Opportunity Minded
Claim This Podcastby Euromonitor International
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Podcast Overview
<p>Welcome to Opportunity Minded, a series about business growth for forward thinkers like you. </p><p><br></p><p>Each episode tackles a strategic approach or topic on corporate agendas. You’ll hear from experts who share best practices, real-world scenarios and data-driven insights to help you make informed decisions that can deliver impactful results. </p><p><br></p><p>Tune in to Opportunity Minded today and get ready to make your next move with confidence. </p><p><br></p><p>Opportunity Minded is brought to you by Euromonitor International—the first destination for organisations seeking growth. Visit our website for more resources and stay connected with us on social media. www.euromonitor.com</p>
Language
🇺🇲
Publishing Since
4/25/2025
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Recent Episodes
March 27, 2026
GenAI: When to use for market research (and when to call an expert)
GenAI is transforming the speed of market research, but credibility can’t be automated. Understanding where GenAI adds value, or could lead you astray, will help you build processes that jump-start brainstorms and improve outcomes. But without intentional use, you’re at risk of making costly mistakes. In this episode of Opportunity Minded, you’ll learn practical ways to use GenAI in market research—and when you should verify outputs with structured data or rely on expert judgement...
February 18, 2026
Product positioning and marketing claims: Table stakes, trust and growth
How can you stand out on shelves? And which features should you emphasise to convert shoppers into customers? Effective product positioning turns attributes into your advantage, and credible marketing claims help you differentiate from the competition. Brands have to send the right signals—on pack, across e-commerce listings and in advertising—to influence purchase decisions. Attributes and cues like ingredients, functional benefits, formats, fragrances or proven category leader...
January 5, 2026
Competitive benchmarking: What’s the price of not knowing where you stand?
Everyone’s talking about growth, but where and how can companies like yours find it? Enter: competitive benchmarking. In this episode of Opportunity Minded, you’ll see why this type of assessment is a powerful tool for uncovering performance gaps and building a stronger strategic advantage. Knowing where you stand among your competitors or industry players is the first step towards outperforming them. Watch now to discover: What competitor benchmarking is and why it matters...
10 total episodes available
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Frequently asked questions
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- What is Opportunity Minded?
<p>Welcome to Opportunity Minded, a series about business growth for forward thinkers like you. </p><p><br></p><p>Each episode tackles a strategic approach or topic on corporate agendas. You’ll hear from experts who share best practices, real-world scenarios and data-driven insights to help you make informed decisions that can deliver impactful results. </p><p><br></p><p>Tune in to Opportunity Minded today and get ready to make your next move with confidence. </p><p><br></p><p>Opportunity Minded is brought to you by Euromonitor International—the first destination for organisations seeking growth. Visit our website for more resources and stay connected with us on social media. www.euromonitor.com</p> - How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Information about guest appearances is not available.
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