Podcast thumbnail for Open For Business - SHE - EO Style!

Open For Business - SHE - EO Style!

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by Toby Buerger

5.0(5 reviews)
19 episodes
Updated Bi-weekly
Accepts GuestsHas SponsorsLocation 🇺🇸
38

Podcast Authority

Beta
PoorBased on show quality, social media presence, reviews, charts, and more
Pod Engine
Quality64
Social0
YouTube0
Engagement32

Podcast Overview

I work with startups and scaling entrepreneurs to craft 90-day growth plans designed to triple revenue while staying aligned with your values. This podcast equips you with actionable tips, tricks, strategies to launch, grow and thrive. From startup essentials to industry insights, join our ambitious community and unlock your business potential! Links: LinkedIn: https://www.linkedin.com/in/tobybuerger/ Join my Facebook Group: https://www.facebook.com/groups/sheeosupportcircle Plus, grab your FREE resources! https://she-eobusinessacademy.com/download-library/

Language

🇺🇲

Publishing Since

7/7/2024

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38

Podcast Authority

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PoorBased on show quality, social media presence, reviews, charts, and more
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Quality64
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YouTube0
Engagement32
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Episode Length
57 minutes
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good
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3.0/5

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Recent Episodes

Episode thumbnail for You Don’t Need Another Offer

July 2, 2026

You Don’t Need Another Offer

<p>Welcome to Open for Business: SHE-EO Style — the podcastfor women business owners who are tired of working constantly without consistently paying themselves.</p><p><br></p><p>I’m Toby Buerger, business strategist, operationalproblem finder, and probably the person most likely to ask:</p><p>“Okay… but is this actually profitable?”</p><p><br></p><p>Every episode, we’re talking about the real reasons smartwomen business owners still feel overwhelmed, financially stressed, and operationally stretched in businesses that are technically “working.”</p><p><br></p><p>Growth creates more complexity instead of more freedom.</p><p><br></p><p>Around here, we stop glorifying busy… and start building businesses that feel more profitable, less chaotic, and farless exhausting to run.</p><p><br></p><p>Now let’s get into today’s episode. </p><p><strong>🎙️ You Don&#39;t Need Another Offer</strong></p><p>I&#39;ve watched a lot of business owners make their businesses harder to run by adding another offer.</p><p><br></p><p>Not because it was a bad offer, every new offer adds another sales conversation, another marketing message, another delivery process, and another thing competing for your time.</p><p><br></p><p>After a while, the business starts feeling heavier than it should.</p><p><br></p><p>In this episode of Open for Business: SHE-EO Style, we&#39;re talking about why simplifying your offers often creates more focus, stronger profitability, and more consistent owner pay.</p><p><br></p><ul><li>Why adding another offer doesn&#39;t always solve inconsistent revenue</li><li>How too many offers create operational complexity</li><li>Why simplifying your business often makes it easier to grow</li></ul><p><br></p><p>Look at every offer in your business and ask yourself:</p><p><strong>Which one creates the most profit?</strong></p><p><br></p><p>Paying yourself more consistently doesn&#39;t start with creating something new. It starts with simplifying what you&#39;re already selling.</p><p><br></p><p><strong>🎙️ Connect with Toby Buerger</strong></p><p>If today’s episode had you thinking:</p><p>“Okay… I think my business <strong>IS</strong> leaking money somewhere…”</p><p><br></p><p>If you’ve been listening to this podcast thinking:</p><p>“Wow… this sounds a little <strong>TOO familiar…</strong>”</p><p>…this is your sign that your business has outgrown the structure supporting it.</p><p>The <strong>SHE-EO Business Growth Alignment Cohort</strong> is a strategicexperience for women business owners who are ready to create businesses that feel:</p><ul><li>more profitable</li><li>less chaotic</li><li>far less exhausting to run</li></ul><p><strong>The goal isn’t just to make more money, It’s to finally build a business where: </strong></p><ul><li><strong>the revenue feels consistent</strong></li><li><strong>the operations feel less chaotic</strong></li><li><strong>and YOU actually get paid well for everything you&#39;re carrying</strong></li></ul><p><br></p><p><strong>Enrollment only opens twice a year</strong><u><strong>,</strong></u> and the next Cohort is opening soon.</p><p><br></p><p>Apply for the <a href="https://she-eobusinessacademy.com/she-eo-profit-growth-alingment-cohort/">⁠Growth Alignment Cohort⁠</a> </p><p><a href="https://www.linkedin.com/in/tobybuerger/">⁠LinkedIn – Toby Buerger⁠</a></p><p>Website: <a href="https://she-eobusinessacademy.com/">⁠SHE-EO Business Academy⁠</a></p>

Episode thumbnail for She Raised Her Prices… and Nobody Died

May 20, 2026

She Raised Her Prices… and Nobody Died

<p>Welcome to <strong>Open for Business: SHE-EO Style — the podcast</strong>for women business owners who are tired of working constantly without consistently paying themselves.</p><p>I’m <strong>Toby Buerger,</strong> business strategist, operationalproblem finder, and probably the person most likely to ask:</p><p>“Okay… but is this actually profitable?”</p><p>Every week, we’re talking about the real reasons smartwomen business owners still feel overwhelmed, financially stressed, and operationally stretched in businesses that are technically “working.”</p><p>Because sometimes the issue isn’t motivation.</p><p>Sometimes growth created more complexity instead of morefreedom.</p><p>Around here, we stop glorifying busy… and start building businesses that feel more profitable, less chaotic, and farless exhausting to run.</p><p>Now let’s get into today’s episode.</p><p><strong>Episode Notes:</strong></p><p>Today we’re talking about <strong>pricing, undercharging, and why so many women business owners quietly build businesses that exhaust them financially.</strong></p><p>We’re discussing emotional pricing, discounting, overdelivering, and whylow pricing creates pressure throughout the entire business.</p><p><br></p><p><strong>Notes:</strong> • Fear-based pricing decisions</p><p>• Emotional discounting</p><p>• Why underpricing creates operational stress</p><p>• Pricing for sustainability instead of approval</p><p>• The connection between pricing and consistent owner pay</p><p> <strong>Something I want you to do after listening:</strong></p><p>Ask yourself: “Can my business sustainably operate at these prices?”</p><p>Because pricing should support the business — not slowly drain it.</p><p><strong>🎙️ Connect with Toby Buerger</strong></p><p>If today’s episode had you thinking:</p><p>“Okay… I think my business <strong>IS</strong> leaking money somewhere…”</p><p>Start with the <strong>Profit Treasure Map</strong> — a practical resource designed to help women business owners identify the hidden profit leaks, pricing gaps, operational issues, and sales breakdowns quietly affecting consistent owner pay.</p><p><strong>Download the Profit Treasure Map: </strong><a href="https://she-eobusinessacademy.com/landing-page-profit-treasure-map/"><strong>⁠Profit Treasure Map</strong>⁠</a></p><p><strong>And if you’ve been listening to this podcast thinking:</strong></p><p>“Wow… this sounds a little <strong>TOO familiar…</strong>”</p><p>…that may be a sign your business has outgrown the structure supporting it.</p><p>The <strong>SHE-EO Business Growth Alignment Cohort</strong> is a 6-week strategicexperience for women business owners who are ready to create businesses thatfeel:</p><p>• more profitable</p><p>• less chaotic</p><p>• far less exhausting to run.</p><p><br></p><p><strong>Because the goal isn’t just to make more money.</strong></p><p><strong>It’s to finally build a business where: </strong></p><ul><li>the revenue feels more consistent,</li><li>the operations feel less chaotic,</li><li>and YOU actually get paid well for everything you’re carrying.</li></ul><p><strong>Enrollment only opens twice a year</strong><u><strong>,</strong></u> and the next Cohort is opening soon.</p><p><strong>Apply for the </strong><a href="https://she-eobusinessacademy.com/she-eo-profit-growth-alingment-cohort/"><strong>⁠Growth Alignment Cohort⁠</strong></a><strong> </strong></p><p><strong></strong><a href="https://www.linkedin.com/in/tobybuerger/"><strong>⁠LinkedIn</strong> – Toby Buerger⁠</a></p><p><strong>Website: </strong><a href="https://she-eobusinessacademy.com/"><strong>⁠</strong>SHE-EO Business Academy⁠</a></p>

Episode thumbnail for Profit, Frameworks, and Friendships: A SHE-EO Power Hour

August 26, 2025

Profit, Frameworks, and Friendships: A SHE-EO Power Hour

<p>Welcome to Open for Business SHE-EO Style, where we empower female entrepreneurs with the insights and strategies they need to thrive. </p><p>I’m Toby Ferrel, your host and business coach, dedicated to helping women succeed in their business journeys. Today, I am having a conversation with my bestie Mary Anne Cipressy, owner of What&#39;s Up SWFL and Teach Me Social about profitability strategies, her signature framework the Sandwich Content Creation and she actually flips the script and interviews me a bit!</p><p> </p><p>To reach MaryAnne Cipressy: MCipressy@whatsupswfl.net</p><p>To learn more about her signature framework The Sandwich Content Creation: https://teachmesocial.net/the-strategy-sandwich-challenge/ </p><p>  </p><p> <strong>Connect with Me:</strong></p><p><strong>Host:</strong> Toby Ferrel</p><p><strong>• </strong><a href="https://www.linkedin.com/in/tobyferrel/">⁠<strong>LinkedIn</strong>⁠</a>: <a href="https://www.linkedin.com/in/tobyferrel/">https://www.linkedin.com/in/tobyferrel/</a></p><p> </p><p><strong>• Join my Facebook Group: </strong><a href="https://bit.ly/3SAxmGH">⁠<strong>SHE-EO Support Circle</strong>⁠</a>: <a href="https://www.facebook.com/groups/sheeosupportcircle">https://www.facebook.com/groups/sheeosupportcircle</a></p><p> </p><p><strong>• </strong><a href="https://tobyferrel.com/">⁠<strong>Website</strong>⁠</a>: <a href="https://tobyferrel.com/">https://tobyferrel.com/</a></p><p> </p><p><strong>Work With Me:</strong> <a href="https://www.tobyferrel.com/contact-me" target="_blank">https://www.tobyferrel.com/contact-me</a></p><p> </p><p>Schedule a <a href="https://urldefense.proofpoint.com/v2/url?u=https-3A__email.mail.tobyferrelmail.com_c_eJx0Ustu2zAQ-5FBrxZoOmJDI68BAjleOmaBHYTVJfBIq7sgjxoVK0A-5FfrCytB20N65JDDmdlZ3RiQHX98vnsx4fv6UNaPT8fTfr8hIEVHcyUIBKeMl04Zu0yhvXQYI9r5qIN7v27Cq8c49WZs0mVEaYNWyYQ3HAjKlWAl44IXnOCV2zicJnXEq76Jv0b4-2DeCBPm-5FPVnxa-5F9iq91fzZ1q5UZmj-5Fwe70jiHAqguWM5uqorythQ5YikI-2DrOJwTv0SY4xwElfrZBeclXlWqgKcqioElCUsFKdAN6yEle5JkYyygpaUUYrSotiidAyrjVjQCsUZZcV9H-2DDsLJPaZyy-5FDZjdcZqa-5FywnEYVB4tRR7d0mLF6jrBIUenB-2DGPG6k4j64C1N7TN8loHn5ROW8jyu8-5F-2Dabc6VA-5FdUHyzX29XbFceiA1zZTu3uc-2D-5F9KJ92dB8f891f1kTh6kPINVoSIjmaLxsT3ZYzJJkjOFsAKO0qEAH71GnEEmUCZXLCvo30ZxmCqeoUb7ZNdN58RrigJEkian5U0i6Ft18aCZJHVzz4WqdJfsdAAD-5F-5F3cB2Cc&d=DwMFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=LDwQAaDPy-jAs9J3YwaFlq-qxGmfXQWmZJJZsSwE3w0&m=YpR2AfZbIuMv2EzSIuTHx7e0Go_wlXU1jl2tf1jxIwwkTOm-fedp8R5U2e3-oSxl&s=49s1nq-S7wBS9T_UT8YSTu5d7MZ_eNbOui3wE59iMtw&e=">⁠⁠<strong>free consultation</strong>⁠⁠</a>withme to see how coaching can help you, whether it’s 1:1 or in a group setting.Together, we’ll create a plan that’s tailored to your unique needs and goals.</p><p><strong>Speaking Engagements and GuestAppearances:</strong></p><p>Contact me at <a href="team@tobyferrel.com%20%20">⁠⁠team@tobyferrel.com⁠⁠</a></p>

19 total episodes available

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Frequently asked questions

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What is Open For Business - SHE - EO Style!?

I work with startups and scaling entrepreneurs to craft 90-day growth plans designed to triple revenue while staying aligned with your values. This podcast equips you with actionable tips, tricks, strategies to launch, grow and thrive. From startup essentials to industry insights, join our ambitious community and unlock your business potential!

Links: LinkedIn: https://www.linkedin.com/in/tobybuerger/ Join my Facebook Group: https://www.facebook.com/groups/sheeosupportcircle

Plus, grab your FREE resources! https://she-eobusinessacademy.com/download-library/

How often does this podcast release new episodes?

This podcast updates bi-weekly.

Where can I listen to this podcast?

This podcast is available on 6 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.

Does this podcast accept guests?

Yes, this podcast regularly features guests.

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