We’re two fractional COOs who have spent our careers inside growing, complex businesses helping founders and leadership teams turn strategy into execution. While we share the same seat, we bring very different operating lenses, including different instincts, backgrounds, and approaches to solving the same problems.
Alongside candid conversations between the two of us, we interview operations leaders, founders, and practitioners who live in the execution layer of business. This is a space for thoughtful, real-world discussions about how the work gets done right.
The conversation explores the parallels between sports and business, emphasizing the importance of systems, preparation, and continuous improvement for success. Penny Cook and Sarah Wilson discuss how effective planning, in-game adjustments, and post-performance reviews can enhance operational efficiency and team dynamics.
Reach out to Penny Cook (https://www.linkedin.com/in/pennycook/) or Sarah Wilson (https://www.linkedin.com/in/fractional-executive-sarah-wilson) on LinkedIn to connect! Visit our website: Operating on Purpose (https://operating-on-purpose.com/)to see more about our show and a link to our new show, Behind Every Great Business.
13 Oct 2026
Mini Kaizen, 3 Easy Steps
In this conversation, Sarah Wilson and Penny Cook discuss the importance of addressing small, overlooked issues in business operations and how these can lead to significant improvements. They introduce the Kaizen approach, emphasizing manageable changes and practical steps to foster a culture of continuous improvement.
Reach out to Penny Cook (https://www.linkedin.com/in/pennycook/) or Sarah Wilson (https://www.linkedin.com/in/fractional-executive-sarah-wilson) on LinkedIn to connect! Visit our website: Operating on Purpose (https://operating-on-purpose.com/)to see more about our show and a link to our new show, Behind Every Great Business.
6 Oct 2026
Meetings, Done Better
The lever for operational leaders is the format of meetings, which can determine the effective use of resources and impact the entire rhythm of the organization. Penny Cook and Sarah Wilson discuss the importance of structuring status, decision-making, and creative problem-solving meetings to maximize productivity and collaboration.
Reach out to Penny Cook (https://www.linkedin.com/in/pennycook/) or Sarah Wilson (https://www.linkedin.com/in/fractional-executive-sarah-wilson) on LinkedIn to connect! Visit our website: Operating on Purpose (https://operating-on-purpose.com/)to see more about our show and a link to our new show, Behind Every Great Business.
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