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Building India’s Active Nutrition Category | Kapil Thirani x Fast&Up | One in a Billion | Ep 22
How does an Indian sports nutrition brand end up in the Indian cricket team's dressing room without ever pitching for it? This is the Fast&Up story.
In this episode of One in a Billion, Kapil Thirani sits down with Vijayaraghavan Venugopal (Vijay), co-founder of Fast&Up, to discuss building India's sports nutrition category from a gap almost no one was serving in 2015:the space between medical electrolytes and bodybuilder whey protein.
Vijay breaks down the journey:
→ Spotting the market gap as a marathoner and betting on effervescent tablet technology that was new to India
→ Launching Reload as a low-sugar, contrarian electrolyte when sugar was the norm
→ How the brand reached the Indian cricket team organically:spotted on a dressing-room table on live TV
→ Becoming one of the first electrolyte brands in India to get anti-doping certified
→ Riding the Vitamin C wave through COVID by preparing supply early
→ Taking an Indian nutrition brand global:Reload now sells across 30–40 countries
Chapters:
0:00 Coming Up
1:35 Welcome to One in a Billion
2:23 Vijay's Story: A Late Entrepreneur at 40
3:44 The Market Gap: The Missing Middle in Nutrition
6:44 Discovering Effervescent Technology
10:15 Building the First Product: Reload
15:14 The First Launch & the Running Community
20:54 Choosing Which Products & Cities to Focus On
25:20 How Fast&Up Reached the Indian Cricket Team
30:43 Getting Anti-Doping Certified
34:36 How COVID & Vitamin C Changed the Business
39:29 Surviving the Post-COVID Nutrition Boom
46:13 Going Global: Reload in 30+ Countries
55:00 The Future of Sports Nutrition in India
59:40 The Role of Marketplaces
A conversation about category creation, product experience, and building a global nutrition brand out of India.
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#OneInABillion #FastAndUp #SportsNutrition
1 Sept 2026
Harmanpreet Kaur on Winning India's World Cup | Kapil Thirani x Puma | One in a Billion | Ep 21
What happens when one of India’s biggest cricket icons sits down with the leader of a global sports brand?
In this episode of One in a Billion, Kapil Thirani speaks with Harmanpreet Kaur, Captain of the Indian Women’s Cricket Team, and Ramprasad Sridharan, Managing Director, PUMA Group India, to talk about cricket, leadership, pressure, brand partnerships, and the rise of women’s sports in India.
The conversation covers:
- Harmanpreet’s journey from playing with boys to representing India
- The mindset behind performing better under pressure
- The iconic 171 against Australia and the growth of women’s cricket
- How team culture and confidence shape high-performance sport
- How PUMA and Flipkart are making world-class sporting products more accessible across India
Harmanpreet also reflects on how much the ecosystem has changed, from struggling to access quality cricket shoes in smaller cities to seeing the same products worn by top athletes become available across the country.
At its core, the conversation explores one larger shift: how athletes, brands, and platforms are together shaping the next generation of Indian sport.
A must-watch for cricket fans, athletes, sports marketers, brand leaders, and anyone following the rise of women’s sports in India.
Chapters
0:00 Coming Up
1:46 Welcome to One in a Billion
3:54 Harmanpreet's Story: The Hockey Stick
8:43 Sport, Business & Team Leadership
11:03 How Her Coach Spotted Her
13:56 The Importance of Grassroot Sports Culture
16:09 The India Debut & Access to Good Gear
21:45 The 171* vs Australia
26:49 The 2017 World Cup & Women's Cricket's Rise
32:06 The 2025 World Cup Win & That Final Catch
43:29 Puma, Leadership & the Underdog Mindset
45:04 A Message to Parents & Young Athletes
#Harmanpreet Kaur #Indian Women’s Cricket #Women’s Cricket World Cup PUMA India #Team India #Women in Sports #SellonFlipkart #FlipkartSellerRegistrationProcess #FlipkartSellerHub
10 Aug 2026
How Dermaceuticals Created a New Category | Kapil Thirani x Fixderma | One in a Billion | Ep 20
The Indian Skincare Brand Sitting Beside Bioderma, How did a dermatologist-first business grow 35–40% of its revenue online?
In this episode of One in a Billion, Kapil Thirani sits down with Shaily Mehrotra (CEO & Founder, Fixderma & FCL) to break down how an Indian dermaceutical company grew from just 8 products into a portfolio of nearly 150 skincare solutions.
The journey began with a clear market gap: pharmaceutical skincare looked medicinal, while cosmetic brands focused largely on beauty and trends. Fixderma chose a different path, building problem-solving dermaceuticals backed by scientific formulations, dermatologist trust, and long-term product efficacy.
What followed was years of patient category-building:
- Growing from 8 products to nearly 150 skincare solutions
- Using in-vivo and in-vitro sunscreen testing before these concepts were widely understood in India
- Building trust through a network of around 15,000 dermatologists
- Moving towards in-house manufacturing after one failed batch exposed quality-control risks
- Growing online sales from almost zero to 35–40% of the business
- Facing dermatologist backlash after entering Blinkit and e-commerce
- Taking an Indian skincare brand to global shelves beside Bioderma and Eucerin
Shaily unpacks the real challenges behind building a skincare business: creating a new dermaceutical category, finding product-market fit, maintaining formulation quality, managing online and offline channel conflict, expanding through marketplaces, and building an export-ready Indian brand.
It all builds toward one larger idea: Indian skincare brands can compete globally when product science, manufacturing, distribution, and consumer trust work together.
A must-watch for D2C founders, e-commerce sellers, marketplace operators, skincare entrepreneurs, manufacturers, and anyone building a consumer brand from India.
CHAPTERS
00:00 Coming up
01:20 Introduction
02:15 The Failed Business That Changed Her Approach
06:33 The Market Gap Behind Fixderma
12:04 How Fixderma Won Dermatologists’ Trust
19:49 How Fixderma Expanded Into Global Markets
26:10 Why Sunscreen Became Fixderma’s Hero Product
31:29 Why Fixderma Is Successful in Vietnam
32:59 Shaily Mehrotra’s Shark Tank Journey
34:56 How COVID Forced Fixderma Online
42:10 The Future of India’s Skincare Industry
47:01 The Story Behind Nigrifix
49:44 Flipkart and the Growth of Online Beauty
55:06 Closing Thoughts
#Fixderma #SkincareBusiness #Dermaceuticals #Dermatologist #EcommerceSeller #D2CBrand #MarketplaceSeller #IndianStartups #SkincareBrand #entrepreneurship
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