On Good Authority: Publishing the Book that Will Build Your Business

On Good Authority: Publishing the Book that Will Build Your Business

Hosted by Anna David · Anna David

4.7from 310 ratings

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550
Episodes
46
Transcribed
310
Ratings
Weekly
Cadence
2013
First episode

About On Good Authority: Publishing the Book that Will Build Your Business

A book can do more than sell copies. It can build your authority, strengthen your personal brand and create entirely new opportunities for your business. Hosted by New York Times bestselling author Anna David, Behind the Book Cover explores how successful entrepreneurs, authors and thought leaders use books, media and marketing to become better known, reach more people and grow their businesses. Through candid conversations with traditionally published authors and independently published entrepreneurs—including business owners whose books have added seven figures to their bottom lines—Anna reveals what really happens behind the cover. The show goes beyond book publishing to explore marketing for entrepreneurs, CEO personal branding, thought leadership strategy and how turning your expertise into a book can help make you an authority in your industry. Anna’s books have been published by HarperCollins and Simon & Schuster, and she is the founder of Legacy Launch Pad Publishing, a leading hybrid publisher for entrepreneurs. In other words, she knows both sides of the publishing industry—and isn’t afraid to share what traditional publishers don’t want you to know. Behind the Book Cover is brought to you by Authority Network. Find out whether a book could help grow your business: https://www.legacylaunchpadpub.com/book-score-card

Publisher
Anna David
Category
business · business
Language
en
Explicit
No
First episode
30 Jun 2013
Latest episode
20 Oct 2026

Latest episodes

46 of 550 episodes have a transcript.

  1. 20 Oct 2026TRANSCRIPT

    How Jeremy Weisz Turned a Podcast Into a Relationship-Building Machine

  2. 13 Oct 2026TRANSCRIPT

    What Free Work Actually Costs You (Solo Episode)

  3. 6 Oct 2026TRANSCRIPT

    How Writing a Book Became the Gateway for Everything Else with Paul Peters

Inside a recent episode

How Jeremy Weisz Turned a Podcast Into a Relationship-Building Machine

Published 20 Oct 2026 · Transcript excerpt

[…] It could be like, literally I like, and I'm going to go on her LinkedIn and just actually engage with some of the content she's producing. Right. And so I look at all those things that are in my arsenal. I like to send direct mail to people like little sweet treats. And so that's in my arsenal to do that. And so, you know, all the things that I can do to give to someone. So I have someone on, actually the reverse of what people think. Maybe people think, you know, even in a sense of you have someone on to, you know, maybe it's a referral partner, maybe it's a potential client. Actually, what I have someone on my podcast is to help them get a client or them get a referral partner, you know, so I can use that to introduce to them because, and I know if I am helpful, You know, it will all kind of circle around. […]

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Who has been a guest on On Good Authority: Publishing the Book that Will Build Your Business

Names identified in recent episode analyses. Showing up to five guests.

  • Jeremy Weisz
  • Paul Peters
  • Erin Haag
  • Amy Chan
  • Ron Chapman

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)
4.7 / 5
300 ratings
Spotify
5.0 / 5
10 ratings

Contact On Good Authority: Publishing the Book that Will Build Your Business

Guest appearances
Does not typically book guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

Questions about On Good Authority: Publishing the Book that Will Build Your Business

Who hosts On Good Authority: Publishing the Book that Will Build Your Business?

Anna David host the show. Published by Anna David.

How often do new episodes come out?

The show publishes weekly, based on its RSS feed.

Does On Good Authority: Publishing the Book that Will Build Your Business take guests?

The show does not typically feature guests, based on episode analyses.

Where can I read transcripts?

46 of 550 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.

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