Welcome to Real Talk for Real Fundraisers, the podcast where fundraisers, nonprofit leaders, and industry experts come together to vent, laugh, and learn. Through candid storytelling and insightful interviews, we explore the highs, lows, and everything in between. With a fearless, irreverent, and conversational tone, we’re breaking down barriers, challenging the status quo, and creating a safe space to tackle the real struggles of the nonprofit world- one honest conversation at a time.

Nothing But Major Gifts
Claim This Podcastby Veritus Group
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Podcast Overview
Welcome to Real Talk for Real Fundraisers, the podcast where fundraisers, nonprofit leaders, and industry experts come together to vent, laugh, and learn. Through candid storytelling and insightful interviews, we explore the highs, lows, and everything in between. With a fearless, irreverent, and conversational tone, we’re breaking down barriers, challenging the status quo, and creating a safe space to tackle the real struggles of the nonprofit world- one honest conversation at a time.
Language
🇺🇲
Publishing Since
4/8/2019
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Recent Episodes

April 27, 2026
The Power of Qualifying Donors
Host Jeff Schreifels interviews Diana Frazier, Senior Client Experience Leader at Veritus Group, about defining and qualifying donors to build meaningful relationships and improve fundraising results.

March 27, 2026
What Great Fundraisers Really Understand About Donors
<p>Your donors are trying to tell you something. The question is, are you set up to actually hear it? </p><p>In this episode of Real Talk for Real Fundraisers, Jeff Schreifels sits down with fundraising consultant Jeff Brooks for a wide-ranging, honest conversation about what actually drives fundraising success today. And if you’ve ever felt like you’re doing all the right things but not seeing the results, this one will hit home. </p><p>Together, they dig into what they’ve learned from decades in the field, especially when it comes to understanding how donors think, why they give, and why they sometimes stop giving. They talk about the real challenges nonprofits are facing right now, from donor retention struggles to shifting expectations, and what fundraisers can do to respond in a way that actually builds trust. </p><p>You’ll hear why so many organizations miss the mark when it comes to crafting offers, and how getting more specific, more human, and more donor-centered can completely change the outcome of your conversations. There’s also a thoughtful discussion about where technology and AI fit into all of this. Yes, those tools can help, but they can’t replace your judgment, your empathy, or your ability to connect with another person. </p><p>They also spend time talking about something that doesn’t get enough attention: the importance of community and mentorship, especially if you’re newer to fundraising. Because the truth is, no one figures this out alone. The best fundraisers are constantly learning, testing, and yes, making mistakes along the way. If you want a grounded, real-world perspective on what it takes to build lasting donor relationships and grow revenue in a meaningful way, this conversation will give you a lot to think about. </p><p>Show Highlights: In this episode, you’ll learn about… </p><ul><li><p>Why understanding donor psychology is the foundation for everything you do in fundraising </p></li></ul><ul><li><p>How to create more compelling, specific offers that actually inspire donors to give </p></li></ul><ul><li><p>What’s really behind donor retention challenges and how to address them </p></li></ul><ul><li><p>Where tools like AI can support your work and where the human element still matters most </p></li></ul><p> </p><p>Veritus Group is passionate about partnering with you and your organization throughout your fundraising journey. We believe that the key to transformative fundraising is a disciplined system and structure, trusted accountability, persistence, and a bit of fun. We specialize in mid-level fundraising, major gifts, and planned giving, helping our clients to develop compelling donor offers and to focus on strategic leadership and organizational development. You can learn more about how we can partner with you at<a href="https://www.veritusgroup.com/" target="_blank" rel="noreferrer noopener"> </a><a href="https://www.veritusgroup.com/" target="_blank" rel="noreferrer noopener">www.VeritusGroup.com</a>. </p><p>Additional Resources: </p><ul><li><p>[Blog] <a href="https://veritusgroup.com/blog/who-thanks-your-donors-if-youre-not-sure-thats-a-problem" target="_blank" rel="noreferrer noopener"><u>Who Thanks Your Donors? If You’re Not Sure, That’s a Problem</u></a> </p></li></ul><ul><li><p>[White Paper]<a href="https://veritusgroup.com/whitepapers/digital-touch-points-meaningful-ways-to-connect-with-donors/" target="_blank" rel="noreferrer noopener"> </a> <a href="https://veritusgroup.com/whitepapers/six-secrets-to-becoming-an-extraordinary-major-gift-officer/" target="_blank" rel="noreferrer noopener"><u>Six Secrets to Becoming an Extraordinary Major Gift Officer</u></a> </p></li></ul><ul><li><p>[Blog]<a href="https://veritusgroup.com/blog/in-fundraising-vulnerability-is-your-greatest-strength/" target="_blank" rel="noreferrer noopener"> </a><a href="https://veritusgroup.com/blog/what-frontline-fundraisers-actually-need" target="_blank" rel="noreferrer noopener"><u>What Frontline Fundraisers Actually Need</u></a> </p></li></ul><ul><li><p>[Template] <a href="https://veritusgroup.com/whitepapers/donor-engagement-plan/" target="_blank" rel="noreferrer noopener"><u>Free Donor Engagement Plan</u></a> </p></li></ul>

March 11, 2026
Diana Frazier: Is Your Donor Database Actually Working for You?
Host Jeff Schreifels interviews Diana Frazier, Senior Client Experience Leader at Veritus Group, about transforming donor databases into relationship-building engines.
157 total episodes available with 43 transcripts
Recent guests on Nothing But Major Gifts
Guests from recent episodes — sign up to see every guest that has ever appeared on this show.
Diana Frazier
Guest
Marne Fauser
Guest
Tom Ahern
Guest
Richard Perry
Guest
T Clay Buck
Guest
Joyce MacDonald
Guest
Jason Lewis
Guest
Michael D’Antonio
Guest
Laura Lang
Guest
Lauren Centrella
Guest
David Rhode
Guest
Adrian Owen Jones
Guest
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Frequently asked questions
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- What is Nothing But Major Gifts?
- How often does this podcast release new episodes?
This podcast updates daily.
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This podcast is available on 9 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
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Yes, this podcast regularly features guests.
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