Origins of Influence
Claim This Podcastby Dina Fierro
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Podcast Overview
<p><strong>Origins of Influence</strong> is a limited podcast series exploring the untold stories of the internet’s earliest creators. Hosted by marketing leader and onetime blogger <strong>Dina Fierro</strong>, this series revisits the era before the algorithm—when creators built communities on platforms like Blogger, Tumblr, and LiveJournal.</p><br><p>Through intimate conversations with pioneering influencers, creators and founders, Origins of Influence unpacks the moments that defined their influence, the cultural (and algorithmic) shifts they witnessed, and how they've evolved—online and off.</p><br><p>Together, we’ll explore how they built influence in an unfiltered, pre-algorithm online world—and reflect on what today’s creator economy might learn from this generation of digital trailblazers.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>
Language
🇺🇲
Publishing Since
6/6/2025
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Recent Episodes
November 4, 2025
Kellie Brown on Creating Space—in Style, Design, and Culture
<p>This week's episode of Origins of Influence features <a href="https://www.instagram.com/itsmekellieb/?hl=en" rel="noopener noreferrer" target="_blank"><strong>Kellie Brown</strong></a> — the multi-hyphenate creator, tastemaker, and entrepreneur behind <a href="https://andigetdressed.com" rel="noopener noreferrer" target="_blank">And I Get Dressed</a>, a beloved digital destination for style, and <a href="https://deeplymadlymodern.com/?fbclid=PAZXh0bgNhZW0CMTEAAafzDxSoF8l_nCU_ks-BbZULVlLRj_qHM_Mo4N6FeUkO2lBl0-TJ1YOOtudneQ_aem_5KKNL8SS7V6bVLBovHOn4A" rel="noopener noreferrer" target="_blank">Deeply Madly Modern</a>, her design-focused platform celebrating interiors and creativity.</p><br><p>Before becoming one of the internet’s most original voices, Kellie spent years working in <strong>fashion and entertainment PR</strong>, helping secure some of the earliest plus-size fashion placements in major magazines. In the early 2010s, she launched And I Get Dressed—a blog that evolved into a movement, amplifying stylish women who had long been left out of fashion’s narrative.</p><br><p>In this conversation, Kellie reflects on her <strong>digital origin story</strong> and what it means to build a <strong>portfolio career</strong> before the term existed. She discusses how constraint shaped her taste, the realities of negotiating worth in the <strong>creator economy</strong>, and her transition from And I Get Dressed to Deeply Madly Modern—a shift that redefined her creative practice through design and interiors.</p><br><p>The episode explores:</p><p><br></p><ul><li>The evolution of Kellie’s voice across fashion, media, and design</li><li>Building a sustainable and diversified creative career</li><li>The business of influence and the importance of setting boundaries</li><li>The role of representation and pay equity in shaping the industry</li><li>How joy, humor, and authenticity have guided Kellie’s creative decisions</li></ul><p><br></p><p>From being one of the first influencers to speak publicly about pay disparity to redefining style through an inclusive lens, Kellie Brown continues to shape culture—proving that influence built on voice, integrity, and vision endures far beyond the algorithm.</p><br><p>More from Kellie:</p><ul><li>Deeply Madly Modern on <a href="https://www.youtube.com/@deeplymadlymodern" rel="noopener noreferrer" target="_blank">YouTube</a></li><li>Kellie B. on <a href="https://deeplymadly.substack.com" rel="noopener noreferrer" target="_blank">Substack</a></li><li><a href="https://deeplymadlymodern.recleague.com/?fbclid=PAZXh0bgNhZW0CMTEAAafDETLkHzElFKEyo-GWvoQH68-HpGY6cA39ZnxAgSrEoE_KBeeSsIvotxjO4g_aem_ZmftUBlN_YmS1kAHDmXGeA" rel="noopener noreferrer" target="_blank">Shop Deeply Madly Modern</a></li></ul><p><br></p><br><p><br></p><p>More from Kellie:</p><ul><li>Deeply Madly Modern on <a href="https://www.youtube.com/@deeplymadlymodern" rel="noopener noreferrer" target="_blank">YouTube</a></li><li><a href="https://deeplymadlymodern.recleague.com/?fbclid=PAZXh0bgNhZW0CMTEAAafDETLkHzElFKEyo-GWvoQH68-HpGY6cA39ZnxAgSrEoE_KBeeSsIvotxjO4g_aem_ZmftUBlN_YmS1kAHDmXGeA" rel="noopener noreferrer" target="_blank">Shop Deeply Madly Modern</a></li></ul><p><strong>About Origins of Influence</strong></p><p>Hosted by longtime fashion and beauty marketer Dina Fierro, Origins of Influence is a limited series exploring the past, present and future of the creator economy through intimate conversations with pioneering influencers, creators and founders. Find show notes and exclusive content <a href="https://originsofinfluence.substack.com" rel="noopener noreferrer" target="_blank">on Substack</a>. Subscribe <a href="https://www.youtube.com/@originsofinfluencepodcast" rel="noopener noreferrer" target="_blank">on YouTube</a> and follow Origins of Influence on <a href="https://www.instagram.com/originsofinfluence/" rel="noopener noreferrer" target="_blank">Instagram</a> and <a href="https://www.tiktok.com/@dina.fierro" rel="noopener noreferrer" target="_blank">TikTok</a> for clips, full-length episodes, BTS and more.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>
October 28, 2025
Wardrobe Oxygen’s Alison Gary on Blogging Before the Algorithm—and Thriving After It
<p>Before social media and algorithms, <strong>Alison Gary</strong> was already shaping the way real women thought about style, confidence, and community. A longtime blogger and digital pioneer, she launched<a href="https://www.wardrobeoxygen.com/" rel="noopener noreferrer" target="_blank"> Wardrobe Oxygen</a> in 2005—creating one of the internet’s most enduring independent fashion and lifestyle platforms, built on honesty, accessibility, and radical transparency.</p><br><p>In this episode of Origins of Influence, Alison joins host <strong>Dina Fierro</strong> to revisit her early days in the blogging world and trace the evolution of a career that’s spanned two decades of seismic change online. From retail manager to full-time creator, Alison shares the story behind her now-iconic blog name, the leap to self-employment, and what it takes to stay relevant—and grounded—when the rules of the internet keep shifting.</p><br><p>Together, they discuss:</p><p><br></p><ul><li>How Wardrobe Oxygen began and why community remains at its heart</li><li>The leap from hobbyist blogger to full-time creator</li><li>Why she’s radically transparent about influencer income and partnerships</li><li>Navigating the rise (and fall) of social platforms and shifting algorithms</li><li>Speaking openly about politics and values online</li><li>Embracing midlife visibility </li><li>What two decades of digital creativity have taught her about longevity</li></ul><p><br></p><p>From the early days of Blogspot to the ever-shifting present, Alison’s story is a reminder that lasting influence comes from consistency, conviction, and an unwavering sense of self.</p><br><p>More from Alison:</p><ul><li><a href="https://www.instagram.com/wardrobe_oxygen/" rel="noopener noreferrer" target="_blank">@wardrobe_oxygen</a></li><li><a href="http://wardrobeoxygen.com/" rel="noopener noreferrer" target="_blank">WardrobeOxygen.com</a></li><li><a href="https://alisongary.substack.com/" rel="noopener noreferrer" target="_blank">The Laundry Pile on Substack</a></li></ul><p><strong>About Origins of Influence</strong></p><p>Hosted by longtime fashion and beauty marketer Dina Fierro, Origins of Influence is a limited series exploring the past, present and future of the creator economy through intimate conversations with pioneering influencers, creators and founders. Find show notes and exclusive content <a href="https://originsofinfluence.substack.com" rel="noopener noreferrer" target="_blank">on Substack</a>. Subscribe <a href="https://www.youtube.com/@originsofinfluencepodcast" rel="noopener noreferrer" target="_blank">on YouTube</a> and follow Origins of Influence on <a href="https://www.instagram.com/originsofinfluence/" rel="noopener noreferrer" target="_blank">Instagram</a> and <a href="https://www.tiktok.com/@dina.fierro" rel="noopener noreferrer" target="_blank">TikTok</a> for clips, full-length episodes, BTS and more.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>
October 21, 2025
Tia Williams on Blogging, Beauty, and Becoming a Bestselling Author
<p>Before social media and algorithms, <a href="https://www.instagram.com/tiawilliamswrites/" rel="noopener noreferrer" target="_blank"><strong>Tia Williams</strong></a> was already shaping the way we talked about beauty, culture, and women’s inner lives. A former magazine editor turned novelist, she built one of the earliest digital spaces dedicated to Black beauty and self-expression—Shake Your Beauty—while holding senior editorial roles at ELLE, Glamour, Lucky, and Essence.</p><br><p>In this episode of Origins of Influence, Tia joins host <a href="https://www.instagram.com/dina.fierro/?hl=en" rel="noopener noreferrer" target="_blank"><strong>Dina Fierro</strong></a> to revisit that groundbreaking moment in beauty media and to trace the evolution of her creative voice—from beauty journalist to blogger to bestselling author of The Perfect Find and Seven Days in June.</p><br><p>Together, they discuss how Tia carved out space for authenticity long before it was industry language, what she’s learned about love and visibility through her novels, and how she’s navigated career reinvention across two decades of cultural change.</p><br><p>Along the way, Tia shares her thoughts on:</p><p><br></p><ul><li>Why she launched Shake Your Beauty when beauty media still lacked inclusivity</li><li>How early blogging shaped her voice as a storyteller and author</li><li>The discipline—and duality—of balancing brand work with creative writing</li><li>The cultural power of romance as a genre</li><li>How it felt seeing The Perfect Find adapted for <a href="https://www.netflix.com/title/81030422" rel="noopener noreferrer" target="_blank">Netflix</a></li><li>What she’s learned about love, womanhood, and writing herself into the story</li></ul><p><br></p><p>Whether you followed Tia’s early beauty blog or discovered her through her novels, this conversation is a reminder that influence isn’t about trends—it’s about the stories that stand the test of time.</p><br><p>Browse Tia Williams’ books at a bookseller near you, at <a href="https://bookshop.org/beta-search?keywords=Tia+Williams" rel="noopener noreferrer" target="_blank">Bookshop.org</a> or on <a href="https://amzn.to/46XKrlf" rel="noopener noreferrer" target="_blank">Amazon</a>.</p><p><strong>About Origins of Influence</strong></p><p>Hosted by longtime fashion and beauty marketer Dina Fierro, Origins of Influence is a limited series exploring the past, present and future of the creator economy through intimate conversations with pioneering influencers, creators and founders. Find show notes and exclusive content <a href="https://originsofinfluence.substack.com" rel="noopener noreferrer" target="_blank">on Substack</a>. Subscribe <a href="https://www.youtube.com/@originsofinfluencepodcast" rel="noopener noreferrer" target="_blank">on YouTube</a> and follow Origins of Influence on <a href="https://www.instagram.com/originsofinfluence/" rel="noopener noreferrer" target="_blank">Instagram</a> and <a href="https://www.tiktok.com/@dina.fierro" rel="noopener noreferrer" target="_blank">TikTok</a> for clips, full-length episodes, BTS and more.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>
15 total episodes available
Recent guests on Origins of Influence
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Katie Rodgers
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John Jannuzzi
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Jennine Jacob
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Nicolette Mason
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James Nord
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Frequently asked questions
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- What is Origins of Influence?
<p><strong>Origins of Influence</strong> is a limited podcast series exploring the untold stories of the internet’s earliest creators. Hosted by marketing leader and onetime blogger <strong>Dina Fierro</strong>, this series revisits the era before the algorithm—when creators built communities on platforms like Blogger, Tumblr, and LiveJournal.</p><br><p>Through intimate conversations with pioneering influencers, creators and founders, Origins of Influence unpacks the moments that defined their influence, the cultural (and algorithmic) shifts they witnessed, and how they've evolved—online and off.</p><br><p>Together, we’ll explore how they built influence in an unfiltered, pre-algorithm online world—and reflect on what today’s creator economy might learn from this generation of digital trailblazers.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p> - How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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