distinguish the "still, small voice" of true calling from the noise of the world.
If you’re ready to trade "passively ever after" for a forward-oriented call to adventure, you’re in the right place. Hit Follow and join a community of world-changers who know beyond a shadow of a doubt:
We are… not… done… yet!
Rethinking Success: From Accumulation to Sustainable Elevation
What did “success” mean to you at 35? What does it mean now? In this short episode, Brad reads a brief section from the introduction to his upcoming book, The Toughness Myth, and unpacks one distinction that matters more as we get older: accumulation versus elevation. The word “success” originally meant simply “an outcome.” Somewhere along the way, it came to mean more money, more titles, more stuff. We look at the difference between key performance indicators (the results we chase) and the l...
7 Aug 2026
Testing the 1% Rule: A Real-World Experiment
What if aging didn't have to mean decline? At 60, Dr. Brad Cooper is running a real-world experiment on himself: can he match—or even beat—his marathon and Ironman finish times from over a decade ago, without medications or TRT? In this episode, he lays out the data behind the "1% per year after 40" drop-off, why he's not willing to accept it as inevitable, and the two races that will put the theory to the test—the California International Marathon and Ironman Texas. He also shares the first ...
2 Jun 2026
What's Your Number? How to Measure What Actually Matters for Health and Longevity (Without Spending a Dime)
No gym membership. No equipment. No trainer. No lab. Just four simple movements and a formula that gives you a clear, objective snapshot of the two physical markers most closely linked to longevity, cognitive function, and quality of life in the second half of life. In this episode of Not Done Yet!, Dr. Brad Cooper introduces the Personal Performance Quotient — a free, self-directed assessment built around strength and cardiovascular fitness that you can do anywhere, repeat two or three times...
19 May 2026
All Things Don't Have to Be Equal - And That's the Point!
You've heard the statistic: after 40, we lose roughly 1% of our muscle mass every year. Most people hear that number and quietly accept it — as if decline is simply what happens. But here's what almost nobody mentions: the four words that follow that stat in the research. Four words that change everything: "All things being equal." In this episode of Not Done Yet!, Dr. Brad Cooper unpacks exactly what it means to refuse that condition — and how to shift your personal algorithm from passive de...
5 May 2026
Getting Unstuck: How to Trade Goals for a Clear, Personal Vision
Every January, the list comes out. Lose the weight. Read more. Finally get in shape. And by February, it's quietly filed away — until next year. If that cycle sounds familiar, Dr. Brad Cooper has a confession: he used to be the guy who had a spreadsheet of goals hanging above his bathroom sink. Goals were his identity, his career, his livelihood. And then he discovered something that changed everything. A clear personal vision is a far more powerful driver than goals. And here's the part that...
27 Apr 2026
Turning 60: A Personal Manifesto for Life's Second Half
Turning 60 should come with a recliner and a slow fade into comfortable routine, right? Not a chance. In this episode of Not Done Yet, host Dr. Brad Cooper marks his 60th birthday not with nostalgia or reflection alone, but with a declaration — a personal manifesto of seven commitments heading into his seventh decade. Equal parts honest, energizing, and unapologetically forward-leaning, this episode is for anyone in life's second half who still has fire in them and refuses to let "fine" be th...
21 Apr 2026
Unlimited Options, No Direction: Finding Your Aim in Life's Second Half
You worked toward it for years. And then you arrived. The degree. The retirement. The finish line. The milestone. And in the silence that followed, you found yourself thinking: now what? That disorienting quiet — the open field after a lifetime of fences — may be one of the most under-addressed experiences in life's second half. Most people reach for the nearest ready-made answer: a familiar default, someone else's script, a "should" handed to them by the culture. But there's a better way. In...
14 Apr 2026
In the Meantime — What High Achievers Miss While Waiting
You've done everything you can to prepare. The event, the transition, the moment you've been building toward — it's coming. And now the only thing left to do is wait. For high achievers, that feeling is its own kind of torture. But what if the waiting isn't wasted time? What if the meantime is exactly where the magic lives? In this episode of Not Done Yet!, Dr. Brad Cooper explores one of the most overlooked opportunities in life's second half: the power of the pause. Drawing on a striking in...
7 Apr 2026
The 1% Myth: Don’t Accept the Downward Spiral
Is a 1% decline in strength and fitness after age 40 inevitable? We’ve all heard the headlines: once you hit midlife, your metabolism slows, your joints ache, and a "downward spiral" is a biological certainty. But what if the most dangerous part of aging isn't your physiology—it's your perspective? In this episode, Dr. Brad Cooper deconstructs the "1% Myth" and explains why the scientific data on aging often comes with a massive asterisk: "All things remaining equal." We explore how choices t...
24 Mar 2026
The Foundational Four: Time, Money, Health, and Purpose in the Second Half
Are you ready to build a life that lasts through your 80s and beyond? As we move through the second half of life, many of us feel a "midlife vacuum"—the sense that we are staying busy, but lacking a firm foundation for the journey ahead. Whether you are navigating a retirement transition or looking for a brand-new why at 60, you need more than just a plan; you need a bedrock. In this episode, Dr. Brad Cooper introduces the Foundational Four: the four critical pillars—Time, Money, Health, and ...
17 Mar 2026
Finding Your Second Act: The Call to Adventure
Are the adventures over once you hit 50, 60, or 70? For many, society suggests a downward path of slowing down and "soaking in the memories." But if you’re feeling a restlessness deep inside, it’s because you know there is a second act waiting to be written. In this first full-length episode of Not Done Yet!, Dr. Brad Cooper explores the transition from a "pre-scripted" life to the unexplored mountains of the second half. Inspired by Robert Service’s Land of Beyond, we discuss how to distingu...
17 Mar 2026
Purpose, Possibility, & the Path Ahead (The Roadmap)
Are you moving through midlife and feeling a growing vacuum? If you are navigating a midlife transition, considering retirement, or searching for meaning after 50, you’ve likely realized that the old "pre-defined script" no longer fits. Whether you call it a second act, the second half of life, or your "second mountain," this phase of life is a call to adventure—not a slow fade into the background. In this introductory "Manifesto" (or roadmap) episode, Dr. Brad Cooper lays out the vision for ...
14 Mar 2026
Not Done Yet! Pupose & Possibility Through Life's Second Half (**Trailer**)
Are you moving through midlife and feeling a gap? Whether you are navigating midlife struggles, considering retirement, or already retired but feeling unsatisfied, this is your roadmap for the journey ahead. Society tells us to slow down, but this podcast is for those who aren’t ready to settle for the status quo. Hosted by Dr. Brad Cooper—executive, elite masters athlete, and performance expert—we dive deep into the second half of life (ages 50, 60, 70, and beyond) to help you rediscover you...
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Spotify
5.0 / 5
5 ratings
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