by Takuji and Jin
What does it truly take to build a business from the ground up? Join Takuji Kitagawa, a seasoned expert who successfully launched international brands in Japan, as he embarks on his most personal project yet. Open Snack BAR in Tokyo is the official English-language companion to the Japanese YouTube series "Where's Takuji Now. " Using AI to translate and summarize his journey, this podcast is a real-time documentary tracking Takuji's progress.
Language
🇺🇲
Publishing Since
7/4/2025
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August 28, 2025
<p>From Kanda Station North Exit, the video guides viewers past landmarks like Fujisoba, the Chiyoda Rubber red sign, and the Iron Smith sign, before arriving at the Takato Building. Guests ride a retro elevator and push through a hidden heavy door, adding to the club’s secret charm.</p><p>The second half features a Ginza snack review, ranking favorites into “first-string” and “second-string.” Top picks included Camembert cheese snacks, wasabi sesame, dry orange, and tiramisu chocolate, while others like Heart Pie Mini, scallop snacks, and Popple pasta were tasty but less impressive.</p>
August 14, 2025
<p>In this episode, Takuji Kitagawa and Hiroyuki Jinro explore the question: <strong>“What makes a good experience?”</strong></p><p>Takuji shares his personal definition—the sharing of time and space with people who hold a common understanding or shared recognition. They bring this idea to life with examples ranging from music concerts and high-end restaurants to humble gyudon shops, illustrating how a truly good experience emerges when customer expectations align with what the provider delivers, all within a shared moment and setting.</p><p>The conversation also connects this concept to Takuji’s experience-based store, b8ta, where both customers and staff come together with the shared goal of discovering something new. They discuss why these human interactions are becoming more valuable in an AI-driven era, where efficiency dominates but empathy and shared moments remain irreplaceable.</p><p>This thinking also informs the design of the Neo Snack community at Showa Club, which aims to create memorable experiences by fostering shared time and space among diverse individuals. The episode closes with an invitation for listeners to reflect on their own recent “good experiences.”</p>
August 6, 2025
<p>The debut Q&A covers Takuji & Jindo’s Neo Snack “Showa Club”: a nostalgic velvet-and-wood interior updated with cashless payments and male staff to welcome solo women. </p><p>Sourcing the signature “Showa red” fabric and rising build costs are the biggest hurdles, though construction is underway. Plans include a house “Showa Club” whisky sour, dream guests from Shoin Yoshida to Jony Ive, and outreach to tourists via TikTok, YouTube Shorts, and IG. </p><p><br></p><p><br></p>
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What does it truly take to build a business from the ground up? Join Takuji Kitagawa, a seasoned expert who successfully launched international brands in Japan, as he embarks on his most personal project yet.
Open Snack BAR in Tokyo is the official English-language companion to the Japanese YouTube series "Where's Takuji Now. " Using AI to translate and summarize his journey, this podcast is a real-time documentary tracking Takuji's progress.
This podcast updates daily.
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
Yes, this podcast regularly features guests.
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