Welcome to "On the Record," the podcast that blends the best of business and music. Join us as we dive into timely, topical happenings in the business world. Our guests offer thought-provoking opinions and insights to help you scale your ideas, and our hard-hitting subject matter doesn't shy away from taking an unpopular stance. We’re disruptors and we don't apologize for it. Along the way, we'll sprinkle in discussions about our personal music interests, relating them back to the topic at hand and exploring the marketing lessons hidden inside the music.
On the Record by Leadpages
Claim This Podcastby Leadpages
5.0(2 reviews)
257 episodes
Updated Daily
Accepts GuestsHas SponsorsLocation 🇺🇸
33
Podcast Authority
BetaPoorBased on show quality, social media presence, reviews, charts, and more
Quality54
Social0
YouTube0
Engagement32
Podcast Overview
Welcome to "On the Record," the podcast that blends the best of business and music. Join us as we dive into timely, topical happenings in the business world. Our guests offer thought-provoking opinions and insights to help you scale your ideas, and our hard-hitting subject matter doesn't shy away from taking an unpopular stance. We’re disruptors and we don't apologize for it. Along the way, we'll sprinkle in discussions about our personal music interests, relating them back to the topic at hand and exploring the marketing lessons hidden inside the music.
Language
🇺🇲
Publishing Since
5/12/2014
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33
Podcast Authority
BetaPoorBased on show quality, social media presence, reviews, charts, and more
Quality54
Social0
YouTube0
Engagement32
6
Excellent Areas
2
Good Performance
11
Growth Opportunities
excellent
Episode Length
24 minutes
Performing excellently!
good
Show Notes Quality
3.0/5
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needs improvement
Publishing Consistency
Every 16 days
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Recent Episodes
August 12, 2025
How Top Marketers are Winning with Personalization
<p>In the season three finale of On the Record, we dive into one of marketing’s most overhyped yet underdelivered promises, personalization, and explore how to finally make it real. Inspired by Frank Ocean’s Blond, we draw parallels between the album’s intimate, intentional choices and the power of creating truly personal customer experiences. We break down why personalization often stops at the basics, how enriched data and AI can help us deliver relevance at scale, and why speed, adaptability, and even a little imperfection matter. It’s a lively, music-meets-marketing conversation that challenges us to move beyond buzzwords and into the future of meaningful connection.</p>
July 29, 2025
Chatbots vs Agents: Who Converts More?
<p>In this episode of On The Record, we step into the marketing tech ring to settle a rising debate: are traditional chatbots enough, or are AI-powered lead agents the future of conversion? We explore how modern lead agents go beyond static FAQs, actively engaging, qualifying, and converting leads in real time. Alongside this conversation, we draw a surprising parallel to Björk’s Homogenic—an album that blends synthetic beats with organic emotion, much like how AI is reshaping the customer experience. From UX design breakthroughs to metrics that matter, we unpack what makes today’s lead agents a performance-driven upgrade, and why marketers should rethink the “don’t distract from the CTA” myth once and for all.</p>
July 15, 2025
Vulnerability Isn't Weakness It's a Trust-Building Superpower
<p>In this episode of On the Record, we’re joined by Chris Schermer, founder of the nationally recognized B2B agency Schermer, to explore why vulnerability isn’t just emotional, it’s a strategic advantage. Inspired by Joni Mitchell’s Blue, we dive into how authenticity builds trust, how brands can use honest storytelling to deepen relationships, and why embracing imperfection can unlock creativity and connection. From impactful campaign work with Red Wing Shoes to lessons on leadership and AI, this conversation is a powerful reminder that the most human brands often make the biggest impact.</p>
257 total episodes available
Recent guests on On the Record by Leadpages
Guests from recent episodes — sign up to see every guest that has ever appeared on this show.
Drew Mooney
Guest
Michaela Mueller
Guest
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Frequently asked questions
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- What is On the Record by Leadpages?
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Information about guest appearances is not available.
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