Do I have to be friends with my co workers to get ahead? Should I take the promotion even if I hate the job? Is my salary big enough or am I getting screwed? Do I have to choose between having a family and having a career? I've been laid off now what do I do? I'm Melissa Franks, and I've spent the last 25 years building my corporate career and a family to along the way, there have been bumps and bruises and some epic going down in flames of glory moments. My journey up the corporate ladder found me forging new ground without a safety net. Through my real life stories, experiences, and special guests on the show, I take the mystery out of how to succeed in the corporate world. I'm going to spill all the tea about how decisions are really made, how to tell who the hidden influencers are, and how to realize your full potential while enjoying the process at the same time. Each week, we will dive into a topic where I will share the good, the bad, and the ugly of my experiences and what we can all learn from them. You will walk away each week with a clear set of next steps to take action and improve your circumstances. We are going to speak frankly and freely about when it's time to opt in or to opt out. Opt In is a place where you can come to get practical, actionable advice to propel your career and your life in the direction you want. Work with me: www.melissafranks.com/offers
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Do I have to be friends with my co workers to get ahead? Should I take the promotion even if I hate the job? Is my salary big enough or am I getting screwed? Do I have to choose between having a family and having a career? I've been laid off now what do I do? I'm Melissa Franks, and I've spent the last 25 years building my corporate career and a family to along the way, there have been bumps and bruises and some epic going down in flames of glory moments. My journey up the corporate ladder found me forging new ground without a safety net. Through my real life stories, experiences, and special guests on the show, I take the mystery out of how to succeed in the corporate world. I'm going to spill all the tea about how decisions are really made, how to tell who the hidden influencers are, and how to realize your full potential while enjoying the process at the same time. Each week, we will dive into a topic where I will share the good, the bad, and the ugly of my experiences and what we can all learn from them. You will walk away each week with a clear set of next steps to take action and improve your circumstances. We are going to speak frankly and freely about when it's time to opt in or to opt out. Opt In is a place where you can come to get practical, actionable advice to propel your career and your life in the direction you want. Work with me: www.melissafranks.com/offers
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Publishing Since
12/27/2022
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Recent Episodes
May 20, 2026
The Hire That Breaks Most Six-Figure Businesses
Your first hire was probably fine. It's hire #2 where founders go off the rails — and it's quietly costing them years of growth. In this episode of the Optin Podcast, Melissa Franks unpacks the most common (and most expensive) hiring mistake she sees founders make: hiring another doer when what they actually need is an integrator. If your team has grown, your revenue is up, but you're MORE buried than you were before — this episode names exactly why, and shows you the way out. Y...
May 13, 2026
May Is Your Make-or-Break Month: The Mid-Q2 Audit Every Business Owner Needs
If you blinked and somehow it's already May, and you have no idea if you're on track to hit your goals this year, you're not alone, and you're not behind. There's one thing you need to do this week, and you need to do it fast. In this episode, Melissa Franks unpacks why May is the most overlooked month in a founder's year, and why it's the only clean window you have to course-correct before summer slows everything down. You'll walk away with a simple, repeatable mid-Q2 audit you can ru...
May 6, 2026
Why You're Still Stuck in the Weeds (And It's Not Because You Won't Delegate)
If you started your business for freedom and somewhere along the way it started running you instead of you running it, this episode is for you. Melissa walks through why founders really stay stuck in the weeds (it's almost never the reason you think), introduces the four-tier CEO Time Audit framework, and gives you a 7-day assignment that will change how you spend every hour of your week. Plus: a free worksheet that does the math for you. WHAT YOU'LL LEARN The three unmistakable signs ...
178 total episodes available
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- What is Opt In?
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This podcast updates daily.
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This podcast is available on 8 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
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Yes, this podcast regularly features guests.
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