"Not So Average" celebrates relatable success stories from everyday people proving you don’t need to be a billionaire or celebrity to be extraordinary. Hosted by start-up junky and world traveler Alistair Shipley, each episode dives into the journeys of community shakers—people redefining what success looks like through their unique paths. Through candid conversations and real insights, Not So Average reveals lessons, struggles, and triumphs, reminding us all that success is never one-size-fits-all. Let’s get into it!
Not So Average
Claim This Podcastby Canadian Created Inc.
30 episodes
Updated Daily
Accepts GuestsHas Sponsors
59
Podcast Authority
BetaFairBased on show quality, social media presence, reviews, charts, and more
Quality81
Social0
YouTube93
Engagement0
Podcast Overview
"Not So Average" celebrates relatable success stories from everyday people proving you don’t need to be a billionaire or celebrity to be extraordinary. Hosted by start-up junky and world traveler Alistair Shipley, each episode dives into the journeys of community shakers—people redefining what success looks like through their unique paths. Through candid conversations and real insights, Not So Average reveals lessons, struggles, and triumphs, reminding us all that success is never one-size-fits-all. Let’s get into it!
Language
🇺🇲
Publishing Since
11/21/2024
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59
Podcast Authority
BetaFairBased on show quality, social media presence, reviews, charts, and more
Quality81
Social0
YouTube93
Engagement0
8
Excellent Areas
2
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9
Growth Opportunities
excellent
Episode Length
51 minutes
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good
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Every 12 days
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Recent Episodes
March 16, 2026
#29 - Cheese and Community - Isaac Bignell
<p>In this episode of Not So Avg, <strong>Isaac Bignell</strong>, owner of<strong> Say Cheese Fromagerie</strong> in Calgary’s Crossroads Market, shares how a simple cheese counter turned into a full community experience. From wheel openings and curated dinners to his tabloid-style print project The Daily Rind, Isaac has built more than a shop. He has created a gathering place where food, storytelling, and connection come together.</p><p>This conversation goes well beyond cheese. Isaac walks through the history of cheesemaking, tracing it back to Bedouin travel and early rennet discovery, while exploring the traditions and regions that continue to define the craft today.</p><p><strong>🧀 What You’ll Hear in This Episode:</strong> </p><p>🌍 The global regions shaping great cheese today, from Quebec’s Eastern Townships to Italy, France, Switzerland, and Spain </p><p>🐑 A rare cheese called Rebel Historico, produced through nomadic valley herding and field production </p><p>🤝 Why building relationships with cheesemakers and experts matters more than chasing trends </p><p>🏡 How Say Cheese Fromagerie became a hub for community through events, storytelling, and shared meals </p><p>💡 Isaac’s perspective on leadership, mentorship, and what success actually looks like</p><p>For Isaac, success is not measured by scale. It is measured by happiness, treating people well, and building something that gives back, including raising more than $5,000 for food insecurity through his work in the community.</p><p><strong>Show Notes:</strong></p><p>Say Cheese Fromagerie</p><p>Website - <a href="https://saycheeseyyc.com/"><u>https://saycheeseyyc.com/</u></a></p><p>Instagram - <a href="https://www.instagram.com/saycheeseyyc/"><u>https://www.instagram.com/saycheeseyyc/</u></a></p><p>🎧 Listen now and discover how craft, curiosity, and community can turn something simple into something truly Not So Avg.</p><p><br></p><p>#NotSoAvg #IsaacBignell #SayCheeseFromagerie #CheeseCulture #CalgaryFoodScene #CraftFood #CommunityDriven #FoodStories #SmallBusinessLeadership #CrossroadsMarket</p>
March 9, 2026
#28 - Losing What You Built - Nick Thompson
<p>In this episode of Not So Avg, <strong>Nick Thompson</strong> pulls back the curtain on the realities of entrepreneurship. The parts people rarely talk about. An entrepreneur, coach, and author, Nick shares the story behind building and scaling a Canadian branded merchandise company through mergers and acquisitions, growing it into a culture-driven organization recognized for developing its people.</p><p>But the journey did not follow a straight line. After a U.S. merger and major structural changes to leadership and governance, the culture that once defined the company began to unravel. What followed were lawsuits, personal hardship, and ultimately Nick losing both his role and ownership in the company he helped build.</p><p><strong>💡 What You’ll Hear in This Episode: </strong></p><p><strong>📈 </strong>The strategy behind merging five companies and acquiring twenty more </p><p>🏗 Why building people, not just profits, was the foundation of their culture </p><p>⚠️ How leadership changes and aggressive cost-cutting can dismantle a company culture </p><p>🧠 Nick’s battle with depression and the role community played in his recovery </p><p>🤝 The difference between mentoring and coaching in leadership development </p><p>🎯 Why true success comes from the positive impact you have on others</p><p>Nick’s story is a powerful reminder that entrepreneurship is not just about the wins. It is about resilience, humility, and the people who help you rebuild when everything falls apart.</p><p><strong>🎧 Listen now and hear the unfiltered truth behind building, losing, and starting again.</strong></p><p>Show Notes:</p><ol><li><p><strong>Die with Zero - Bill Perkins</strong></p></li><ol><li><p><a href="https://www.amazon.ca/Die-Zero-Getting-Your-Money/dp/0358099765">https://www.amazon.ca/Die-Zero-Getting-Your-Money/dp/0358099765</a></p></li></ol><li><p><strong>Fractional remote staffing</strong></p></li><ol><li><p>https://astrateams.com/</p></li></ol><li><p><a href="http://nickthompsonbooks.com/"><strong>nickthompsonbooks.com</strong></a></p></li><li><p><strong>Nick Thompson’s LinkedIn</strong></p></li><ol><li><p><a href="https://www.linkedin.com/company/astrateams/">https://www.linkedin.com/company/astrateams/</a></p></li></ol></ol><p><br><strong>#NotSoAvg #NickThompson #Entrepreneurship #Leadership #StartupLessons #Resilience #BusinessCulture #Mentorship #ExecutiveCoaching #CalgaryEntrepreneurs</strong></p>
November 30, 2025
#27 - Jabs, Grit, Growth - Kealan Bailey
<p>In this episode of Not So Avg, <strong>Kealen Bailey</strong> takes us through a career path that’s anything but traditional. Starting as an interior designer and competitive equestrian, evolving into a Muay Thai fighter, and now leading the charge at <strong>Rumble Boxing</strong> as VP of Training & Development, while also growing <strong>PRML</strong> as a managing partner.</p><p>This episode dives into how Kealen has become a culture architect. Building powerful, people-first environments that blend discipline, fun, and purpose.</p><p>🏋️♀️ <strong>What You’ll Hear in This Episode: </strong></p><p>🔄 How reinvention shaped her personal and professional journey </p><p>🥊 The foundations of Rumble Boxing’s dynamic team culture🌍 Scaling with intention and keeping community at the core</p><p>⚡ What it means to lead through connection, energy, and example </p><p>💬 Her honest take on persistence, pressure, and personal growth</p><p>Whether you're building a team, a brand, or yourself, Kealen's story reminds us that Not So Avg success is rooted in authenticity, adaptability, and showing up with heart.</p><p><br /></p><p><strong>🎧 Tune in and find out what happens when intensity meets intention.</strong></p><p><br /></p><p><strong>Show Notes:</strong></p><p>Kealen Bailey Instagram - kealanb</p><p>Rumble Boxing Instagram - rumbleboxing</p><p><a href="https://rumbleboxing.com/" target="_blank" rel="ugc noopener noreferrer">https://rumbleboxing.com/</a>PRML Instagram - prml_social</p><p><a href="https://www.prmlsocial.com/" target="_blank" rel="ugc noopener noreferrer">https://www.prmlsocial.com/</a></p>
30 total episodes available
Recent guests on Not So Average
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Bernard Callebaut
Guest
Nicolas Beique
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Ray DePaul
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Haley Daniels
Guest
Michael Sydoryk
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Mandy Balak
Guest
Jennifer Aubin
Guest
Deep-dive analytics for Not So Average
Frequently asked questions
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- What is Not So Average?
- How often does this podcast release new episodes?
This podcast updates daily.
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This podcast is available on 7 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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